BESTSECRET
71
Quality Score
Strong
BESTSECRET
Medium confidence
✍️ bumetric analysis
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BESTSECRET is an iOS app from Best Secret GmbH in the Shopping category, currently rated 4.9★ across 2,955 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 71: Strong (healthy traction). For a Shopping app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$80K
↳ What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (82 MB) | +$12K |
| ⚙ Shopping complexity ×1.30 | +$18K |
Total estimate
$80K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$50K
↳ What it would sell for · not monthly revenue
Marketplace range $45K – $75K · 18× MRR multiple
💸
~0.6× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
Final multiple
18× MRR
👥 Estimated audience size
295K
Lifetime downloads (US-equivalent)
Monthly active
35K
Daily active
6.3K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 39/100MID TIERFREE (NO MONETIZATION)no growth momentumGrowth Velocity
5.0
Founder Strength
3.0
Product Quality
7.3
Revenue Strength
3.7
Monetization Maturity
0.5
Defensibility
4.5
Market Position
2.0
Operational Safety
5.5
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.9★ across 2,955 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Elevated — scam/fraud mentions detected, rating drift -0.68 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.9★)METRIC | +$2,200 | |
| Low install base (2,955 ratings)METRIC | +$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| too expensiveREVIEW | −$1,000 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (7 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.0.0
Here at BESTSECRET, we're doing everything possible to ensure you enjoy your shopping experience to the fullest. From fixing bugs and optimizing the app's overall performance, to constantly adding and improving features.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- BESTSECRET
- Developer
- Best Secret GmbH
- Bundle ID
- com.bestsecret.BestSecret
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- NL, EN, FR, DE, IT, PL, SV
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $3.4K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: LOW
Publicly available sources provide revenue figures for the entire BestSecret Group, which includes online retail and brick-and-mortar stores, but do not offer specific revenue estimates for the iOS app 'BESTSECRET' alone. The BestSecret Group reported preliminary revenues of over EUR 1.5 billion in 2025 and EUR 1,415.4 million in 2024.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit, Tracxn, Growjo, PrestigeBidCo GmbH, ECDB, neoecommerce, Prospeo
📈Ratings growth2,988 ratings+298700% lifetimeShow 3-year history estimate ▾
Tracked (55 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
BESTSECRET is Europe’s members-only online destination for premium and luxury fashion brands at exclusive prices.
By invite only, the BESTSECRET platform gives members unlimited access to curated edits from the world’s most established brands and in-demand designer labels.
In the app, BESTSECRET members can manage orders, add to their wish list, and shop their favourites anytime, anywhere, for a secure and seamless shopping experience.
www.bestsecret.com
By invite only, the BESTSECRET platform gives members unlimited access to curated edits from the world’s most established brands and in-demand designer labels.
In the app, BESTSECRET members can manage orders, add to their wish list, and shop their favourites anytime, anywhere, for a secure and seamless shopping experience.
www.bestsecret.com
App Specs
🔐 Own this app? Claim & verify MRR →💾 82 MB🔞 4+📱 iOS 15.0+🔖 v8.0.0🔄 updated 0d ago🌐 NL, EN, FR, DE, IT +2📂 Shopping💰 Free
📅
What Worked™ · Development Pipeline
6 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 4.41 → 4.80 (improved 0.39★)
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2019-10
⭐
Rating ↓ 5.00 → 4.64 (dropped 0.36★)
2017-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2013-04
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 212 reviews across 8 markets● 64% positive · ● 21% neutral · ● 16% negative · Rating drift: -0.68★ (declining — recent 50: 4.22★ vs lifetime: 4.9★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇦🇺 AU
+0.90
🇬🇧 GB
+0.64
🇺🇸 US
+0.57
🇧🇷 BR
+0.48
🇨🇦 CA
+0.44
🇫🇷 FR
+0.23
🇩🇪 DE
+0.05
🇮🇳 IN
+0.00
Top praise themes
online shopping ×5 sehr gute ×4 immer wieder ×4 site très ×4 très bien ×4 online shop ×3 highly recommended ×3 user friendly ×3
Top complaint themes
customer service ×7 nicht mehr ×6 october size ×3 und ×7 order ×6 die ×6 item ×5 account ×5
Risk signals
Refund mentions: 1.4% Fraud / scam mentions: 1.9%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.90265★ | 113 | 4.90265★ this version |
| 🇧🇷 BR | 4.92307★ | 390 | 4.92307★ this version |
| 🇨🇦 CA | 4.91716★ | 169 | 4.91716★ this version |
| 🇩🇪 DE | 4.80966★ | 369,062 | 4.80966★ this version |
| 🇫🇷 FR | 4.7823★ | 13,280 | 4.7823★ this version |
| 🇬🇧 GB | 4.85537★ | 2,095 | 4.85537★ this version |
| 🇮🇳 IN | 4.71336★ | 307 | 4.71336★ this version |
| 🇯🇵 JP | 4.80356★ | 56 | 4.80356★ this version |
| 🇺🇸 US | 4.90251★ | 2,985 | 4.90251★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for BESTSECRET: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 2,955 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does BESTSECRET make per month?▴
Based on our ML-calibrated revenue forecast, BESTSECRET earns approximately $3.4K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like BESTSECRET?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes BESTSECRET?▴
BESTSECRET is published by Best Secret GmbH on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is BESTSECRET's BU Score?▴
BESTSECRET has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.