Shakespeare Pro
74
Quality Score
Strong
Shakespeare Pro
Medium confidence
✍️ bumetric analysis
“
Shakespeare Pro is an iOS app from PlayShakespeare.com in the News category, currently rated 4.8★ across 1,622 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 74: Strong (healthy traction). For a News app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$4.7K
per month
→
12-mo forecast
$4.1K – $14.8K
per month
→
24-mo forecast
$3.8K – $34.2K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$365/mo · 1K ratings · 4.2★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~6 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (415 MB) | +$40K |
| ⚙ News complexity ×1.20 | +$18K |
Total estimate
$110K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$325K
↳ What it would sell for · not monthly revenue
Marketplace range $250K – $425K · 16× MRR multiple
💸
~3.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 News category multiple | -5% |
Final multiple
16× MRR
👥 Estimated audience size
190K
Lifetime downloads (US-equivalent)
Monthly active
28K
Daily active
12K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 News engagement | ~120 installs / rating |
| 🔁 News D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$4.7K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$4.0K – $9.3K
12 months
$4.1K – $14.8K
24 months
$3.8K – $34.2K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 46/100INDIE TIERexpected for tierRevenue Strength
3.7
Product Quality
8.7
Market Position
0.3
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
7.0
Founder Strength
5.3
Monetization Maturity
1.0
- 💰 Revenue: Modest — $1K - $11K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.83★ across 1,622 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 393d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (393d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $84K-$150K. Portfolio play ($19K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 14 of 14 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (1,622 ratings)METRIC | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| priceyREVIEW | −$800 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v7.4.4
We fixed a few small bugs and small improvements to make your Shakespearean life a little better. :)
Did you catch the recent update? We made the historical editions (folios, quartos, octavos) the main focus, including:… Full release notes →
Did you catch the recent update? We made the historical editions (folios, quartos, octavos) the main focus, including:… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Shakespeare Pro
- Developer
- PlayShakespeare.com
- Bundle ID
- com.readdle.ShakespearePro
- App Store URL
- Open in App Store
- Category
- News
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- PlayShakespeare.com: The best Shakespeare source for plays, news, reviews, and discussion.
- Description
- The ultimate free Shakespeare resource with plays, scene synopses, character descriptions, folios, quartos, news, reviews, discussion forum, and more.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $19.6K/mo
- Top-grossing rank
- Outside top 100 in US News
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- playshakespeare.com/help
- About page
- playshakespeare.com/about-us
📈Ratings growth1,622 ratings+266% lifetimeShow 3-year history estimate ▾
Tracked (58 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $12.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
“It’s really great!”
—Kenneth Branagh, actor and director
“I can't remember a time it wasn't on my iPhone. So feature rich!"
—Stephen Fry, actor and writer
“‘The app’s the thing.’ Hamlet was almost right. Great to see Shakespeare Pro superplaying with Shakespeare’s plays.”
—David Crystal, linguist and author of Shakespeare's Words
“The Shakespeare Pro app is simply terrific and filled with loads of wonderful information!”
—Ken Ludwig, Tony and Olivier Award Winning Playwright… View full description on the official store →
—Kenneth Branagh, actor and director
“I can't remember a time it wasn't on my iPhone. So feature rich!"
—Stephen Fry, actor and writer
“‘The app’s the thing.’ Hamlet was almost right. Great to see Shakespeare Pro superplaying with Shakespeare’s plays.”
—David Crystal, linguist and author of Shakespeare's Words
“The Shakespeare Pro app is simply terrific and filled with loads of wonderful information!”
—Ken Ludwig, Tony and Olivier Award Winning Playwright… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 415 MB🔞 4+📱 iOS 16.0+🔖 v7.4.4🔄 updated 0d ago🌐 EN📂 News💰 Paid
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-05
💲
Went paid — introduced $12.99 price point
2026-03
⭐
Rating ↑ 4.45 → 4.80 (improved 0.35★)
2026-01
📈
Crossed 500 ratings — social-proof flywheel kicking in
2014-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
2013-12
📈
Crossed 50 ratings — social-proof flywheel kicking in
2013-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2012-10
⭐
Rating ↑ 3.00 → 3.50 (improved 0.50★)
2012-09
⭐
Rating ↓ 5.00 → 3.50 (dropped 1.50★)
2012-06
🚀
First tracked snapshot — initial data captured
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Shakespeare Pro: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by PlayShakespeare.com
View all →📦 Portfolio summaryINDIE studio
2apps·$19K/mocombined
⚠ Concentrated — top app contributes 98% of combined revenue (single-app dependency)
About this analysis
Why medium confidence: 1,622 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Shakespeare Pro make per month?▴
Based on our ML-calibrated revenue forecast, Shakespeare Pro earns approximately $19K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Shakespeare Pro?▴
Browse the full News category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Shakespeare Pro?▴
Shakespeare Pro is published by PlayShakespeare.com on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Shakespeare Pro's BU Score?▴
Shakespeare Pro has a BU Score of 74/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.