How much does Moorepay make per month?

Low-confidence model estimate. Moorepay has only 0 App Store ratings, so our revenue model has very little signal to work with — treat the ~$200/mo figure as directional only, not a verified MRR. No founder-verified revenue data is available for this app. See methodology for the formula and confidence bands.

What apps are like Moorepay?

Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

What is Moorepay built with?

Our heuristic places Moorepay on the Native iOS (SwiftUI) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.

Is Moorepay still actively maintained?

Maintenance status: Likely abandoned (72% abandonment risk). Last shipped version was 1+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.

When was Moorepay last updated?

Moorepay last shipped a new version on 2025-05-06 — more than 1 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.

Moorepay is published by Moorepay on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

Quality Score

Niche

Moorepay

Name: Moorepay — app revenue, audience, build cost & risk profile
Creator: bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Moorepay revenue, Moorepay app analytics, mobile app revenue estimate, Finance revenue, iOS app revenue

ZCAnalyzed by Zakhar Chumak · founder, bumetric·Methodology·Low confidence

Why low confidence: only 0 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.

— ✍️ Editor

Finance

✍️ bumetric analysis

“

ℹ️ Honest verdict for low-signal apps

Moorepay is a very early-stage iOS app in the finance space with weak public traction — only 0 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate. Treat all revenue, audience and acquisition-value numbers below as directional only — not founder-verified facts.

Moorepay is an iOS app from Moorepay in the Finance category, currently rated — across few ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.

Quality Score is 0: Niche (micro-niche or pre-traction stage). For a Finance app, that means micro-niche or pre-traction stage. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Revenue · today and ahead

Today

$500/mo

In 12 months

$437 – $1575

In 24 months

$405 – $3644

INDIE tierFREE

💡 Grow this revenue

Free AI audit of this app’s store listing

Title & subtitle keyword fit
Description hook & conversion structure
Screenshots, ratings, reviews strategy

Run free AI audit →

Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

Loading…

idle

Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

ONE-TIME · BUILD💰 Estimated build cost

$115K

↳ What it cost to build · not monthly revenue

Likely range $85K – $155K

$25K · MVP floor$100K · indie scale$500K+ · studio build

📈Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱MVP baseline (design + 1-store ship)	+$28K
📱5 unique screens × $4.5K	+$22K
⚙Finance complexity ×1.60	+$30K
⚙5.4y maintenance × ~1-person team	+$32K

Total estimate$115K

🛠 Estimated tech stack

🍎

Native iOS (SwiftUI)

Medium confidence · 70%

Also possible

Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read

📦App bundle size	36 MB
🏷Category context	Finance
📦Small-mid iOS bundle	→ Native SwiftUI (post-2020 era)

💀 Maintenance status

Likely abandoned

72%

Last shipped 2025-05-06 · 382 days ago

0 · Active50 · At risk100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals

📅1y 0mo since last update

Likely deprioritized

VerdictLikely abandoned

🔬

How we forecast this revenue

LOW CONFIDENCE

Baseline

$500/mo · ML-estimated from 234 triggers

Growth rate

+6.0% MoM · INDIE tier baseline (compound monthly)

Direction

Headwinds: rating drift may slow acquisition, review-mined risks present

6 months

$426 – $993

12 months

$437 – $1.6K

24 months

$405 – $3.6K

Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Pre-traction · 22/100INDIE TIERFREE (NO MONETIZATION)limited signal

Growth Velocity

5.0

Founder Strength

3.3

Product Quality

0.0

Revenue Strength

2.7

Monetization Maturity

0.5

Defensibility

3.4

Market Position

1.5

Operational Safety

1.4

💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
⭐ Quality: None★ across 0 reviews — weak — significant quality concerns.
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: ⚠ last update 381d ago — possibly dormant.
⚠️ Risk: High — bug mentions above category norm, dormant (381d since update).

🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.

💵 For acquirers: Estimated asking range 12-22× monthly = $6K-$11K. Discount applied for operational risk..

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Established app (5y old)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600
Single-language (English only)METRIC		−$400

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

App Specs

🔐 Own this app? Claim & verify MRR →

💾 36 MB🔞 4+📱 iOS 15.6+🔖 v1.4.3🔄 updated 1y ago🌐 EN📂 Finance💰 Paid🚀 Launched 2020 (5y old)

📝 About this app

Step into the upgraded employee experience with the Moorepay mobile app, designed to support you at every stage of your professional journey. Navigate through intuitive tiles and sub-tiles to explore a rich array of features crafted to streamline access to essential tools and information, simplifying HR and Payroll experience for everyone.

Let’s delve into what’s on offer:

My Documents

This is your gateway to a streamlined document area where every vital detail is within reach:

Payslips: View and Download your payslips with ease, at any time.… View full description on the official store →

🆕 What's New · v1.4.3

Fix to postcode validation and other environment fixes

📅

What Worked™ · Development Pipeline

3 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-05

⭐

Rating ↓ 1.70 → 0.00 (dropped 1.70★)

2026-05

🔄

Monetization changed: freemium → free

2026-03

🚀

First tracked snapshot — initial data captured

🗣

Voice of Customer

Based on 50 reviews across 1 markets

● 18% positive · ● 4% neutral · ● 78% negative · Rating drift: +0.00★ (stable — recent 50: 1.3★ vs lifetime: 1.3★)

VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.

Top praise themes

overtime ×4 issues ×3 hours ×3 star ×3 work ×3 information ×3 doesn ×3

Top complaint themes

trying log ×4 wage slip ×3 won let ×3 whole process ×3 doesn work ×3 access payslips ×3 view payslips ×3 password ×17

Risk signals

Bug mentions: 14%

🌍

Multi-Country Performance

Available in 5 of 9 monitored markets

Market	Rating	Reviews	Current version
🇦🇺 AU	0★	0	—
🇨🇦 CA	0★	0	—
🇬🇧 GB	1.67176★	131	1.67176★ this version
🇮🇳 IN	0★	0	—
🇺🇸 US	0★	0	—

🔔

Track this app’s revenue

FREE

Get an email when revenue moves by your threshold. No spam, unsubscribe in one click.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Moorepay
Developer: Moorepay
Bundle ID: com.moorepay.employeeexperience
App Store URL: Open in App Store
Category: Finance
Content rating: 4+
Languages: EN

Company

Website: Not found
Tagline: Award-winning payroll & HR.
Description: Moorepay is the trusted market leader making payroll & HR easy for UK businesses across all sectors and markets for 50 years. Call 0345 184 4615 today.
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $201/mo
Top-grossing rank: Outside top 100 in US Finance
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials: facebook facebook.com/Moorepay · linkedin linkedin.com/company/moorepay-ltd · youtube youtube.com/user/moorepayhr
Email: info@moorepay.co.uk
Phone: 0345 184 4615
Contact page: moorepay.co.uk/employee-support
About page: moorepay.co.uk/about-moorepay

✨AI Revenue EstimateCONFIDENCE: HIGH

The Moorepay iOS app is a free application designed for employees to access HR and payroll information as part of Moorepay's broader B2B services. There is no publicly available data indicating direct revenue generation from the app itself, as it does not feature in-app purchases or subscriptions. Company-level annual revenue estimates for Moorepay range from $25 million to $66.5 million, but this does not reflect app-specific revenue.

Sources mentioned: App Store, Prospeo, Growjo, LeadIQ

🌍Geographic ReachNot ranked

This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.