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Mobile Legends: Bang Bang

89
Quality Score
Excellent

Mobile Legends: Bang Bang

High confidence
4.1 ✍️ Editor
✍️ bumetric analysis

This MOBA title from MOONTON directly targets the competitive mobile esports segment, competing fiercely with established players like *Arena of Valor* and *League of Legends: Wild Rift*. The substantial volume of user ratings, nearing 40 million, paired with a solid average rating, indicates significant user traction and a mature, well-entrenched product. This isn't a growth-stage app; it’s a market leader maintaining its position. For free-to-play action games in this category, the primary revenue driver is typically cosmetic IAPs – hero skins, emotes, and battle passes – rather than pay-to-win mechanics. Success hinges on a robust content pipeline and live-ops strategy to keep players engaged and purchasing these non-essential, status-driven upgrades. Ad monetization is usually minimal or absent to preserve the premium competitive experience.

BU Score 89 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
12-mo forecast
$741K – $1141K
per month
24-mo forecast
$886K – $1645K
per month
BIG tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$205K
What it cost to build · not monthly revenue
Likely range $155K – $275K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~1.2y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
💎 In-app purchase plumbing +$9K
Action complexity ×2.20 +$71K
🌐 Cross-platform reach (iOS + Android) +$71K
Total estimate $205K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$375K
What it would sell for · not monthly revenue
Marketplace range $275K – $475K · 26× MRR multiple
💸 ~1.8× build cost (break-even+)

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
💎 IAP / freemium model base 28× MRR
🏷 Action category multiple -15%
Mature user base (1M+ ratings) +8%
Final multiple 26× MRR
👥 Estimated audience size
5810.0M
Lifetime downloads (US-equivalent)
Monthly active
581.0M
Daily active
203.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Action engagement ~150 installs / rating
🔁 Action D30 retention 10%
📍 DAU / MAU stickiness 0.35
DAU / MAU 35% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Action
📦 Tiny game bundle → Native 2D engine
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 58/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.3
Product Quality
8.2
Revenue Strength
5.8
Monetization Maturity
4.0
Defensibility
8.4
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.12★ across 38,733,888 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (38,733,888 ratings)METRIC
+$12,000
Mature app (9y old)METRIC
+$1,500
Good rating (4.1★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Mobile Legends: Bang Bang
Developer
MOONTON
Bundle ID
com.mobile.legends
App Store URL
Open in App Store
Category
Action
Content rating
Not found
Languages
Not found

Company

Website
www.mobilelegends.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$14.5K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
€0.29 - €109.99 if billed through Play

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth38,733,888 ratings+12% lifetimeShow 3-year history estimate ▾Jul 2023Feb 2025Jun 2026
Tracked (2 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Join your friends in Mobile Legends: Bang Bang, the brand new 5v5 MOBA showdown, and fight against real players! Choose your favorite heroes and build the perfect team with your comrades-in-arms! 10-second matchmaking, 10-minute battles. Laning, jungling, pushing, and teamfighting, all the fun of PC MOBA and action games in the palm of your hand! Feed your eSports spirit!

Mobile Legends: Bang Bang, the fascinating MOBA game on mobile. Smash and outplay your enemies and achieve the final victory with your teammates!

Your phone thirsts for battle!

<b>Features:</b>

<b>1.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 vVaries with device🔄 updated 0d ago📂 Action💰 Free💎 IAP €0.29 - €109.99 if billed through Play
📅

What Worked™ · Development Pipeline

2 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — vVaries with device → vVaries with device
→ 30 days after: reviews +146,063 medium · co-occurring
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +146,063 medium · co-occurring
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Mobile Legends: Bang Bang: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 38,733,888 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Mobile Legends make per month?
Based on our ML-calibrated revenue forecast, Mobile Legends earns approximately $14K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Mobile Legends?
Browse the full Action category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Mobile Legends?
Mobile Legends is published by MOONTON on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Mobile Legends's BU Score?
Mobile Legends has a BU Score of 89/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.