Supplements Guide
37
Quality Score
Emerging
Supplements Guide
by Kevin Kozan
Low confidence
✍️ bumetric analysis
“
Supplements Guide is an iOS app from Kevin Kozan in the Health & Fitness category, currently rated 3.0★ across 2 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 37: Emerging (early traction worth watching). For a Health & Fitness app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$70K
↳ What it cost to build · not monthly revenue
Likely range $50K – $95K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~9 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Health & Fitness complexity ×1.40 | +$20K |
Total estimate
$70K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 12× MRR multiple
💸
~1.4× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating < 3.5 (weak) | -18% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
12× MRR
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Insufficient data · 31/100MICRO TIERtoo early to scoreRevenue Strength
2.3
Product Quality
2.4
Market Position
0.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
5.0
Founder Strength
4.9
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 3.0★ across 2 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 3041d ago — possibly dormant.
- ⚠️ Risk: Elevated — dormant (3041d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K. Portfolio play ($8K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Below-average rating (3.0★)METRIC | −$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (2 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.0
This update from Apple will improve the functionality of this app. No new features are included.
- Updated for iOS 11 and the iPhone X.
- Fixed a bug that could cause the nearby stores map view to crash.
- New and updated supplement information.
- Updated for iOS 11 and the iPhone X.
- Fixed a bug that could cause the nearby stores map view to crash.
- New and updated supplement information.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Supplements Guide
- Developer
- Kevin Kozan
- Bundle ID
- com.droidspot.supplements
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 12+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $8.1K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- apps.apple.com/us/app/foxtale-self-he…
- About page
- apps.apple.com/us/iphone/story/id1896…
📈Ratings growth2 ratings+100% lifetimeShow 3-year history estimate ▾
Tracked (12 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $0.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
A quick reference guide to the most well known and commonly taken supplements.
FEATURES
* Mark supplements as favorites for quick reference.
* Pick a health topic to see related supplements.
* Locate nearby supplement stores (currently US only).
* Information for over 100 supplements with new additions each update.
* The biological functions and benefits of each supplement.
* The RDA or typical dose (if no RDA has been established).
* Food sources for each supplement.
* Search by keywords.… View full description on the official store →
FEATURES
* Mark supplements as favorites for quick reference.
* Pick a health topic to see related supplements.
* Locate nearby supplement stores (currently US only).
* Information for over 100 supplements with new additions each update.
* The biological functions and benefits of each supplement.
* The RDA or typical dose (if no RDA has been established).
* Food sources for each supplement.
* Search by keywords.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 2 MB🔞 12+📱 iOS 8.0+🔖 v4.0🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
7 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $0.99 price point
2026-03
⭐
Rating ↑ 1.92 → 3.00 (improved 1.08★)
2015-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2011-07
⭐
Rating ↑ 1.57 → 2.00 (improved 0.43★)
2011-04
⭐
Rating ↑ 1.00 → 1.57 (improved 0.57★)
2011-04
⭐
Rating ↑ 1.00 → 1.67 (improved 0.67★)
→ 30 days after: revenue +$11.4K/mo · rating +0.57★ low · multiple changes
2010-12
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$3.2K/mo high confidence
🔔
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📝 Description
95
BU Score · Transcendent
About this analysis
Why low confidence: only 2 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
Supplements Guide is a very early-stage iOS app in the health & fitness space with weak public traction — only 2 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Supplements Guide make per month?▴
Low-confidence model estimate. Supplements Guide has only 2 App Store ratings, so our revenue model has very little signal to work with — treat the ~$8.1K/mo figure as directional only, not a verified MRR. No founder-verified revenue data is available for this app. See methodology for the formula and confidence bands.
What apps are like Supplements Guide?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Supplements Guide?▴
Supplements Guide is published by Kevin Kozan on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Supplements Guide's BU Score?▴
Supplements Guide has a BU Score of 37/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.