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Subway Princess Runner

80
Quality Score
Excellent

Subway Princess Runner

by Ivy
High confidence
4.4 ✍️ Editor
✍️ bumetric analysis

This Android arcade title by Ivy targets the endless runner segment, directly competing with established giants like *Subway Surfers* and *Temple Run*. Its substantial user base, evidenced by over two million ratings and a strong average score, indicates significant and sustained traction, placing it firmly in a mature growth stage rather than early development. This volume of engagement suggests a robust player community and effective user acquisition. For this category, a common monetization strategy involves a heavy reliance on rewarded video ads for in-game currency or power-ups, alongside optional in-app purchases for character skins, cosmetic items, or permanent ad removal. While ad revenue typically dominates, a well-implemented IAP structure for progression boosts or exclusive content can significantly increase average revenue per user. The key is balancing ad frequency with player experience to avoid churn.

BU Score 80 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
12-mo forecast
$741K – $1141K
per month
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
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Typical impact: +2-5× organic installs
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$175K
What it cost to build · not monthly revenue
Likely range $130K – $235K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~2.6y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
💎 In-app purchase plumbing +$9K
Arcade complexity ×1.90 +$53K
🌐 Cross-platform reach (iOS + Android) +$62K
Total estimate $175K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$150K
What it would sell for · not monthly revenue
Marketplace range $100K – $175K · 24× MRR multiple
💸 ~0.9× build cost (under-water)

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
💎 IAP / freemium model base 28× MRR
🏷 Arcade category multiple -20%
Mature user base (1M+ ratings) +8%
Final multiple 24× MRR
👥 Estimated audience size
405.0M
Lifetime downloads (US-equivalent)
Monthly active
20.0M
Daily active
5.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Arcade engagement ~200 installs / rating
🔁 Arcade D30 retention 5%
📍 DAU / MAU stickiness 0.25
DAU / MAU 25% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Arcade
📦 Tiny game bundle → Native 2D engine
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 62/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.5
Product Quality
8.7
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
9.8
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.36★ across 2,025,146 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (2,025,146 ratings)METRIC
+$12,000
Mature app (9y old)METRIC
+$1,500
slowREVIEW
−$1,200
Good rating (4.4★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Subway Princess Runner
Developer
Ivy
Bundle ID
com.rioo.runnersubway
App Store URL
Open in App Store
Category
Arcade
Content rating
Not found
Languages
Not found

Company

Website
www.ivymobilegame.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$46/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
$0.99 - $99.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth2,025,146 ratings+31% lifetimeShow 3-year history estimate ▾Aug 2023Mar 2025Jul 2026
Tracked (3 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🚀Update Frequency · Releases per Quarter3 releases tracked
21Q2 2026Q3 2026
🚀Version Release Timeline3 releases tracked
v8.5.3May 2026v8.5.6Jun 2026v8.5.8Jul 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Subway Princess Runner is an endless running game. Rush as fast as you can dodge the oncoming trains, You can choose your favorite character to use the skateboard to surf in the subway. Help Lucy and Kevin escape the police and earn high scores, what are you waiting for? Run now!!!

[FEATURES]:
- Subway theme game
- Influent screen touch
- Double tap for skateboard, feeling the special running
- Challenge the highest score with world players
- The higher the level,the higher the score
- Grind trains with your cool crew
- Colorful and vivid HD graphics… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v8.5.8🔄 updated 0d ago📂 Arcade💰 Free📺 Ad-supported💎 IAP $0.99 - $99.99 per item
📅

What Worked™ · Development Pipeline

5 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
📸
Replaced 1 store screenshot
2026-06
🔧
Shipped update — v8.5.6 → v8.5.8
→ 30 days after: reviews +6,525 high confidence
2026-06
📸
Replaced 1 store screenshot
→ 30 days after: reviews +6,525 high confidence
2026-05
🔧
Shipped update — v8.5.3 → v8.5.6
→ 30 days after: reviews +16,463 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +9,938 high confidence
📸

Store Page History

2 SCREENSHOT CHANGES
Every time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
3 ver.
2026-05-06
2026-06-11
Now
2026-07-12
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Subway Princess Runner: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Ivy

View all →
📦 Portfolio summaryINDIE studio
8apps·$1K/mocombined
✓ Diversified — top app contributes 23%; risk spread across portfolio

Similar apps in Arcade

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 2,025,146 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Subway Princess Runner make per month?
Based on our ML-calibrated revenue forecast, Subway Princess Runner earns approximately $5.7K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Subway Princess Runner?
Browse the full Arcade category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Subway Princess Runner?
Subway Princess Runner is published by Ivy on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Subway Princess Runner's BU Score?
Subway Princess Runner has a BU Score of 80/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.