
73
BU Score
Strong
Halifax Mobile Banking
✍️ BU Analytics Review
“
Halifax Mobile Banking is an iOS app from Lloyds Banking Group in the Finance category, currently rated 4.9★ across 7,065 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Our BU Score puts it at 73 — Strong (healthy traction). For a Finance app, that means healthy traction.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.9★)METRIC | +$2,200 | |
| Low install base (7,065 ratings)METRIC | +$1,500 | |
| Mature app (10y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 24
Aug 24
Nov 24
Feb 25
May 25
Jun 25
Aug 25
Sep 25
Nov 25
Jan 26
Apr 26
May 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 548 MB🔞 4+📱 iOS 15.0+🔖 v184.03🔄 updated 3w ago🌐 EN📂 Finance💰 Paid🚀 Launched 2016 (10y old)
📝 About this app
Our app is there for you, whether you’re on the move, at work or just relaxing at home. Tap, log in and check your balance, make payments or plan for your next big dream. Being there for you, it’s a people thing.
FEEL AT HOME
• Use your face or fingerprint to log in faster and more securely.
• Just open the app and explore your spaces to get quick access to everything you need, from statements to investments.
NO CARD? NO WORRIES
• Whether your card is lost, stolen or simply misplaced, relax knowing you can freeze it, order a new one, or look up your card details.
BE IN THE KNOW
• Stay ahead of your bills - your upcoming payments summary lets you know what’s being paid and when.
• Spending insights helps you understand where your money goes every month.
• Check your credit score and get personalised hints and tips to help you stay in control of your money and move closer to your big dreams, like getting a new home.
• Never miss important updates again: personalise your notifications to stay on top of everything.
IN FOR A PENNY
• Make every penny count with Save the Change. It rounds up what you spend on your debit card to the nearest pound and moves the change into a savings account.
• Get cashback from your favourite retailers with Everyday Offers.
CONTACTING YOU
We won't contact you any more than normal if you use the app. But please stay alert to email, text messages or phone calls that appear to be from us. Criminals may try to trick you into giving them sensitive personal or account information. We'll never contact you to ask for these details. Any emails from us will always greet you personally using your title and surname and either the last 4 digits of your account number or the last part of your postcode '*** 1AB'. Any text messages we send you will come from Halifax.
IMPORTANT INFORMATION
We don't charge you to use our services, but your mobile operator might charge for some things, such as downloading or using the app, so please check with them. Services may be affected by phone signal and functionality.
When you use this app, we collect anonymous location data to help combat fraud, fix bugs and improve future services.
The app is available to customers with a UK personal account and valid registered phone number. IOS14 or above required. Device registration required. Terms and conditions apply.
Freeze and unfreeze certain types of transactions securely 24/7 for extra peace of mind or if you’ve temporarily misplaced your card.
Touch ID requires at least iPhone 6s running iOS 14.0 or above or iPad (5th generation), iPad Pro, iPad Air 2, or iPad mini 3 (or later models). Face ID requires either iPhone X or later models, or iPad Pro with Face ID capability (2018 onwards).
Apple, the Apple logo, iPad, iPad Air, iPad mini, iPad Pro, iPhone, Touch ID and Face ID are trademarks of Apple Inc., registered in the U.S. and other countries.
Halifax is a division of Bank of Scotland plc. This app and Mobile Banking are operated by Bank of Scotland plc (registered in Scotland (No. SC327000)
Registered office: The Mound, Edinburgh, EH1 1YZ). Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.
LEGAL INFORMATION
This app is designed and intended for Halifax UK customers to access and service UK personal products. It should only be downloaded for this purpose.
While the app can be downloaded from App Stores outside the UK, this does not mean we are inviting, offering or recommending you engage in any transactions or establish a customer relationship with Halifax.
Any confirmation that our product or service complies with European Union law is made to Apple to meet its legal requirements. This does not imply any representation, warranty, or statement to you and should not be relied upon for entering into any contract.
FEEL AT HOME
• Use your face or fingerprint to log in faster and more securely.
• Just open the app and explore your spaces to get quick access to everything you need, from statements to investments.
NO CARD? NO WORRIES
• Whether your card is lost, stolen or simply misplaced, relax knowing you can freeze it, order a new one, or look up your card details.
BE IN THE KNOW
• Stay ahead of your bills - your upcoming payments summary lets you know what’s being paid and when.
• Spending insights helps you understand where your money goes every month.
• Check your credit score and get personalised hints and tips to help you stay in control of your money and move closer to your big dreams, like getting a new home.
• Never miss important updates again: personalise your notifications to stay on top of everything.
