83
BU Score
Excellent
Vanguard: Save, Invest, Retire
✍️ BU Analytics Review
“
Vanguard: Save, Invest, Retire is an iOS app from The Vanguard Group, Inc. in the Finance category, currently rated 4.7★ across 177,028 ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.
Our BU Score puts it at 83 — Excellent (strong product-market fit). For a Finance app, that means strong product-market fit.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (177,028 ratings)METRIC | +$12,000 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 206 MB🔞 4+📱 iOS 17.0+🔖 v13.27.0🔄 updated 6d ago🌐 EN, FR, ES📂 Finance💰 Paid🚀 Launched 2009 (16y old)
📝 About this app
Meet the new Vanguard app. We’ve updated and refined our features to make it easier than ever to invest from your mobile device. We’ll be rolling out new updates every few weeks, but if there’s something you want us to build, you can let us know in our Support tab.
Use the app to do the following (some features may not be available for employer-sponsored plans):
• Access an overview of your accounts to check your total assets and balances.
• Dive deeper to track your account performance, cost basis details, or day change information for each of your holdings.
• Make trades, deposit checks directly into your accounts, and review your transaction history.
• Find help, update your login preferences, and leave feedback via our Support tab.
Disclosures
Vanguard funds not held in a brokerage account are held by The Vanguard Group, Inc., and are not protected by SIPC. Brokerage assets are held by Vanguard Brokerage Services, a division of Vanguard Marketing Corporation, member FINRA and SIPC.
Images are for illustrative purposes only.
iPhone and iPad are trademarks of Apple Inc., registered in the U.S. and other countries
© 2026 The Vanguard Group, Inc. All rights reserved. Vanguard Marketing Corporation, Distributor of the Vanguard Funds.
Use the app to do the following (some features may not be available for employer-sponsored plans):
• Access an overview of your accounts to check your total assets and balances.
• Dive deeper to track your account performance, cost basis details, or day change information for each of your holdings.
• Make trades, deposit checks directly into your accounts, and review your transaction history.
• Find help, update your login preferences, and leave feedback via our Support tab.
Disclosures
Vanguard funds not held in a brokerage account are held by The Vanguard Group, Inc., and are not protected by SIPC. Brokerage assets are held by Vanguard Brokerage Services, a division of Vanguard Marketing Corporation, member FINRA and SIPC.
Images are for illustrative purposes only.
iPhone and iPad are trademarks of Apple Inc., registered in the U.S. and other countries
© 2026 The Vanguard Group, Inc. All rights reserved. Vanguard Marketing Corporation, Distributor of the Vanguard Funds.
🆕 What's New · v13.27.0
Thanks for using the Vanguard app! Our team regularly updates the app to improve performance and add new enhancements to provide you with a seamless investing experience.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Vanguard: Save, Invest, Retire
- Developer
- The Vanguard Group, Inc.
- Bundle ID
- com.vanguard.app
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN, FR, ES
Company
- Website
- Not found
- Tagline
- 50 years of investor success doesn’t happen by chance.
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $25.7K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
✨AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "Vanguard: Save, Invest, Retire" does not generate direct revenue through in-app purchases or subscriptions. It serves as a utility for existing Vanguard clients to manage their investments, access account information, and utilize advisory services, for which Vanguard charges fees as part of its broader business model. Vanguard's revenue is primarily derived from low expense ratios on its mutual funds and ETFs, as well as fees for advisory services and institutional recordkeeping, rather than direct app monetization.
Sources mentioned: Sensor Tower, Statista, Reddit, Vanguard
Citations: businessmodelcanvastemplate.com · quora.com · youtube.com · vanguard.com · google.com · vanguard.com
⭐Recent App Store Reviews49 latest · avg 2.76★ · 34.7% 5★ · 44.9% 1★
5★17 (35%)
4★2 (4%)
3★4 (8%)
2★4 (8%)
1★22 (45%)
+26 ratings/week
Praise: great ×9 excellent ×3 best ×3 love ×2 awesome ×1Complaints: terrible ×1 worst ×1 broken ×1 bug ×1
Top positive
★★★★★ Great application
Easy to understand and start investing…
★★★★★ Vanguard App
User friendly, packed with informative information…
Top negative
★☆☆☆☆ This app is terrible
Haven’t been able to log in via the app in over 6 months. Close to a year now. I’ve deleted and reinstalled and did all the updates and it just goes to sign in page and then it just SPINS. I have to log into the website from my desktop or l…
★☆☆☆☆ Can't log in
Says to login on the website and update my account. Update what? Website works fine, app doesn't.…
📈Ratings growth177,028 ratings+9% lifetimeShow 3-year history estimate ▾
Tracked (37 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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