Boomerang - Video Maker
69
Quality Score
Solid
✍️ Bumetric analysis
“
Boomerang - Video Maker is an iOS app from Video Bakery Ltd. in the Photo & Video category, currently rated 4.7★ across 3,386 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 69: Solid (established niche player). For a Photo & Video app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
43 snapshots on record
Rating
4.7
Reviews
3,386 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
43
since Feb 2024
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.7y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (53 MB) | +$1K |
| ⚙ Photo & Video complexity ×1.55 | +$28K |
| ⚙ 2.9y maintenance × ~1-person team | +$17K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 19× MRR multiple
💸
~1.0× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 2.9y proven track record | +15% |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
Final multiple
19× MRR
👥 Estimated audience size
400K
Lifetime downloads (US-equivalent)
Monthly active
68K
Daily active
20K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 📅 2.9y of rating accumulation | -15% |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
29% sticky
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 53 MB |
| 🏷 Category context | Photo & Video |
| 📦 Small-mid iOS bundle | → Native SwiftUI (post-2020 era) |
💀 Maintenance status
Active
5%
Last shipped 2026-10-23 · 20 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 20 days since last update | Active development |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 50/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
5.5
Product Quality
8.4
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
4.2
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.68★ across 3,386 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($28K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| subscriptionREVIEW | +$2,500 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Low install base (3,386 ratings)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| free trialREVIEW | +$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 | |
| Growing app (2y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.2.11
Made for iPhone Duo
Boomerang Maker now fits both iPhone Duo screens. Start a boomerang on the outer screen, then unfold to finish it on the big one. The editor re-fits instantly and keeps your trim, filter and music right where you left them. Rotate it, and it follows along.… Full release notes →
Boomerang Maker now fits both iPhone Duo screens. Start a boomerang on the outer screen, then unfold to finish it on the big one. The editor re-fits instantly and keeps your trim, filter and music right where you left them. Rotate it, and it follows along.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Boomerang - Video Maker
- Developer
- Video Bakery Ltd.
- Bundle ID
- co.videobakery.BoomerangMaker
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- Outside top 100 in US Photo & Video
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth3,872 ratings+387100% lifetimeShow 3-year history estimate ▾
Tracked (43 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Turn any moment into a beautiful boomerang from every video or Live Photo you have.
Boomerang - Video Maker app helps you create boomerang videos that you can easily share with others. Loaded with robust filters, dynamic overlays, animated GIFs, text and professional editing features, it infuses them with a playful and stylish touch. Watch as your memories come to life in a loop, adding a touch of fun and flair. Elevate the excitement further by seamlessly integrating your favorite music into your boomerangs.
Main Features:
◆ Trim Your Perfect Moment
◆ Powerful Filters
◆ Animated Overlays… View full description on the official store →
Boomerang - Video Maker app helps you create boomerang videos that you can easily share with others. Loaded with robust filters, dynamic overlays, animated GIFs, text and professional editing features, it infuses them with a playful and stylish touch. Watch as your memories come to life in a loop, adding a touch of fun and flair. Elevate the excitement further by seamlessly integrating your favorite music into your boomerangs.
Main Features:
◆ Trim Your Perfect Moment
◆ Powerful Filters
◆ Animated Overlays… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 53 MB🔞 4+📱 iOS 15.0+🔖 v1.2.11🔄 updated 2w ago🌐 EN📂 Photo & Video💰 Paid🚀 Launched 2023 (2y old)
📅
What Worked™ · Development Pipeline
14 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-10
📸
Refreshed store screenshots — 6 of 6 updated
2026-10
🔧
Shipped update — v1.2.9 → v1.2.11
→ 30 days after: reviews +99 high confidence
2026-09
📸
Refreshed store screenshots — 5 of 5 updated
→ 30 days after: reviews +99 high confidence
2026-09
🔧
Shipped update — v1.2.8 → v1.2.9
→ 30 days after: reviews +27 medium · co-occurring
2026-08
📦
Bundle ↑ 50MB → 73MB — likely major code refresh
→ 30 days after: reviews +27 medium · co-occurring
2026-08
🔧
Shipped update — v1.2.7 → v1.2.8
→ 30 days after: reviews +121 high confidence
2026-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +110 high confidence
2026-05
⭐
Rating ↑ 3.10 → 4.68 (improved 1.58★)
→ 30 days after: reviews +110 high confidence
2026-03
⭐
Rating ↑ 3.11 → 4.50 (improved 1.39★)
→ 30 days after: rating −1.40★ · reviews −207 high confidence
2026-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −1.40★ · reviews −207 high confidence
2025-09
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.09★ high confidence
2024-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.05★ high confidence
2024-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.05★ · reviews +19 medium · co-occurring
2024-02
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +15 high confidence
📸
Store Page History
11 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPad screenshots
Slot 1
2 ver.
2 ver.
2026-08-29
2026-10-31
Slot 3
2 ver.
2 ver.
2026-08-29
2026-10-31
Slot 4
2 ver.
2 ver.
2026-08-29
2026-10-31
iPhone screenshots
Slot 1
3 ver.
3 ver.
2026-05-13
2026-09-29
2026-10-31
Slot 2
2 ver.
2 ver.
2026-05-13
2026-09-29
Slot 3
3 ver.
3 ver.
2026-05-13
2026-09-29
2026-10-31
Slot 4
3 ver.
3 ver.
2026-05-13
2026-09-29
2026-10-31
Slot 5
2 ver.
2 ver.
2026-05-13
2026-09-29
🔎
ASO Keyword Positions
BEST RANK #2Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
boomerang·#2🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 3.98★ | 50 | 3.98★ this version |
| 🇧🇷 BR | 4.74805★ | 1,282 | 4.74805★ this version |
| 🇨🇦 CA | 4.6055★ | 109 | 4.6055★ this version |
| 🇩🇪 DE | 4.49216★ | 319 | 4.49216★ this version |
| 🇫🇷 FR | 4.3719★ | 242 | 4.3719★ this version |
| 🇬🇧 GB | 4.63725★ | 306 | 4.63725★ this version |
| 🇮🇳 IN | 4.53698★ | 676 | 4.53698★ this version |
| 🇯🇵 JP | 5★ | 7 | 5★ this version |
| 🇺🇸 US | 4.69826★ | 3,904 | 4.69826★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Boomerang - Video Maker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Video Bakery Ltd.
View all →📦 Portfolio summaryINDIE studio
2apps·$10K/mocombined
Lead-app heavy — top app contributes 50%
About this analysis
Why medium confidence: 3,386 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Boomerang - Video Maker make per month?▴
Based on our ML-calibrated revenue forecast, Boomerang - Video Maker earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Boomerang - Video Maker profitable?▴
With estimated build cost $100K and monthly revenue $5.0K, Boomerang - Video Maker looks break-even-grade — payback period sits around 1.7 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Boomerang - Video Maker have?▴
Estimated audience: ~400K lifetime downloads, ~68K monthly active users, and ~20K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Boomerang - Video Maker?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Boomerang - Video Maker built with?▴
Our heuristic places Boomerang - Video Maker on the Native iOS (SwiftUI) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Boomerang - Video Maker still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 20 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Boomerang - Video Maker sell for?▴
Estimated acquisition value: $100K (marketplace range $75K – $125K). Calculated as 19× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Boomerang - Video Maker last updated?▴
Boomerang - Video Maker last shipped a new version on 2026-10-23 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Boomerang - Video Maker?▴
Boomerang - Video Maker is published by Video Bakery Ltd. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Boomerang - Video Maker's BU Score?▴
Boomerang - Video Maker has a BU Score of 69/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.