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69
BU Score
Solid

Fabulous: Daily Habit Tracker

4.4 ✍️ Editor
✍️ BU Analytics Review

Fabulous: Daily Habit Tracker is an iOS app from Fabulous in the Health & Fitness category, currently rated 4.4★ across 87,668 ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.

Our BU Score puts it at 69Solid (established niche player). For a Health & Fitness app, that means established niche player.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

creator

📊 Performance Tracking LIVE

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Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (87,668 ratings)METRIC
+$5,500
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
cancelledREVIEW
−$1,500
Mature app (8y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
support teamREVIEW
+$900
priceyREVIEW
−$800
Good rating (4.4★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Localized (7 languages)METRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 486 MB🔞 4+📱 iOS 17.0+🔖 v19.0.1🔄 updated 3w ago🌐 EN, FR, DE, JA, PT +2📂 Health & Fitness💰 Free🚀 Launched 2017 (8y old)

📝 About this app

Welcome to the world of Fabulous. Unlock the power of habits and routines. Prioritize your mental health, build healthy habits and improve your life one step at a time. Fabulous started as a habit tracker, but it evolved into a self-improvement, coaching, and mental health platform. Our goal is to make healthy routines an inseparable part of your life.

How does Fabulous work?
1 - Add structure to your life - Improve your life with a healthy morning routine that provides a system for your everyday life.
2 - Create healthy habits - Use a daily planner to remember important tasks. Your habits sculpt the person you will become — choose them wisely.
3 - Focus on deep work - Learn how to tune out all the noise and concentrate on the task.
4 - Join a community - Live challenges will introduce you to other Fabulous members worldwide embarking on the same journey as you. Find motivation by connecting with hundreds of members all across the globe.
5 - Learn how to be grateful - Keep your gratitude journal and listen to positive daily affirmations.

Fabulous is an all-in-one routine & self-care app for everyday life:
– Listen to the daily coaching series.
– Write your to-do list.
– Journal your thoughts.
– Do short workouts and breathing exercises.
– Listen to daily affirmations and meditation sessions.
– Keep your gratitude journal.
– Monitor your mental wellbeing.
– Use the goal-tracker to monitor progress.

Upgrade your planner for exciting additional features that will take the habit tracking to a new level. Achieve your health and productivity goals today with science-proven features:
– Coaching series grouped by topics: anxiety, self-love, productivity, or depression.
– Unlimited habits for your morning and evening routines.
– New Premium Journeys for better mental health, self-care, and fitness.
– Personal one-on-one coaching for better motivation and focus.

Top 4 reasons to try the Fabulous app:
1 - Need the motivation to build an indestructible morning routine?
2 - Have an irregular sleep cycle and want to learn how to get a good sleep?
3 - Want to increase your energy level, so you focus the entire day?
4 - Want to improve your mental health through mindfulness so you can cope with anxiety?

Scientifically proven, morning routines are essential to a successful life. No excuses! Start changing your life today and save money using behavioral science. Install Fabulous to get personalized daily habits and achieve your goals.

Pricing in different countries may vary, and actual charges may be converted to your local currency depending on the country of residence. You can always see the exact price in the app. The subscription will automatically renew unless turned off in your iTunes Account Settings at least 24 hours before the current period ends. When you feel the Premium plan is not what you need, you can cancel your subscription at any time.

If you have any questions, visit our website at www.thefabulous.co and click "Contact Us" at the bottom.

Build and track your habits, set goals, learn how to meditate, and build healthy routines. Your journey to self-improvement and better mental health starts today!

This day will come and go. That much is certain.
Making it count? Well, that's up to you!

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Read our full terms and conditions and our privacy policy at: https://www.thefabulous.co/terms.html

🆕 What's New · v19.0.1

We’ve been perfecting the details so you can stay focused on your goals. This update includes minor bug fixes and performance improvements. Building habits with us has never been better.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Fabulous: Daily Habit Tracker
Developer
Fabulous
Bundle ID
co.thefabulous.app
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
4+
Languages
EN, FR, DE, JA, PT, ZH, ES

Company

Website
Not found
Tagline
Find Your Ultimate Daily Routine and Make It Stick
Description
Fabulous is the #1 self-care app to help you build better habits and achieve your goals. Join millions transforming their lives by building a new routine today!
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
$60.0K ($60.0K – $100.0K)AI medium
AI annual estimate
$720.0K/yr
ML model estimate / mo
$2.0K/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
https://twitter.com/GetTheFabulous
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
Not found
Press / News
Not found

Contacts & Socials

Socials
facebook · instagram · twitter
Email
Not found
Phone
Not found
Contact page
Not found
About page
https://www.thefabulous.co/about-the-fabulous.html
AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Fabulous: Daily Habit Tracker" is estimated to generate between $60,000 and $100,000 in monthly revenue. The most recent estimate from Sensor Tower indicates approximately $60,000 per month as of April 2026, leading to an annual estimate of $720,000.
Sources mentioned: Sensor Tower, Adapty
Recent App Store Reviews49 latest · avg 2.43★ · 24.5% 5★ · 55.1% 1★
5★
12 (24%)
4★
4 (8%)
3★
4 (8%)
2★
2 (4%)
1★
27 (55%)
+73 ratings/week
Praise: love ×2 recommend ×1Complaints: subscription ×15 scam ×8 hate ×2 worst ×2 expensive ×1
Top positive
★★★★★ Calm and Gentleness
The app is new to me and so far is helping. I live with ADHD, Combined Type. I have only used the app for 2 days, but I find myself looking for what is next and thankful for the guidance and what I will believe will be much needed structur…
★★★★★ Peaceful Journey
What I love about Fabulous is it has realistic goals, and motivating factors in bedded in the app. It’s kind of like having a personal coach with you.…
Top negative
★☆☆☆☆ Total scam!
I did not agree to sub subscription and I actually declined all offers. However, they still enrolled me in some membership and is charging me $40 per month. This is an absolute scam.…
★☆☆☆☆ Garbage
Completely incoherent garbage. The app is a wasteland of disconnected modules, Ai slop, and offers for other apps. Worst of all they automatically charged me after the free trial instead of asking if I wanted to continue. I got absolutely n…
📈Ratings growth87,668 ratings+60% lifetimeShow 3-year history estimate ▾May 2023Apr 2025May 2026
Tracked (10 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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