Hollister So Cal Style
83
Quality Score
Excellent
Hollister So Cal Style
High confidence
✍️ bumetric analysis
“
Hollister So Cal Style is an iOS app from Abercrombie & Fitch in the Shopping category, currently rated 4.9★ across 613,790 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 83: Excellent (strong product-market fit). For a Shopping app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.5M
per month
→
12-mo forecast
$2.6M – $4.1M
per month
→
24-mo forecast
$3.2M – $5.9M
per month
BIG tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$105K
↳ What it cost to build · not monthly revenue
Likely range $80K – $140K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3.2y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (129 MB) | +$31K |
| ⚙ Shopping complexity ×1.30 | +$24K |
Total estimate
$105K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$50K
↳ What it would sell for · not monthly revenue
Marketplace range $40K – $75K · 18× MRR multiple
💸
~0.5× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
61.0M
Lifetime downloads (US-equivalent)
Monthly active
7.3M
Daily active
1.3M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.5M – $3.3M
12 months
$2.6M – $4.1M
24 months
$3.2M – $5.9M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 51/100BIG TIERFREE (NO MONETIZATION)below benchmarksGrowth Velocity
5.0
Founder Strength
4.4
Product Quality
8.2
Revenue Strength
6.4
Monetization Maturity
0.5
Defensibility
6.0
Market Position
2.0
Operational Safety
7.9
- 💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.87★ across 613,790 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — rating drift -1.01 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (613,790 ratings)METRIC | +$12,000 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (15y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| priceyREVIEW | −$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (6 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v15.3.0
You just found the best version of our app. With this version we have made the following updates:
• Miscellaneous visual updates, stability improvements, and bug fixes.
• Miscellaneous visual updates, stability improvements, and bug fixes.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Hollister So Cal Style
- Developer
- Abercrombie & Fitch
- Bundle ID
- com.abercrombie.hollister
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- NL, EN, FR, DE, IT, ES
Company
- Website
- www.hollisterco.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.8K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: LOW
Publicly available sources, including Sensor Tower, Statista, Adapty, and Reddit, do not provide specific revenue estimates for the iOS app "Hollister So Cal Style" by Abercrombie & Fitch. While Abercrombie & Fitch's digital sales, which include mobile app engagement, are a significant portion of their overall revenue (40-45% of sales for the parent company), and Hollister Co.'s website generated $60 million in revenue in April 2026, the individual contribution of the iOS app to these figures is not disclosed.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit, ECDB, Grips Intelligence
⭐Recent App Store Reviews49 latest · avg 4.14★ · 73.5% 5★ · 16.3% 1★
5★36 (73%)
4★2 (4%)
3★1 (2%)
2★2 (4%)
1★8 (16%)
+1,541 ratings/week
Praise: love ×19 amazing ×14 great ×10 best ×5 recommend ×2Complaints: expensive ×2 crash ×1 refund ×1
Top positive
★★★★★ MY FAVVVVVVVV
I literally love this app bc i don’t have a store anywhere near me so this is so great to have bc i loveeee this store it’s litterally my fav shop and i love the way it’s organized!!!!!!…
★★★★★ Maxxx
Bueno estilos…
Top negative
★☆☆☆☆ cant do anything on the app
you better luck using the website cause what the hell why can i reset my password, login, and shop on the website and not on the app? even when i click on a notification for this app it crashes im so done…
★☆☆☆☆ Just let me sign in.
I made an account yesterday, every time I attempt to sign in so I can order something I had put on my list, it says there’s an error. At first I thought may have put in my password wrong, but no I tried a different password and I different …
📈Ratings growth613,790 ratings+22% lifetimeShow 3-year history estimate ▾
Tracked (15 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Download the Hollister app. Comfortable, versatile, year-round staples.
WHAT'S INCLUDED:
HOLLISTER HOUSE REWARDS
House members get more.
SEND YOUR LIST
Share your favorites for instant feedback.
