VPN – Private Internet Access
83
Quality Score
Excellent
VPN – Private Internet Access
High confidence
✍️ bumetric analysis
“
VPN – Private Internet Access is an iOS app from Private Internet Access, Inc. in the Productivity category, currently rated 4.7★ across 146,152 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 83: Excellent (strong product-market fit). For a Productivity app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.5M
per month
→
12-mo forecast
$1.6M – $2.4M
per month
→
24-mo forecast
$1.9M – $3.5M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$2.4K/mo · 106K ratings · 4.5★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$55K
↳ What it cost to build · not monthly revenue
Likely range $40K – $75K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in <1 month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Productivity complexity ×1.10 | +$5K |
Total estimate
$55K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$800K
↳ What it would sell for · not monthly revenue
Marketplace range $600K – $1.1M · 18× MRR multiple
💸
~15× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
10.5M
Lifetime downloads (US-equivalent)
Monthly active
3.1M
Daily active
1.4M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.5M – $2.0M
12 months
$1.6M – $2.4M
24 months
$1.9M – $3.5M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 55/100BIG TIERbelow benchmarksRevenue Strength
6.2
Product Quality
9.4
Market Position
2.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
5.7
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.69★ across 146,152 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $27.0M-$48.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (146,152 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| Multilingual (18 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.31.0
We added support for running the app on Mac.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- VPN – Private Internet Access
- Developer
- Private Internet Access, Inc.
- Bundle ID
- com.privateinternetaccess.ios.PIA-VPN
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- AR, DA, NL, EN, FR, DE, IT, JA, KO, NB, PL, PT, RU, ZH, ES, TH, ZH, TR
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $46.2K/mo
- Top-grossing rank
- 🇺🇸#85 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth146,152 ratings+45% lifetimeShow 3-year history estimate ▾
Tracked (7 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇺🇸
US
Top-grossing rank: #85 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#85 now · best #79 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
PIA VPN puts you in control of your online experience with unparalleled privacy features and ultra-fast servers.
Trusted by Tom's Guide, TechRadar, and millions of users worldwide!
Why PIA VPN Is a Top Choice For The USA?
▶ 7-Day Free VPN Trial
Test PIA risk-free for seven days and explore the full feature set with our 30-day money-back guarantee.
▶ Stream Sports Without Limits
Catch every game, race, and match with lightning-fast 10-Gbps servers across all 50 US states and 90+ countries. Enjoy lag-free sports streaming in UHD, no matter where you are.… View full description on the official store →
Trusted by Tom's Guide, TechRadar, and millions of users worldwide!
Why PIA VPN Is a Top Choice For The USA?
▶ 7-Day Free VPN Trial
Test PIA risk-free for seven days and explore the full feature set with our 30-day money-back guarantee.
▶ Stream Sports Without Limits
Catch every game, race, and match with lightning-fast 10-Gbps servers across all 50 US states and 90+ countries. Enjoy lag-free sports streaming in UHD, no matter where you are.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 48 MB🔞 4+📱 iOS 15.0+🔖 v3.31.0🔄 updated 0d ago🌐 AR, DA, NL, EN, FR +13📂 Productivity💰 Paid
📅
What Worked™ · Development Pipeline
7 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v3.30.2 → v3.31.0
→ 30 days after: reviews +1,288 high confidence
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +1,288 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$7.5K/mo · reviews +82 high confidence
2026-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$44.4K/mo · rating −0.24★ · reviews +480 low · multiple changes
2026-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$39.0K/mo · rating −0.23★ · reviews +422 low · multiple changes
2026-01
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$36.6K/mo · rating −0.23★ · reviews +396 medium · co-occurring
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$36.6K/mo · rating −0.23★ · reviews +396 medium · co-occurring
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.6935★ | 147,903 | 4.6935★ this version |
| 🇬🇧 GB | 4.61043★ | 8,969 | 4.61043★ this version |
| 🇩🇪 DE | 4.59475★ | 2,058 | 4.59475★ this version |
| 🇫🇷 FR | 4.64077★ | 3,051 | 4.64077★ this version |
| 🇯🇵 JP | 4.33384★ | 653 | 4.33384★ this version |
| 🇨🇦 CA | 4.62887★ | 9,323 | 4.62887★ this version |
| 🇦🇺 AU | 4.62284★ | 6,573 | 4.62284★ this version |
| 🇧🇷 BR | 4.72105★ | 380 | 4.72105★ this version |
| 🇮🇳 IN | 4.6317★ | 839 | 4.6317★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for VPN – Private Internet Access: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Productivity
About this analysis
Why high confidence: 146,152 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does VPN – Private Internet Access make per month?▴
Based on our ML-calibrated revenue forecast, VPN – Private Internet Access earns approximately $46K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like VPN – Private Internet Access?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes VPN – Private Internet Access?▴
VPN – Private Internet Access is published by Private Internet Access, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is VPN – Private Internet Access's BU Score?▴
VPN – Private Internet Access has a BU Score of 83/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.