NextDNS
59
Quality Score
Solid
NextDNS
Medium confidence
✍️ bumetric analysis
“
NextDNS is an iOS app from nextdns Inc. in the Utilities category, currently rated 4.4★ across 1,123 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 59: Solid (established niche player). For a Utilities app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$45K
↳ What it cost to build · not monthly revenue
Likely range $35K – $60K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Utilities complexity ×0.85 | $-7575 |
Total estimate
$45K
👥 Estimated audience size
220K
Lifetime downloads (US-equivalent)
Monthly active
44K
Daily active
8.8K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 42/100INDIE TIERexpected for tierRevenue Strength
2.7
Product Quality
7.9
Market Position
0.0
Growth Velocity
5.0
Defensibility
3.7
Operational Safety
10.0
Founder Strength
3.0
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.39★ across 1,123 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Low install base (1,123 ratings)METRIC | +$1,500 | |
| Multilingual (14 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| Good rating (4.4★)METRIC | +$800 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.2.0
This update includes bug fixes and improvements to keep NextDNS running smoothly.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- NextDNS
- Developer
- nextdns Inc.
- Bundle ID
- io.nextdns.NextDNS
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- NL, EN, FR, DE, IT, JA, KO, PL, PT, RU, ZH, ES, ZH, TR
Company
- Website
- Not found
- Tagline
- NextDNS
- Description
- NextDNS protects you from all kinds of security threats, blocks ads and trackers on websites and in apps and provides a safe and supervised Internet for kids — on all devices and on all networks.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $255/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/NextDNS
- Not found
- GitHub
- github.com/nextdns
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth1,123 ratings+49% lifetimeShow 3-year history estimate ▾
Tracked (59 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
NextDNS protects your device from ads, trackers, malware, and other harmful domains while keeping your internet activity private.
All DNS traffic is encrypted, preventing networks and internet providers from seeing or manipulating your DNS queries.
Protection across your device
NextDNS works system-wide across apps and browsers.
• Block ads and trackers automatically
• Protect against malware, phishing, and malicious domains
• Enable parental controls and content filtering
• View analytics, query logs, graphs, and domain details in a native dashboard
Easy setup… View full description on the official store →
All DNS traffic is encrypted, preventing networks and internet providers from seeing or manipulating your DNS queries.
Protection across your device
NextDNS works system-wide across apps and browsers.
• Block ads and trackers automatically
• Protect against malware, phishing, and malicious domains
• Enable parental controls and content filtering
• View analytics, query logs, graphs, and domain details in a native dashboard
Easy setup… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 5 MB🔞 4+📱 iOS 18.0+🔖 v3.2.0🔄 updated 0d ago🌐 NL, EN, FR, DE, IT +9📂 Utilities💰 Free
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 3.22 → 4.39 (improved 1.17★)
2026-05
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↓ 4.50 → 3.24 (dropped 1.26★)
2026-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 3.23 → 4.50 (improved 1.27★)
2025-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
2022-09
📈
Crossed 50 ratings — social-proof flywheel kicking in
2020-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
2019-11
⭐
Rating ↓ 4.20 → 3.83 (dropped 0.37★)
2019-10
⭐
Rating ↑ 4.00 → 4.33 (improved 0.33★)
2019-09
⭐
Rating ↓ 5.00 → 4.00 (dropped 1.00★)
2019-07
🚀
First tracked snapshot — initial data captured
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for NextDNS: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Utilities
About this analysis
Why medium confidence: 1,123 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does NextDNS make per month?▴
Based on our ML-calibrated revenue forecast, NextDNS earns approximately $255/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like NextDNS?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes NextDNS?▴
NextDNS is published by nextdns Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is NextDNS's BU Score?▴
NextDNS has a BU Score of 59/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.