IN FOR A PENNY
• Make every penny count with Save the Change. It rounds up what you spend on your debit card to the nearest pound and moves the change into a savings account.
• Get cashback from your favourite retailers with Everyday Offers.
CONTACTING YOU
We won't contact you any more than normal if you use the app. But please stay alert to email, text messages or phone calls that appear to be from us. Criminals may try to trick you into giving them sensitive personal or account information. We'll never contact you to ask for these details. Any emails from us will always greet you personally using your title and surname and either the last 4 digits of your account number or the last part of your postcode '*** 1AB'. Any text messages we send you will come from Halifax.
IMPORTANT INFORMATION
We don't charge you to use our services, but your mobile operator might charge for some things, such as downloading or using the app, so please check with them. Services may be affected by phone signal and functionality.
When you use this app, we collect anonymous location data to help combat fraud, fix bugs and improve future services.
The app is available to customers with a UK personal account and valid registered phone number. IOS14 or above required. Device registration required. Terms and conditions apply.
Freeze and unfreeze certain types of transactions securely 24/7 for extra peace of mind or if you’ve temporarily misplaced your card.
Touch ID requires at least iPhone 6s running iOS 14.0 or above or iPad (5th generation), iPad Pro, iPad Air 2, or iPad mini 3 (or later models). Face ID requires either iPhone X or later models, or iPad Pro with Face ID capability (2018 onwards).
Apple, the Apple logo, iPad, iPad Air, iPad mini, iPad Pro, iPhone, Touch ID and Face ID are trademarks of Apple Inc., registered in the U.S. and other countries.
Halifax is a division of Bank of Scotland plc. This app and Mobile Banking are operated by Bank of Scotland plc (registered in Scotland (No. SC327000)
Registered office: The Mound, Edinburgh, EH1 1YZ). Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.
LEGAL INFORMATION
This app is designed and intended for Halifax UK customers to access and service UK personal products. It should only be downloaded for this purpose.
While the app can be downloaded from App Stores outside the UK, this does not mean we are inviting, offering or recommending you engage in any transactions or establish a customer relationship with Halifax.
Any confirmation that our product or service complies with European Union law is made to Apple to meet its legal requirements. This does not imply any representation, warranty, or statement to you and should not be relied upon for entering into any contract.
🆕 What's New · v184.03
No big updates this time, just some under-the-bonnet improvements to keep everything running smoothly.
We're working on some great new features behind the scenes which we'll reveal soon.
We're working on some great new features behind the scenes which we'll reveal soon.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Halifax Mobile Banking
- Developer
- Lloyds Banking Group
- Bundle ID
- com.halifax.mobilebank
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.2K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- https://apps.apple.com/us/app/letterloop-group-newsletters/id6468623700
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- https://apps.apple.com/us/iphone/story/id1895675718
✨AI Revenue EstimateCONFIDENCE: LOW
The iOS app "Halifax Mobile Banking" is a free banking application provided by Lloyds Banking Group and does not generate direct revenue through in-app purchases or subscriptions. Its value is indirect, contributing to customer engagement, retention, and operational efficiency for the bank. Lloyds Banking Group reported approximately 21.5 million customers using their banking apps as of 2025, with digital channels accounting for over 95% of retail sales. Halifax Mobile Banking had a stable active user base of around 6.2 million monthly in Q4 2024.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit, Lloyds Banking Group annual reports
⭐Recent App Store Reviews40 latest · avg 3.92★ · 62.5% 5★ · 20.0% 1★
5★25 (62%)
4★5 (12%)
3★0 (0%)
2★2 (5%)
1★8 (20%)
+249,995 ratings/week
Praise: best ×4 great ×4 awesome ×1Complaints: worst ×1 expensive ×1 crash ×1
Top positive
★★★★★ Does everything you need it to do!
Won't go into too much detail, long story short is I've been using the app since the update and have had no problems with it.…
★★★★★ Very efficient app
The one thing I repeatedly observe about this app is how fluidly I can get done what I get done.
Very well designed, not glitchy, intuitive to use and well organized. I wish other banking (and non banking) apps would take their cues from t…
Top negative
★☆☆☆☆ Cheque scanner is awful
Move left, move camera right, move camera up, move camera down, 20 minutes later I realize I have to go into a branch…
★☆☆☆☆ App not accessible
Authenticating is annoying using snail mail and after getting my code a week later, the app seems not compatible with my new iPhone - the keyboard doesn’t pop up for 2FA so there’s no way to get in.…
📈Ratings growth7,065 ratings+706400% lifetimeShow 3-year history estimate ▾
Tracked (42 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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