IntelliList - Shopping List
69
Quality Score
Solid
IntelliList - Shopping List
Medium confidence
✍️ bumetric analysis
“
IntelliList - Shopping List is an iOS app from Mario Zullo in the Shopping category, currently rated 4.5★ across 574 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 69: Solid (established niche player). For a Shopping app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.0K
per month
→
12-mo forecast
$1.7K – $6.2K
per month
→
24-mo forecast
$1.6K – $14.4K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$75K
↳ What it cost to build · not monthly revenue
Likely range $55K – $100K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (72 MB) | +$8K |
| ⚙ Shopping complexity ×1.30 | +$17K |
Total estimate
$75K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$225K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $300K · 15× MRR multiple
💸
~3.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
15× MRR
👥 Estimated audience size
57K
Lifetime downloads (US-equivalent)
Monthly active
6.8K
Daily active
1.2K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$1.7K – $3.9K
12 months
$1.7K – $6.2K
24 months
$1.6K – $14.4K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 40/100INDIE TIERexpected for tierRevenue Strength
3.3
Product Quality
6.3
Market Position
0.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
7.0
Founder Strength
5.2
Monetization Maturity
1.0
- 💰 Revenue: Modest — $789 - $4936/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.5★ across 574 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 1898d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (1898d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $35K-$63K. Portfolio play ($15K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.5★)METRIC | +$2,200 | |
| frequent crashesREVIEW | −$2,000 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Localized (5 languages)METRIC | +$600 | |
| Early-stage install base (574 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v9.0.1
● Entering, editing and deleting offer dates is much easier and faster.
● The selection of photos have been greatly improved.
● IntelliList requires iOS 14.0 or above.
● The Today Widget has been removed.
● A lot of minor bug fixes.… Full release notes →
● The selection of photos have been greatly improved.
● IntelliList requires iOS 14.0 or above.
● The Today Widget has been removed.
● A lot of minor bug fixes.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- IntelliList - Shopping List
- Developer
- Mario Zullo
- Bundle ID
- com.ameridea.intellishop
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- EN, FR, IT, PT, ES
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $15.1K/mo
- Top-grossing rank
- 🇧🇷#48 /100 🇫🇷#54 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth574 ratings+179% lifetimeShow 3-year history estimate ▾
Tracked (59 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇧🇷BR#48 /100
🇫🇷FR#54 /100
📊Category Rank Trajectory#48 now · best #43 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The best and easiest shopping list on the App Store, WITHOUT monthly subscriptions, WITHOUT recurring fees and WITHOUT advertisements. If you want (and it isn't mandatory), you can unlock advanced features with a single one-time in-app purchase.
WHY CHOOSE INTELLILIST?
● Browse hundreds of preloaded items, scan a barcode or insert your own items.
● For each item you can save all the prices you want and compare prices of various stores.
● Share and synchronize your lists on multiple devices by enabling the sync. Or send your lists via email, WhatsApp, SMS or iMessage.… View full description on the official store →
WHY CHOOSE INTELLILIST?
● Browse hundreds of preloaded items, scan a barcode or insert your own items.
● For each item you can save all the prices you want and compare prices of various stores.
● Share and synchronize your lists on multiple devices by enabling the sync. Or send your lists via email, WhatsApp, SMS or iMessage.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 72 MB🔞 4+📱 iOS 14.0+🔖 v9.0.1🔄 updated 0d ago🌐 EN, FR, IT, PT, ES📂 Shopping💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 3.00 → 4.50 (improved 1.50★)
2026-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-05
🔄
Monetization changed: paid → free
2026-03
⭐
Rating ↓ 4.07 → 3.00 (dropped 1.07★)
2016-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2015-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
2013-04
📈
Crossed 10 ratings — social-proof flywheel kicking in
2012-10
⭐
Rating ↑ 2.25 → 2.80 (improved 0.55★)
2012-06
⭐
Rating ↑ 1.67 → 2.25 (improved 0.58★)
2011-12
⭐
Rating ↓ 2.00 → 1.50 (dropped 0.50★)
2011-05
🚀
First tracked snapshot — initial data captured
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for IntelliList - Shopping List: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 574 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does IntelliList - Shopping List make per month?▴
Based on our ML-calibrated revenue forecast, IntelliList - Shopping List earns approximately $15K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like IntelliList - Shopping List?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes IntelliList - Shopping List?▴
IntelliList - Shopping List is published by Mario Zullo on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is IntelliList - Shopping List's BU Score?▴
IntelliList - Shopping List has a BU Score of 69/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.