waxpal.
68
Quality Score
Solid
waxpal.
Medium confidence
✍️ bumetric analysis
“
waxpal. is an iOS app from FXSWEDE AB in the Social Networking category, currently rated 4.7★ across 226 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 68: Solid (established niche player). For a Social Networking app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$85K
↳ What it cost to build · not monthly revenue
Likely range $65K – $115K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~8 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Social Networking complexity ×1.70 | +$35K |
Total estimate
$85K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$175K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $200K · 16× MRR multiple
💸
~2.1× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Social Networking category multiple | +5% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
16× MRR
👥 Estimated audience size
20K
Lifetime downloads (US-equivalent)
Monthly active
5.0K
Daily active
2.7K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Social Networking engagement | ~90 installs / rating |
| 🔁 Social Networking D30 retention | 25% |
| 📍 DAU / MAU stickiness | 0.55 |
DAU / MAU
54% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Insufficient data · 37/100MICRO TIERtoo early to scoreGrowth Velocity
5.0
Founder Strength
5.0
Product Quality
6.5
Revenue Strength
2.3
Monetization Maturity
1.0
Defensibility
2.5
Market Position
0.0
Operational Safety
7.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 4.66★ across 226 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 397d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (397d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K. Portfolio play ($10K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.7★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (226 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 | |
| Growing app (1y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.0.12
Find Stores Near You!
You can now easily locate nearby retail stores that carry our products. Use the new Store Locator feature in your profile to discover locations near you, get directions, and plan your visit.
You can now easily locate nearby retail stores that carry our products. Use the new Store Locator feature in your profile to discover locations near you, get directions, and plan your visit.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- waxpal.
- Developer
- FXSWEDE AB
- Bundle ID
- com.fxswede.waxpal
- App Store URL
- Open in App Store
- Category
- Social Networking
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $10.4K/mo
- Top-grossing rank
- Outside top 100 in US Social Networking
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth226 ratings+2160% lifetimeShow 3-year history estimate ▾
Tracked (14 weeks) Pre-tracking estimate (23 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Introducing the Easy at-Home Waxing Guide and Scheduler App
Say hi to your newest waxing bff, WaxPal.
Tress Wellness, the best-selling waxing brand on Amazon, brings an all-in-one home-waxing solution, WaxPal.
What makes WaxPal your best bud?
WaxPal Educates
Whether you are a waxing newbie taking baby steps at home-waxing or you are an aspiring waxing pro eager to learn the best-kept waxing secrets, WaxPal has got you covered! The app has tutorial videos by licensed estheticians, so you know that you are learning from only the best.… View full description on the official store →
Say hi to your newest waxing bff, WaxPal.
Tress Wellness, the best-selling waxing brand on Amazon, brings an all-in-one home-waxing solution, WaxPal.
What makes WaxPal your best bud?
WaxPal Educates
Whether you are a waxing newbie taking baby steps at home-waxing or you are an aspiring waxing pro eager to learn the best-kept waxing secrets, WaxPal has got you covered! The app has tutorial videos by licensed estheticians, so you know that you are learning from only the best.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 50 MB🔞 4+📱 iOS 13.4+🔖 v1.0.12🔄 updated 0d ago🌐 EN📂 Social Networking💰 Paid
📅
What Worked™ · Development Pipeline
7 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-04
⭐
Rating ↑ 2.00 → 4.67 (improved 2.67★)
2026-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-03
⭐
Rating ↓ 3.00 → 2.60 (dropped 0.40★)
2025-01
⭐
Rating ↑ 2.33 → 3.00 (improved 0.67★)
2024-11
⭐
Rating ↑ 1.00 → 2.33 (improved 1.33★)
2024-09
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for waxpal.: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Social Networking
About this analysis
Why medium confidence: 226 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does waxpal. make per month?▴
Based on our ML-calibrated revenue forecast, waxpal. earns approximately $10K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like waxpal.?▴
Browse the full Social Networking category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes waxpal.?▴
waxpal. is published by FXSWEDE AB on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is waxpal.'s BU Score?▴
waxpal. has a BU Score of 68/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.