myMTN NG
75
Quality Score
Strong
myMTN NG
High confidence
✍️ bumetric analysis
“
myMTN NG is an iOS app from MTN Nigeria in the Productivity category, currently rated 4.4★ across 14,307 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 75: Strong (healthy traction). For a Productivity app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.1K
per month
→
12-mo forecast
$979 – $3529
per month
→
24-mo forecast
$907 – $8165
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$95K
↳ What it cost to build · not monthly revenue
Likely range $70K – $130K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~6 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (139 MB) | +$35K |
| ⚙ Productivity complexity ×1.10 | +$8K |
Total estimate
$95K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$275K
↳ What it would sell for · not monthly revenue
Marketplace range $200K – $350K · 18× MRR multiple
💸
~2.9× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Productivity category multiple | +8% |
Final multiple
18× MRR
👥 Estimated audience size
1.1M
Lifetime downloads (US-equivalent)
Monthly active
315K
Daily active
140K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.1K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$953 – $2.2K
12 months
$979 – $3.5K
24 months
$907 – $8.2K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 47/100INDIE TIERexpected for tierRevenue Strength
3.0
Product Quality
8.8
Market Position
0.0
Growth Velocity
5.0
Defensibility
4.7
Operational Safety
10.0
Founder Strength
5.2
Monetization Maturity
1.0
- 💰 Revenue: Modest — $448 - $2800/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.4★ across 14,307 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $20K-$35K. Portfolio play ($16K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (14,307 ratings)METRIC | +$5,500 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Good rating (4.4★)METRIC | +$800 | |
| Established app (4y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.0.27
We’re excited to introduce Version 2.0.27 of the myMTN NG app!.
What’s New:
-Improvements: General bug fixes and performance enhancements to ensure a smoother, more reliable app experience.
What’s New:
-Improvements: General bug fixes and performance enhancements to ensure a smoother, more reliable app experience.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- myMTN NG
- Developer
- MTN Nigeria
- Bundle ID
- ng.mtn.nextgen
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- MTN BetaGist
- Description
- Nigeria's No.1 5G Network - Get your 5G Internet, airtime, data, prepaid plans, postpaid plans, broadband devices and more!
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $15.1K/mo
- Top-grossing rank
- Outside top 100 in US Productivity
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/MTNNG
- linkedin.com/company/mtn-nigeria
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/MTNLoaded · instagram instagram.com/mtnng · linkedin linkedin.com/company/mtn-nigeria · twitter twitter.com/MTNNG · youtube youtube.com/MTNNG
- info@mtn.ng
- Phone
- Not found
- Contact page
- mtn.ng/helppersonal
- About page
- Not found
📈Ratings growth14,307 ratings+93% lifetimeShow 3-year history estimate ▾
Tracked (53 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Welcome to a uniquely delightful App experience with myMTN NG!
The newly upgraded myMTN NG is a user-friendly App that gives MTN Nigeria Customers and non-Customers access to a rich bouquet of MTN Products & Services.
myMTN NG further reaffirms MTN Nigeria’s commitment to delivering bespoke services, tailored to suit the lifestyle of customers, and with an in-built commerce engine for a much-improved shopping/buying experience, giving users full control and access to everything they need, everywhere they go.… View full description on the official store →
The newly upgraded myMTN NG is a user-friendly App that gives MTN Nigeria Customers and non-Customers access to a rich bouquet of MTN Products & Services.
myMTN NG further reaffirms MTN Nigeria’s commitment to delivering bespoke services, tailored to suit the lifestyle of customers, and with an in-built commerce engine for a much-improved shopping/buying experience, giving users full control and access to everything they need, everywhere they go.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 139 MB🔞 4+📱 iOS 17.0+🔖 v2.0.27🔄 updated 0d ago🌐 EN📂 Productivity💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 2.04 → 4.40 (improved 2.36★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↓ 4.30 → 2.04 (dropped 2.26★)
2026-03
⭐
Rating ↑ 2.04 → 4.30 (improved 2.26★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2023-06
📈
Crossed 100 ratings — social-proof flywheel kicking in
2023-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2023-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2023-03
⭐
Rating ↑ 1.40 → 2.00 (improved 0.60★)
2023-03
⭐
Rating ↑ 1.00 → 1.50 (improved 0.50★)
2023-02
🚀
First tracked snapshot — initial data captured
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for myMTN NG: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by MTN Nigeria
View all →📦 Portfolio summaryINDIE studio
2apps·$16K/mocombined
⚠ Concentrated — top app contributes 89% of combined revenue (single-app dependency)
Similar apps in Productivity
About this analysis
Why high confidence: 14,307 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does myMTN NG make per month?▴
Based on our ML-calibrated revenue forecast, myMTN NG earns approximately $15K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like myMTN NG?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes myMTN NG?▴
myMTN NG is published by MTN Nigeria on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is myMTN NG's BU Score?▴
myMTN NG has a BU Score of 75/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.