Ozon Селект: брендовые товары
55
Quality Score
Solid
Ozon Селект: брендовые товары
Medium confidence
✍️ bumetric analysis
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Ozon Селект: брендовые товары is an iOS app from OZON.ru in the Shopping category, currently rated 4.4★ across 211 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 55: Solid (established niche player). For a Shopping app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (369 MB) | +$40K |
| ⚙ Shopping complexity ×1.30 | +$27K |
Total estimate
$120K
👥 Estimated audience size
21K
Lifetime downloads (US-equivalent)
Monthly active
2.5K
Daily active
450
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 42/100INDIE TIERexpected for tierRevenue Strength
2.7
Product Quality
6.1
Market Position
0.3
Growth Velocity
5.0
Defensibility
3.6
Operational Safety
10.0
Founder Strength
4.5
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.37★ across 211 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Good rating (4.4★)METRIC | +$800 | |
| New app (6 months old)METRIC | −$700 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (8 languages)METRIC | +$600 | |
| Early-stage install base (211 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v19.20.1
Ozon Селект — отдельное пространство с отобранным ассортиментом. Здесь покупатели могут быть уверены в оригинальности товаров, а бренды — подчеркнуть свою уникальность.
Мы проверяем каждого продавца — его документы и право продавать товары конкретных брендов.… Full release notes →
Мы проверяем каждого продавца — его документы и право продавать товары конкретных брендов.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Ozon Селект: брендовые товары
- Developer
- OZON.ru
- Bundle ID
- ru.ozon.select
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 12+
- Languages
- HY, AZ, EN, KK, MN, RU, ZH, UZ
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $287/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth351 ratings+35000% lifetimeShow 3-year history estimate ▾
Tracked (20 weeks) Pre-tracking estimate (7 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Ozon Селект - это приложение для стильных и современных покупок!
Откройте мир тщательно подобранных брендов с неповторимым стилем и высоким качеством. В нашем приложении вы найдете всё, что делает шопинг вдохновляющим и удобным - от одежды и обуви до косметики, парфюмерии, бьюти-гаджетов и товаров для дома и интерьера. Здесь сочетаются премиум-товары с привычным сервисом Ozon, чтобы покупки оставались комфортными, быстрыми и приятными.
БРЕНДОВАЯ ОДЕЖДА И ОБУВЬ
Обновляйте гардероб вещами, которые хочется носить каждый день.… View full description on the official store →
Откройте мир тщательно подобранных брендов с неповторимым стилем и высоким качеством. В нашем приложении вы найдете всё, что делает шопинг вдохновляющим и удобным - от одежды и обуви до косметики, парфюмерии, бьюти-гаджетов и товаров для дома и интерьера. Здесь сочетаются премиум-товары с привычным сервисом Ozon, чтобы покупки оставались комфортными, быстрыми и приятными.
БРЕНДОВАЯ ОДЕЖДА И ОБУВЬ
Обновляйте гардероб вещами, которые хочется носить каждый день.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 369 MB🔞 12+📱 iOS 15.0+🔖 v19.20.1🔄 updated 0d ago🌐 HY, AZ, EN, KK, MN +3📂 Shopping💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↓ 5.00 → 4.37 (dropped 0.63★)
2026-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 1.50 → 5.00 (improved 3.50★)
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-12
⭐
Rating ↓ 3.00 → 2.60 (dropped 0.40★)
2025-12
⭐
Rating ↑ 2.33 → 3.00 (improved 0.67★)
2025-12
⭐
Rating ↓ 3.00 → 2.33 (dropped 0.67★)
2025-12
⭐
Rating ↓ 5.00 → 3.00 (dropped 2.00★)
2025-12
🚀
First tracked snapshot — initial data captured
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Ozon Селект: брендовые товары: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by OZON.ru
View all →📦 Portfolio summaryINDIE studio
3apps·$660/mocombined
✓ Diversified — top app contributes 43%; risk spread across portfolio
About this analysis
Why medium confidence: 211 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Ozon Селект make per month?▴
Based on our ML-calibrated revenue forecast, Ozon Селект earns approximately $287/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Ozon Селект?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Ozon Селект?▴
Ozon Селект is published by OZON.ru on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Ozon Селект's BU Score?▴
Ozon Селект has a BU Score of 55/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.