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71
BU Score
Strong

Easy Release

4.6 ✍️ Editor
✍️ BU Analytics Review

Easy Release is an iOS app from ApplicationGap LLC in the Photo & Video category, currently rated 4.6★ across 1,219 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.

Our BU Score puts it at 71Strong (healthy traction). For a Photo & Video app, that means healthy traction.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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Rating
Reviews
Forecast Revenue / mo
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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 14 of 14 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Paid app ($0.00)METRIC
+$2,800
Excellent rating (4.6★)METRIC
+$2,200
worth every pennyREVIEW
+$2,000
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Low install base (1,219 ratings)METRIC
+$1,500
Mature app (16y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
support teamREVIEW
+$900
priceyREVIEW
−$800
Localized (7 languages)METRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jul 24
Nov 24
Dec 24
Jan 25
Mar 25
Apr 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Mar 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 18 MB🔞 4+📱 iOS 12.0+🔖 v3.8.231127🔄 updated 2y ago🌐 EN, FR, DE, IT, JA +2📂 Photo & Video💰 Paid🚀 Launched 2010 (16y old)

📝 About this app

► NEW: Auto-Save PDF to Dropbox and/or Google Drive and/or OneDrive ◄

► Multi-Page Releases - New In-App Purchase option allows user defined custom release legal text to span multiple pages of a PDF instead of being limited to a single page. ◄

Easy Release by ApplicationGap replaces inconvenient paper model release and property release forms with a slick, streamlined application designed by professional photographers for professional photographers. Fully supports iPad, iPhone and iPod-Touch.

►► Approved for use by Getty Images, iStockPhoto, Alamy, and Shutterstock among many others!

► Lets you collect all the data and signatures you need right on your iPhone, then mails a PDF and JPEG of the release right to you.

► Import model and witness information from your contacts. Get location data from a list of previously used.

► Comes pre-bundled with industry standard model and property releases in 13 languages that are currently in use by leading photo agencies like Getty Images, Alamy and others.

► Use the iPhone, iPad, or iPod-Touch camera to shoot and embed an ID photo right into the release PDF.

► Customizable “branding header” for logo image, company name, and contact info can be turned on/off per release or release type.

► Add your own TFCD, TFP, or any other kind of releases!

► Add as many custom model and property versions as you want.

► Custom releases may contain "field-placeholders" for inserting data into the body of your legal text. Simply prepare your custom releases in an email to yourself then copy/paste into Easy Release!

► Select legal text version to use on a per-release basis.

► For each release, you may specify an optional "Addendum" to legal text which prints below your text.

► User Interface Languages: Swedish, French, German, Spanish, Italian, Japanese

► Release languages included: English, French, Spanish, Italian, German, Swedish, Russian, Polish, Chinese (simplified and Taiwan), Portuguese (Brazilian and European), Japanese, Dutch, Norwegian, Finnish.


------------------------------------
● OPTIONAL IN-APP PURCHASE ●
● Advanced Customization Pro-Pack ●

The Advanced Customization Pro-Pack brings additional professional customization features to Easy Release.

► Multiple Brands
You can define more than one brand, and easily select the brand you want on a per-template and per-release basis.

► Optional Fields
You can turn off some of the old built-in fields, and/or turn on some new built-in fields.
- You can choose to turn off Witness, Gender and/or Ethnicity.
- You can turn on Shoot End Date, which allows your release to cover a range of dates, rather than just a single day.
- You can turn on Other Names. This adds two fields to your release: Stage Name and All Other Names. Use this to help collect required 2257 information for your models and performers.
- You can turn on Compensation. This adds two fields to your release: Amount and Tax ID.

► Custom Fields
If the built-in fields are not enough, you can now add custom fields.
- As many as you want
- Three types: Text, Long Text, and Date
- Specify a label and default value for each one
- You can mark any custom field as 'required'

► Import/Export Custom Versions
Share custom templates via email. Recipients just click on the link in the email to import your template.

🆕 What's New · v3.8.231127

- bug fixes

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Easy Release
Developer
ApplicationGap LLC
Bundle ID
com.applicationgap.EasyRelease
App Store URL
Open in App Store
Category
Photo & Video
Content rating
4+
Languages
EN, FR, DE, IT, JA, ES, SV

Company

Website
applicationgap.com
Tagline
Easy Release (Pro) - Model Release App ™ by ApplicationGap
Description
Easy Release, Professional Model Release App for iPhone, iPad and Android - Home Page
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$17.3K/mo
Top-grossing rank
Outside top 100 in US Photo & Video
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
https://500px.com/licensing/releases
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://applicationgap.com/news
Press / News
Not found

Contacts & Socials

Socials
twitter
Email
Not found
Phone
Not found
Contact page
https://applicationgap.com/contact
About page
Not found
📈Ratings growth1,219 ratings+292% lifetimeShow 3-year history estimate ▾Jan 2020Oct 2023May 2026
Tracked (60 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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