GET OUTFIT INSPO
Ways to wear your favorite styles.
ON-THE-GO EASE
Shop and checkout even faster.
PERSONALIZED SHOPPING
Recommendations we think you’ll love based on your style.
SHARE2PAY
Exclusively in the app, You share, they pay.
SCAN & SHOP
Get product details, reviews and more.
OTHER PERKS
- Buy online and pick up in store.… View full description on the official store →
WHAT'S INCLUDED:
HOLLISTER HOUSE REWARDS
House members get more.
SEND YOUR LIST
Share your favorites for instant feedback.
GET OUTFIT INSPO
Ways to wear your favorite styles.
ON-THE-GO EASE
Shop and checkout even faster.
PERSONALIZED SHOPPING
Recommendations we think you’ll love based on your style.
SHARE2PAY
Exclusively in the app, You share, they pay.
SCAN & SHOP
Get product details, reviews and more.
OTHER PERKS
- Buy online and pick up in store.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 129 MB🔞 4+📱 iOS 18.0+🔖 v15.3.0🔄 updated 0d ago🌐 NL, EN, FR, DE, IT +1📂 Shopping💰 Paid
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 4.38 → 4.80 (improved 0.42★)
2025-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-10
⭐
Rating ↓ 4.13 → 3.78 (dropped 0.35★)
2025-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-10
⭐
Rating ↓ 4.67 → 3.75 (dropped 0.92★)
2025-10
⭐
Rating ↓ 5.00 → 4.67 (dropped 0.33★)
2025-10
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 740 reviews across 8 markets● 71% positive · ● 19% neutral · ● 10% negative · Rating drift: -1.01★ (declining — recent 50: 3.86★ vs lifetime: 4.87★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇺🇸 US
+0.60
🇬🇧 GB
+0.59
🇮🇳 IN
+0.57
🇧🇷 BR
+0.27
🇨🇦 CA
+0.23
🇫🇷 FR
+0.17
🇦🇺 AU
+0.13
🇯🇵 JP
+0.06
Top praise themes
clothes cute ×13 clothes quality ×10 customer service ×10 cute clothes ×10 amazing clothes ×9 amazing store ×8 easy shop ×8 easy navigate ×7
Top complaint themes
customer service ×13 rainforest destruction ×7 doesn work ×6 won let ×5 zero star ×4 password incorrect ×3 pair pants ×3 stuff stock ×3
Risk signals
Refund mentions: 0.8%
🧪
Tech & Domain Intel — hollisterco.com
- Mail provider
- Microsoft 365
- Tech stack
- Mailgun · Microsoft 365 · Meta (Facebook) Ads
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.79832★ | 595 | 4.79832★ this version |
| 🇧🇷 BR | 4.86754★ | 755 | 4.86754★ this version |
| 🇨🇦 CA | 4.80647★ | 39,939 | 4.80647★ this version |
| 🇩🇪 DE | 4.77047★ | 27,033 | 4.77047★ this version |
| 🇫🇷 FR | 4.79117★ | 18,508 | 4.79117★ this version |
| 🇬🇧 GB | 4.83133★ | 68,813 | 4.83133★ this version |
| 🇮🇳 IN | 4.79825★ | 2,518 | 4.79825★ this version |
| 🇯🇵 JP | 4.55241★ | 1,841 | 4.55241★ this version |
| 🇺🇸 US | 4.86868★ | 617,032 | 4.86868★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Hollister So Cal Style: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Abercrombie & Fitch
View all →📦 Portfolio summaryINDIE studio
2apps·$2K/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
About this analysis
Why high confidence: 613,790 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Hollister So Cal Style make per month?▴
Based on our ML-calibrated revenue forecast, Hollister So Cal Style earns approximately $2.8K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Hollister So Cal Style?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Hollister So Cal Style?▴
Hollister So Cal Style is published by Abercrombie & Fitch on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Hollister So Cal Style's BU Score?▴
Hollister So Cal Style has a BU Score of 83/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.