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JCPenney – Shopping & Coupons

81
Quality Score
Excellent

JCPenney – Shopping & Coupons

High confidence
4.7 ✍️ Editor
✍️ bumetric analysis

JCPenney – Shopping & Coupons is an iOS app from Penney OpCo LLC in the Shopping category, currently rated 4.7★ across 517,923 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 81: Excellent (strong product-market fit). For a Shopping app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
12-mo forecast
$5.2K – $10.8K
per month
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$105K
What it cost to build · not monthly revenue
Likely range $80K – $140K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~2.3y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (124 MB) +$29K
Shopping complexity ×1.30 +$24K
Total estimate $105K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$75K
What it would sell for · not monthly revenue
Marketplace range $50K – $100K · 18× MRR multiple
💸 ~0.7× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.7 (premium) +15%
🏷 Shopping category multiple +2%
Mature user base (100K+ ratings) +5%
Final multiple 18× MRR
👥 Estimated audience size
51.5M
Lifetime downloads (US-equivalent)
Monthly active
6.2M
Daily active
1.1M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Shopping engagement ~100 installs / rating
🔁 Shopping D30 retention 12%
📍 DAU / MAU stickiness 0.18
DAU / MAU 18% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 51/100MID TIERunderperforming peers
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
3.7
Product Quality
9.4
Market Position
0.3
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
5.1
Monetization Maturity
1.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.72★ across 517,923 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (517,923 ratings)METRIC
+$12,000
Excellent rating (4.7★)METRIC
+$2,200
bugsREVIEW
−$1,800
great valueREVIEW
+$1,600
cancelledREVIEW
−$1,500
Mature app (11y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v11.44.0

We’ve improved the Price Scanner experience with promotional labels now visible directly in your Scan List, along with overall performance enhancements and bug fixes to keep everything running smoothly.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
JCPenney – Shopping & Coupons
Developer
Penney OpCo LLC
Bundle ID
com.jcpenney.jcpenney
App Store URL
Open in App Store
Category
Shopping
Content rating
4+
Languages
EN

Company

Website
www.jcpenney.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$3.7K/mo
Top-grossing rank
Outside top 100 in US Shopping
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "JCPenney – Shopping & Coupons" does not appear to generate direct revenue through in-app purchases, as Sensor Tower explicitly states "In-App Purchases: No" for the app. Its primary function is to facilitate shopping, provide coupons, manage rewards, and handle JCPenney credit card payments, thereby contributing indirectly to JCPenney's overall e-commerce and in-store sales.
Sources mentioned: Sensor Tower, Google Play Store
Recent App Store Reviews49 latest · avg 2.12★ · 20.4% 5★ · 61.2% 1★
5★
10 (20%)
4★
2 (4%)
3★
2 (4%)
2★
5 (10%)
1★
30 (61%)
+39 ratings/week
Praise: great ×8 love ×3 favorite ×2 recommend ×1 excellent ×1Complaints: terrible ×2 refund ×1
Top positive
★★★★★ Excellent
Great place to shop. Excellent items and service.…
★★★★★ App
U changed apps and I can’t get online to order. I consider myself as a valuable customer who spends a lot of money on Alfred Dunner clothes. But u are discriminating to people who don’t have these new phones. I am 83 yrs old and can’t use n…
Top negative
★☆☆☆☆ No tracking updates - poor communication (or lack of)
Very disappointed with the JCPenney app and online ordering experience. My order has shown nothing but “In Transit” for days, and I have received no tracking updates through the app or by email. Customers should be able to see where their p…
★☆☆☆☆ Refund Process needs update
JC Penny’s refund process is archaic. After realizing the online order I processed was the incorrect size I called in to cancel the order. I was told I was passed the 30 minute window. I was also told I could return the items at a local JC …
📈Ratings growth517,923 ratings+16% lifetimeShow 3-year history estimate ▾Jun 2023Jan 2026Jun 2026
Tracked (43 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Shop the best deals on dresses, shoes, jewelry, and much more with JCPenney.

Whether you’re searching for a cute look for the weekend or some home basics, at JCPenney you’re guaranteed to find products you want, at prices you love! Never miss a chance to save when shopping for him, her, kids, or home. Buy items from brands you know and create a fun shopping experience that’s right for you. Shop new apparel, check prices in-store, see order history and so much more. It’s everything you want in an app!

SUPER SIMPLE SHOPPING… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 124 MB🔞 4+📱 iOS 16.0+🔖 v11.44.0🔄 updated 0d ago🌐 EN📂 Shopping💰 Free
📅

What Worked™ · Development Pipeline

11 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v11.44.0
2026-04
Rating ↑ 2.25 → 4.73 (improved 2.48★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
2024-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2024-12
Rating ↑ 2.29 → 2.63 (improved 0.34★)
2024-12
Rating ↑ 1.80 → 2.33 (improved 0.53★)
2024-12
Rating ↑ 1.00 → 2.00 (improved 1.00★)
2024-12
🚀
First tracked snapshot — initial data captured
🔎

ASO Keyword Positions

BEST RANK #43
Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
coupons·#43🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🧪

Tech & Domain Intel — jcpenney.com

Mail provider
Microsoft 365
Tech stack
Atlassian (Jira/Confluence) · Google Workspace · Microsoft 365
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for JCPenney – Shopping & Coupons: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Penney OpCo LLC

View all →
📦 Portfolio summaryINDIE studio
3apps·$2K/mocombined
⚠ Concentrated — top app contributes 95% of combined revenue (single-app dependency)

Similar apps in Shopping

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 517,923 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does JCPenney – Shopping & Coupons make per month?
Based on our ML-calibrated revenue forecast, JCPenney – Shopping & Coupons earns approximately $3.7K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like JCPenney – Shopping & Coupons?
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes JCPenney – Shopping & Coupons?
JCPenney – Shopping & Coupons is published by Penney OpCo LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is JCPenney – Shopping & Coupons's BU Score?
JCPenney – Shopping & Coupons has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.