Norwegian Cruise Line
79
Quality Score
Strong
Norwegian Cruise Line
High confidence
✍️ bumetric analysis
“
Norwegian Cruise Line is an iOS app from Norwegian Cruise Line® in the Travel category, currently rated 4.8★ across 172,743 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 79: Strong (healthy traction). For a Travel app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4.1y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (155 MB) | +$40K |
| ⚙ Travel complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$45K
↳ What it would sell for · not monthly revenue
Marketplace range $35K – $50K · 18× MRR multiple
💸
~0.4× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
19.0M
Lifetime downloads (US-equivalent)
Monthly active
1.9M
Daily active
285K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Travel engagement | ~110 installs / rating |
| 🔁 Travel D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.15 |
DAU / MAU
15% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 48/100MID TIERunderperforming peersRevenue Strength
3.7
Product Quality
9.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
2.5
Operational Safety
10.0
Founder Strength
4.4
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.81★ across 172,743 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (172,743 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 | |
| Growing app (1y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.37.0
* Behind-the-scenes improvements to app reliability and performance
* Laying the groundwork for upcoming features
* Laying the groundwork for upcoming features
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Norwegian Cruise Line
- Developer
- Norwegian Cruise Line®
- Bundle ID
- com.nclh.ncl-mobile
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- EN
Company
- Website
- www.ncl.com
- Tagline
- Not found
- Description
- Kreuzfahrten nach Alaska, Hawaii, zu den Bahamas, nach Europa und in die Karibik. Tolle Kreuzfahrt-Angebote zu interessanten Reisezielen, Erleben Sie Free at Sea™ mit Norwegian Cruise Line.
- Founded
- 1966
- HQ / Address
- Miami
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.5K/mo
- Top-grossing rank
- Outside top 100 in US Travel
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/norwegiancruiselinedeuts… · instagram instagram.com/norwegiancruiseline_de · tiktok tiktok.com/@norwegiancruiseline · twitter x.com/cruisenorwegian · youtube youtube.com/@NorwegianCruiseLineDeuts…
- Not found
- Phone
- +1-855-577-9489
- Contact page
- ncl.com/de/de/help/leads
- About page
- ncl.com/uk/en/about-us/privacy-policy…
✨AI Revenue EstimateCONFIDENCE: LOW
Publicly available sources, including Sensor Tower, Statista, Adapty, Reddit, and financial reports for Norwegian Cruise Line Holdings, do not provide specific revenue estimates for the 'Norwegian Cruise Line' iOS app. The app appears to function primarily as a free utility for cruise management, booking onboard activities like dining and excursions, and accessing itineraries, rather than a direct revenue-generating product through in-app purchases or subscriptions. Therefore, direct revenue attributable solely to the app is likely negligible or not separately reported.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit
📈Ratings growth172,743 ratings+844% lifetimeShow 3-year history estimate ▾
Tracked (38 weeks) Pre-tracking estimate (21 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Get even more out of your vacation with more features, more control, and more simplicity - all in the palm of your hand.
Norwegian Cruise Line’s updated app makes it even easier to tailor your perfect vacation. Take full advantage of our endless experiences and wide variety of dining, entertainment, excursions, activities, and more. See comprehensive onboard schedules, view extensive excursion details, browse updated menus, view entertainment listings, and make reservations for experiences onboard our ships and at our incredible destinations.… View full description on the official store →
Norwegian Cruise Line’s updated app makes it even easier to tailor your perfect vacation. Take full advantage of our endless experiences and wide variety of dining, entertainment, excursions, activities, and more. See comprehensive onboard schedules, view extensive excursion details, browse updated menus, view entertainment listings, and make reservations for experiences onboard our ships and at our incredible destinations.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 155 MB🔞 4+📱 iOS 13.0+🔖 v1.37.0🔄 updated 0d ago🌐 EN📂 Travel💰 Paid
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 2.73 → 4.80 (improved 2.07★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-01
⭐
Rating ↑ 1.25 → 1.80 (improved 0.55★)
2025-01
🚀
First tracked snapshot — initial data captured
2025-01
⭐
Rating ↑ 1.00 → 1.50 (improved 0.50★)
🧪
Tech & Domain Intel — ncl.com
- Tech stack
- Microsoft 365 · Google Workspace · OpenAI
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.81267★ | 178,077 | 4.81267★ this version |
| 🇬🇧 GB | 4.76494★ | 5,892 | 4.76494★ this version |
| 🇩🇪 DE | 4.63636★ | 979 | 4.63636★ this version |
| 🇫🇷 FR | 4.70714★ | 140 | 4.70714★ this version |
| 🇯🇵 JP | 4.35185★ | 108 | 4.35185★ this version |
| 🇨🇦 CA | 4.72294★ | 22,504 | 4.72294★ this version |
| 🇦🇺 AU | 4.74125★ | 3,316 | 4.74125★ this version |
| 🇧🇷 BR | 4.88562★ | 953 | 4.88562★ this version |
| 🇮🇳 IN | 4.86667★ | 180 | 4.86667★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Norwegian Cruise Line: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 172,743 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Norwegian Cruise Line make per month?▴
Based on our ML-calibrated revenue forecast, Norwegian Cruise Line earns approximately $2.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Norwegian Cruise Line?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Norwegian Cruise Line?▴
Norwegian Cruise Line is published by Norwegian Cruise Line® on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Norwegian Cruise Line's BU Score?▴
Norwegian Cruise Line has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.