Nike SNKRS: Schuhe & Kleidung
84
Quality Score
Excellent
Nike SNKRS: Schuhe & Kleidung
High confidence
✍️ bumetric analysis
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Nike SNKRS: Schuhe & Kleidung is an iOS app from Nike, Inc in the Shopping category, currently rated 4.9★ across 1,397,159 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 84: Excellent (strong product-market fit). For a Shopping app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.5M
per month
→
12-mo forecast
$2.6M – $4.1M
per month
→
24-mo forecast
$3.2M – $5.9M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.9y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (269 MB) | +$40K |
| ⚙ Shopping complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 19× MRR multiple
💸
~0.8× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
19× MRR
👥 Estimated audience size
139.5M
Lifetime downloads (US-equivalent)
Monthly active
16.5M
Daily active
3.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.5M – $3.3M
12 months
$2.6M – $4.1M
24 months
$3.2M – $5.9M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 56/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.2
Product Quality
9.7
Revenue Strength
6.4
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.6
Operational Safety
10.0
- 💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.86★ across 1,397,159 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,397,159 ratings)METRIC | +$12,000 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| Multilingual (17 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.3.0
An even more personalized SNKRS experience is here. Introducing a new set of home screen icons to make SNKRS truly yours. Select from different options inspired by the sneakers that you love.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Nike SNKRS: Schuhe & Kleidung
- Developer
- Nike, Inc
- Bundle ID
- com.nike.onenikecommerce
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- CA, CS, DA, NL, EN, FR, DE, EL, HU, IT, JA, KO, PL, PT, ZH, ES, SV
Company
- Website
- nike.com
- Tagline
- TIERISCH BEQUEM
- Description
- Nike präsentiert innovative Produkte, Erlebnisse und Services, um Athlet:innen zu inspirieren.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $62.5MAI medium
- AI annual estimate
- $750.0M/yr
- ML model estimate / mo
- $5.1K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- nike.com/de/help
- About page
- nike.com/de/w/national-team-football-…
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The Nike SNKRS app was on pace for annual sales of over $750 million as of July 2022, according to Nike's CFO. This translates to an estimated monthly revenue of $62.5 million. More recent specific revenue figures for the app are not publicly available, and some third-party estimates appear inconsistent with official statements.
Sources mentioned: Quartz, Sensor Tower, Adapty
📈Ratings growth1,397,159 ratings+36% lifetimeShow 3-year history estimate ▾
Tracked (7 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Explore, buy, and unlock the best of Nike, Jordan, and Converse. SNKRS is more than a shoes shopping app - giving sneakerheads insider access to the latest launches featuring exclusive sneakers and streetwear apparel.
SNKRS FEATURES
STAY A STEP AHEAD
* Shop sneakers and streetwear: Buy the latest sneaker styles and trending women’s and men’s clothing
* Set Notifications: Stay updated with the latest sneaker news, releases, and exclusive stories. View upcoming drops and prepare for the streetwear you want most – from the latest shoes to trending apparel.… View full description on the official store →
SNKRS FEATURES
STAY A STEP AHEAD
* Shop sneakers and streetwear: Buy the latest sneaker styles and trending women’s and men’s clothing
* Set Notifications: Stay updated with the latest sneaker news, releases, and exclusive stories. View upcoming drops and prepare for the streetwear you want most – from the latest shoes to trending apparel.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 269 MB🔞 4+📱 iOS 18.0+🔖 v8.3.0🔄 updated 0d ago🌐 CA, CS, DA, NL, EN +12📂 Shopping💰 Free
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 3.95 → 4.80 (improved 0.85★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-11
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
2025-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-11
⭐
Rating ↓ 5.00 → 3.00 (dropped 2.00★)
2025-11
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 2 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇩🇪 DE | 4.76883★ | 32,613 | 4.76883★ this version |
| 🇺🇸 US | 4.85712★ | 1,401,378 | 4.85712★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Nike SNKRS: Schuhe & Kleidung: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Nike, Inc
View all →📦 Portfolio summaryINDIE studio
4apps·$31K/mocombined
Lead-app heavy — top app contributes 67%
About this analysis
Why high confidence: 1,397,159 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Nike SNKRS make per month?▴
Based on our ML-calibrated revenue forecast, Nike SNKRS earns approximately $5.1K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Nike SNKRS?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Nike SNKRS?▴
Nike SNKRS is published by Nike, Inc on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Nike SNKRS's BU Score?▴
Nike SNKRS has a BU Score of 84/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.