Swipewipe: Foto Cleaner
81
Quality Score
Excellent
Swipewipe: Foto Cleaner
High confidence
✍️ bumetric analysis
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Swipewipe: Foto Cleaner is an iOS app from MWM in the Utilities category, currently rated 4.7★ across 77,199 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 81: Excellent (strong product-market fit). For a Utilities app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$600K
per month
→
12-mo forecast
$635K – $978K
per month
→
24-mo forecast
$759K – $1410K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$75K
↳ What it cost to build · not monthly revenue
Likely range $55K – $100K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (230 MB) | +$40K |
| ⚙ Utilities complexity ×0.85 | $-13575 |
Total estimate
$75K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$425K
↳ What it would sell for · not monthly revenue
Marketplace range $325K – $500K · 15× MRR multiple
💸
~5.7× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Utilities category multiple | -10% |
Final multiple
15× MRR
👥 Estimated audience size
15.0M
Lifetime downloads (US-equivalent)
Monthly active
3.0M
Daily active
600K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$600K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$591K – $800K
12 months
$635K – $978K
24 months
$759K – $1.4M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 58/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.8
Product Quality
9.4
Revenue Strength
5.8
Monetization Maturity
1.0
Defensibility
6.1
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $240K - $1320K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.69★ across 77,199 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $10.8M-$19.2M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (77,199 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Multilingual (12 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| priceyREVIEW | −$800 | |
| Established app (4y old)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.4.2
App optimization and bug fixes
Enjoy!!!
Enjoy!!!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Swipewipe: Foto Cleaner
- Developer
- MWM
- Bundle ID
- com.aoklab.fewerphotos
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- AR, EN, FR, DE, IT, JA, KO, PT, RU, ZH, ES, TR
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $1.0M ($400.0K – $1.0M)AI medium
- AI annual estimate
- $12.0M/yr
- ML model estimate / mo
- $29.0K/mo
- Top-grossing rank
- 🇩🇪#4 /100 🇦🇺#8 /100 🇬🇧#9 /100 🇫🇷#11 /100 🇨🇦#13 /100 🇺🇸#14 /100 🇧🇷#50 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Swipewipe: Foto Cleaner" by MWM is estimated to generate between $400,000 and $1,000,000 in monthly revenue, with a current estimate of $1,000,000 per month. This translates to an estimated annual revenue of $12,000,000.
Sources mentioned: Sensor Tower, Adapty, Reddit
📈Ratings growth77,199 ratings+124% lifetimeShow 3-year history estimate ▾
Tracked (17 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank7 countries
🇩🇪DE#4 /100
🇦🇺AU#8 /100
🇬🇧GB#9 /100
🇫🇷FR#11 /100
🇨🇦CA#13 /100
🇺🇸US#14 /100
🇧🇷BR#50 /100
📊Category Rank Trajectory#4 now · best #4 · worst #52
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Reclaim your camera roll, one swipe at a time. Swipewipe makes cleaning up your photos fun and easy. Reminisce as you declutter!
Finally, a simple and elegant solution to manage your memories. Go month-by-month, or use our "On This Day" feature. Decide what to keep and what to delete with a simple swipe.
Why You'll Love It:
• Simple Swipe: Right to keep, left to delete.
• On This Day: Relive memories from years past.
• Month-by-Month: Organize your photos chronologically.
• Easy Navigation: Tap to go back, hold for metadata.
Top Features:
• Bookmarks: Set aside photos you're unsure about.… View full description on the official store →
Finally, a simple and elegant solution to manage your memories. Go month-by-month, or use our "On This Day" feature. Decide what to keep and what to delete with a simple swipe.
Why You'll Love It:
• Simple Swipe: Right to keep, left to delete.
• On This Day: Relive memories from years past.
• Month-by-Month: Organize your photos chronologically.
• Easy Navigation: Tap to go back, hold for metadata.
Top Features:
• Bookmarks: Set aside photos you're unsure about.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 230 MB🔞 4+📱 iOS 17.6+🔖 v3.4.2🔄 updated 0d ago🌐 AR, EN, FR, DE, IT +7📂 Utilities💰 Free
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 3.27 → 4.69 (improved 1.42★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 3.27 → 4.60 (improved 1.33★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-12
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-12
⭐
Rating ↓ 4.50 → 3.80 (dropped 0.70★)
2025-12
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
2025-12
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — musicworldmedia.com
- Mail provider
- Google Workspace
- Tech stack
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.62232★ | 5,126 | 4.62232★ this version |
| 🇧🇷 BR | 4.83418★ | 4,716 | 4.83418★ this version |
| 🇨🇦 CA | 4.56561★ | 5,723 | 4.56561★ this version |
| 🇩🇪 DE | 4.55844★ | 4,260 | 4.55844★ this version |
| 🇫🇷 FR | 4.6852★ | 6,890 | 4.6852★ this version |
| 🇬🇧 GB | 4.62495★ | 7,567 | 4.62495★ this version |
| 🇮🇳 IN | 4.69231★ | 65 | 4.69231★ this version |
| 🇯🇵 JP | 4.72647★ | 457 | 4.72647★ this version |
| 🇺🇸 US | 4.68696★ | 78,383 | 4.68696★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Swipewipe: Foto Cleaner: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by MWM
View all →📦 Portfolio summaryINDIE studio
8apps·$19K/mocombined
Lead-app heavy — top app contributes 75%
Similar apps in Utilities
About this analysis
Why high confidence: 77,199 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Swipewipe make per month?▴
Based on our ML-calibrated revenue forecast, Swipewipe earns approximately $29K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Swipewipe?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Swipewipe?▴
Swipewipe is published by MWM on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Swipewipe's BU Score?▴
Swipewipe has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.