How much does Serasa make per month?

Based on our ML-calibrated revenue forecast, Serasa earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

Is Serasa profitable?

With estimated build cost $150K and monthly revenue $5.0K, Serasa looks break-even-grade — payback period sits around 2.5 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.

How many users does Serasa have?

Estimated audience: ~52.0M lifetime downloads, ~14.5M monthly active users, and ~5.8M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.

What apps are like Serasa?

Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

How much would Serasa sell for?

Estimated acquisition value: $175K (marketplace range $125K – $225K). Calculated as 36× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.

Serasa is published by Serasa Experian on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Serasa's BU Score?

Serasa has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Serasa: Consulta CPF e Score

Quality Score

Excellent

Serasa: Consulta CPF e Score

Name: Serasa: Consulta CPF e Score — app revenue, audience, build cost & risk profile
Creator: Bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Serasa: Consulta CPF e Score revenue, Serasa: Consulta CPF e Score app analytics, mobile app revenue estimate, Finance revenue, Android app revenue

by Serasa Experian

High confidence

4.6 Google Play rating

✍️ Bumetric analysis

“

Serasa: Consulta CPF e Score is an Android app from Serasa Experian in the Finance category, currently rated 4.6★ across 867,430 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 81: Excellent (strong product-market fit). For a Finance app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast

● Right now

$5.0K

per month

→

12-mo forecast

$5.2K – $10.8K

per month

→

24-mo forecast

$6.4K – $19.2K

per month

MID tier

💡 Grow this revenue

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Title & subtitle keyword fit
Description hook & conversion structure
Screenshots, ratings, reviews strategy

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

5 snapshots on record

idle

Rating

4.6

Reviews

867,430 reviews

Forecast Revenue / mo

$5.0K

Snapshots tracked

since May 2026

ONE-TIME · BUILD 💰 Estimated build cost

$150K

↳ What it cost to build · not monthly revenue

Likely range $110K – $200K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Pays back in ~2.5y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
💎 In-app purchase plumbing	+$9K
⚙ Finance complexity ×1.60	+$35K
🌐 Cross-platform reach (iOS + Android)	+$52K

Total estimate $150K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$175K

↳ What it would sell for · not monthly revenue

Marketplace range $125K – $225K · 36× MRR multiple

💸 ~1.2× build cost (break-even+)

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

💎 IAP / freemium model base	28× MRR
⭐ ★ rating ≥ 4.4 (solid)	+8%
🏷 Finance category multiple	+15%
⭐ Mature user base (100K+ ratings)	+5%

Final multiple 36× MRR

👥 Estimated audience size

52.0M

Lifetime downloads (US-equivalent)

Monthly active

14.5M

Daily active

5.8M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Finance engagement	~60 installs / rating
🔁 Finance D30 retention	28%
📍 DAU / MAU stickiness	0.40

DAU / MAU 40% sticky

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$5.0K/mo · ML-estimated from 234 triggers

Growth rate

+4.0% MoM · MID tier baseline (compound monthly)

6 months

$4.7K – $7.9K

12 months

$5.2K – $10.8K

24 months

$6.4K – $19.2K

Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Below median · 54/100MID TIERunderperforming peers

Growth Velocity

5.0

Founder Strength

3.5

Product Quality

9.3

Revenue Strength

3.7

Monetization Maturity

5.0

Defensibility

6.4

Market Position

0.0

Operational Safety

10.0

💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
⭐ Quality: 4.63★ across 867,430 reviews — exceptional (top 1% in category).
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Low — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

High install base (867,430 ratings)METRIC		+$12,000
premiumREVIEW		+$2,200
Excellent rating (4.6★)METRIC		+$2,200
bugsREVIEW		−$1,800
securityREVIEW		+$1,800
Established app (7y old)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Serasa: Consulta CPF e Score
Developer: Serasa Experian
Bundle ID: br.com.serasaexperian.consumidor
App Store URL: Open in App Store
Category: Finance
Content rating: Not found
Languages: Not found

Company

Website: www.serasa.com.br
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Reported revenue signal / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
Model estimate / mo: $5.0K/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: $3.89 - $54.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

🚀Update Frequency · Releases per Quarter5 releases tracked

🚀Version Release Timeline5 releases tracked

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Hi, you're on Serasa! And that's much better than you can imagine. 😉 Our app lets you check your CPF (Brazilian Taxpayer Registry) for free, and we also offer several services to help you get credit. Cool, right?

Check out everything you can enjoy with our app: free CPF checks, Serasa Score checks, credit card offers, CPF monitoring, a digital wallet with online payments, and much more!

CPF Check - Free

To have greater control over your finances, it's good to know what's going on with your CPF.… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

🔖 v9.98.1🔄 updated 0d ago📂 Finance💰 Free📺 Ad-supported💎 IAP $3.89 - $54.99 per item

📅

What Worked™ · Development Pipeline

3 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-09

🔧

Shipped update — v9.96.0 → v9.98.1

→ 30 days after: reviews +936 high confidence

2026-08

🔧

Shipped update — v9.93.0 → v9.96.0

→ 30 days after: reviews +1,587 high confidence

2026-05

🚀

First tracked snapshot — initial data captured

→ 30 days after: rating −0.07★ · reviews +2,185 high confidence

🔔

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Serasa: Consulta CPF e Score: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →