Toca Boca Jr
69
Quality Score
Solid
Toca Boca Jr
High confidence
✍️ bumetric analysis
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Toca Boca Jr is an iOS app from Piknik in the Education category, currently rated 4.0★ across 48,077 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 69: Solid (established niche player). For a Education app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
→
12-mo forecast
$741K – $1141K
per month
→
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$5.2K/mo · 1.7M ratings · 3.4★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (796 MB) | +$40K |
| ⚙ Education complexity ×1.20 | +$18K |
Total estimate
$110K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$50K
↳ What it would sell for · not monthly revenue
Marketplace range $35K – $75K · 16× MRR multiple
💸
~0.5× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 🏷 Education category multiple | +6% |
Final multiple
16× MRR
👥 Estimated audience size
4.0M
Lifetime downloads (US-equivalent)
Monthly active
725K
Daily active
215K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Education engagement | ~85 installs / rating |
| 🔁 Education D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 55/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
5.9
Product Quality
8.0
Revenue Strength
5.8
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.01★ across 48,077 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (48,077 ratings)METRIC | +$5,500 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (11y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| too expensiveREVIEW | −$1,000 | |
| Good rating (4.0★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (9 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.1.0
Update: Celebrate Pride Month in Toca Boca Jr’s Dance – unlocked all month long! There’s a dance party happening in Toca Boca Jr! Suit up in all the colors of the rainbow, pick a Pride-themed background, and bust a move in your own music videos.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Toca Boca Jr
- Developer
- Piknik
- Bundle ID
- com.tocaboca.tocakitchen2
- App Store URL
- Open in App Store
- Category
- Education
- Content rating
- 4+
- Languages
- EN, FR, DE, JA, PT, RU, ZH, ES, ZH
Company
- Website
- Not found
- Tagline
- The preschool app bundle loved by millions
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $3.0K/mo
- Top-grossing rank
- 🇺🇸#66 /100 🇬🇧#91 /100 🇧🇷#99 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth48,077 ratings+34% lifetimeShow 3-year history estimate ▾
Tracked (8 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank3 countries
🇺🇸US#66 /100
🇬🇧GB#91 /100
🇧🇷BR#99 /100
📊Category Rank Trajectory#66 now · best #58 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
FAN-FAVORITE GAMES
Discover the best games for kids ages 2-8, trusted by over 100 million families! Toca Boca Jr is full of imaginative ways for kids to play, create, build worlds, and explore. Bringing together Toca Boca’s most-loved games in one app, kids boost problem-solving skills, explore self-expression, and spark interests through the power of play.
TOCA BOCA DANCE
Dress up, get down, and bust a move in Toca Boca Dance! Form a squad, pick out costumes, set the stage, and make music videos to share with friends.
TOCA BOCA KITCHEN 2… View full description on the official store →
Discover the best games for kids ages 2-8, trusted by over 100 million families! Toca Boca Jr is full of imaginative ways for kids to play, create, build worlds, and explore. Bringing together Toca Boca’s most-loved games in one app, kids boost problem-solving skills, explore self-expression, and spark interests through the power of play.
TOCA BOCA DANCE
Dress up, get down, and bust a move in Toca Boca Dance! Form a squad, pick out costumes, set the stage, and make music videos to share with friends.
TOCA BOCA KITCHEN 2… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 796 MB🔞 4+📱 iOS 13.0+🔖 v4.1.0🔄 updated 0d ago🌐 EN, FR, DE, JA, PT +4📂 Education💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 3.27 → 4.01 (improved 0.74★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 3.29 → 3.90 (improved 0.61★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-01
⭐
Rating ↓ 4.00 → 3.57 (dropped 0.43★)
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2026-01
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
2026-01
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 3.93667★ | 1,658 | 3.93667★ this version |
| 🇧🇷 BR | 4.01989★ | 3,520 | 4.01989★ this version |
| 🇨🇦 CA | 3.93615★ | 2,725 | 3.93615★ this version |
| 🇩🇪 DE | 3.93359★ | 1,310 | 3.93359★ this version |
| 🇫🇷 FR | 4.15291★ | 412 | 4.15291★ this version |
| 🇬🇧 GB | 3.74284★ | 4,818 | 3.74284★ this version |
| 🇮🇳 IN | 4★ | 151 | 4★ this version |
| 🇯🇵 JP | 3.68165★ | 1,891 | 3.68165★ this version |
| 🇺🇸 US | 4.01076★ | 50,173 | 4.01076★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Toca Boca Jr: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Piknik
View all →📦 Portfolio summaryINDIE studio
5apps·$15K/mocombined
Lead-app heavy — top app contributes 65%
About this analysis
Why high confidence: 48,077 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Toca Boca Jr make per month?▴
Based on our ML-calibrated revenue forecast, Toca Boca Jr earns approximately $3.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Toca Boca Jr?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Toca Boca Jr?▴
Toca Boca Jr is published by Piknik on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Toca Boca Jr's BU Score?▴
Toca Boca Jr has a BU Score of 69/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.