Peloton: Fitness & Workouts
89
Quality Score
Excellent
Peloton: Fitness & Workouts
High confidence
✍️ bumetric analysis
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Peloton: Fitness & Workouts is an iOS app from Peloton Interactive, Inc. in the Health & Fitness category, currently rated 4.9★ across 809,844 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 89: Excellent (strong product-market fit). For a Health & Fitness app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.2M
per month
→
12-mo forecast
$1.3M – $2.0M
per month
→
24-mo forecast
$1.5M – $2.8M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$1.1K/mo · 15K ratings · 4.0★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (435 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$500K
↳ What it would sell for · not monthly revenue
Marketplace range $400K – $700K · 20× MRR multiple
💸
~4.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
20× MRR
👥 Estimated audience size
56.5M
Lifetime downloads (US-equivalent)
Monthly active
12.0M
Daily active
4.2M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.2M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.2M – $1.6M
12 months
$1.3M – $2.0M
24 months
$1.5M – $2.8M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarksRevenue Strength
6.1
Product Quality
9.8
Market Position
1.5
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
5.4
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $480K - $2640K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.92★ across 809,844 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $21.6M-$38.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (809,844 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (12y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v15.125.0
Bug fixes and performance improvements.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Peloton: Fitness & Workouts
- Developer
- Peloton Interactive, Inc.
- Bundle ID
- com.Peloton.PelotonApp
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 12+
- Languages
- EN, DE, ES
Company
- Website
- Not found
- Tagline
- Refurbished Original Bikes. Get yours for as low as $695.*
- Description
- Discover Peloton’s fitness equipment and personalized workout plans. From cardio to strength, find an exercise program that keeps you motivated and on track.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $27.6K/mo
- Top-grossing rank
- 🇺🇸#7 /100 🇨🇦#8 /100 🇬🇧#16 /100 🇩🇪#50 /100 🇦🇺#66 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/sharer/sharer.php?u= · instagram instagram.com/onepeloton · twitter twitter.com/share?url=&via=onepeloton… · youtube youtube.com/OnePeloton
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- onepeloton.com/blog/teams-and-challenges
📈Ratings growth809,844 ratings+22% lifetimeShow 3-year history estimate ▾
Tracked (34 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank5 countries
🇺🇸US#7 /100
🇨🇦CA#8 /100
🇬🇧GB#16 /100
🇩🇪DE#50 /100
🇦🇺AU#66 /100
📊Category Rank Trajectory#7 now · best #7 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Work out where you want, when you want. From strength and meditation, to outdoor running and yoga, the Peloton App makes fitness classes and workout tracking fun and easy. No equipment needed.
WHAT'S IN IT FOR YOU?
• Take your workout with you: Find a variety of workouts to fulfill your fitness goals, including strength training, indoor and outdoor running, cycling, yoga, HIIT, meditation, stretching, and more. Whether you’re at home, outside, or at the gym, our workouts are available on your iPhone or iPad. Plus, stream to your TV with Apple TV, AirPlay, or Chromecast.
• Here to hype.… View full description on the official store →
WHAT'S IN IT FOR YOU?
• Take your workout with you: Find a variety of workouts to fulfill your fitness goals, including strength training, indoor and outdoor running, cycling, yoga, HIIT, meditation, stretching, and more. Whether you’re at home, outside, or at the gym, our workouts are available on your iPhone or iPad. Plus, stream to your TV with Apple TV, AirPlay, or Chromecast.
• Here to hype.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 435 MB🔞 12+📱 iOS 17.0+🔖 v15.125.0🔄 updated 0d ago🌐 EN, DE, ES📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v15.123.0 → v15.125.0
→ 30 days after: reviews +2,112 high confidence
2026-05
⭐
Rating ↑ 3.29 → 4.92 (improved 1.63★)
→ 30 days after: reviews +2,112 high confidence
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +2,112 high confidence
2026-03
⭐
Rating ↑ 3.28 → 4.80 (improved 1.52★)
→ 30 days after: revenue +$50.4M/mo · rating +1.51★ · reviews +804,368 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$50.4M/mo · rating +1.51★ · reviews +804,368 high confidence
2025-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$2.6K/mo · reviews +45 high confidence
2025-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$2.7K/mo · rating −0.44★ · reviews +48 high confidence
2024-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$2.3K/mo · rating −0.82★ · reviews +39 low · multiple changes
2024-12
⭐
Rating ↓ 3.43 → 3.13 (dropped 0.30★)
→ 30 days after: revenue +$2.1K/mo · rating −0.89★ · reviews +35 low · multiple changes
2024-12
⭐
Rating ↓ 3.60 → 3.17 (dropped 0.43★)
→ 30 days after: revenue +$1.8K/mo · rating −0.87★ · reviews +31 low · multiple changes
2024-12
⭐
Rating ↓ 5.00 → 3.67 (dropped 1.33★)
→ 30 days after: revenue +$1.5K/mo · rating −1.04★ · reviews +26 low · multiple changes
2024-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$1.3K/mo · rating −1.17★ · reviews +23 low · multiple changes
🧪
Tech & Domain Intel — onepeloton.com
- Mail provider
- Google Workspace
- Tech stack
- Microsoft 365 · Apple Pay / Sign in with Apple · Atlassian (Jira/Confluence) · Meta (Facebook) Ads · Google Workspace · Stripe · AWS SES · Shopify
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 5 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.91855★ | 812,229 | 4.91855★ this version |
| 🇬🇧 GB | 4.86385★ | 49,329 | 4.86385★ this version |
| 🇩🇪 DE | 4.82582★ | 10,552 | 4.82582★ this version |
| 🇨🇦 CA | 4.87106★ | 71,367 | 4.87106★ this version |
| 🇦🇺 AU | 4.86452★ | 3,233 | 4.86452★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Peloton: Fitness & Workouts: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 809,844 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Peloton make per month?▴
Based on our ML-calibrated revenue forecast, Peloton earns approximately $27K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Peloton?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Peloton?▴
Peloton is published by Peloton Interactive, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Peloton's BU Score?▴
Peloton has a BU Score of 89/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.