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73
BU Score
Strong

Noom: Weight Loss & Health

4.1 ✍️ Editor
✍️ BU Analytics Review

Noom: Weight Loss & Health is an Android app from Noom, Inc. in the Health & Fitness category, currently rated 4.1★ across 314,478 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Our BU Score puts it at 73Strong (healthy traction). For a Health & Fitness app, that means healthy traction.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

creator

📊 Performance Tracking LIVE

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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (314,478 ratings)METRIC
+$12,000
Good rating (4.1★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v14.15.0🔄 updated 2w ago📂 Health & Fitness💰 Free

📝 About this app

Build healthy habits that last with Noom.

Noom helps you eat better, move more, and feel more in control of your health – without the pressure or guilt.

Track steps. Log meals with AI. Scan your face and body for instant health insights. Earn rewards for showing up daily.

Whether you're just getting started or ready for more structured support like coaching or medication, Noom meets you where you are. Millions have used Noom to lose weight, improve health, and make lasting changes.

Rooted in psychology. Backed by science. Choose the personalized plan that’s right for you.

FEATURES
- AI food logging with 1M+ food items, calorie & macro tracking
- Step tracking & rewards
- Access to GLP-1 meds, if eligible
- Body scans for real-time insights
- Proactive Health tools, including at-home biomarker labs and personalized recommendations
- Meal plans & dietitian-backed recipes
- Noom Move: 1,000+ fitness, stretching & meditation classes
- Daily lessons on psychology, habits, & behavior change
- Supportive communities (“Circles”)
- Sync with Apple Health, Fitbit, Garmin, Withings & more
- Optional 1:1 coaching

What people are saying:

“An evidence-based lifestyle behavior change program.” - Mashable
“Focuses on the mental aspect of weight loss.” - TODAY
“Psychologically-powered wellness platform.” - RollingStone
“Helped me reimagine my food choices without forcing me to completely cut out any foods.” - Healthline


NOOM WEIGHT

A sustainable weight loss program to help you change the habits behind your health through lessons & science-backed tools.

- Avg. weight loss: 15.5 lbs in 16 weeks
- 2x more effective than trying to lose weight alone
- 95% say it’s a long-term solution
- 98% say it changed their habits for good
- Supports intermittent fasting & behavior-based food logging
- Stay consistent with coaches, content & community

Plans start at $17 a month.¹


NOOM MED

Combine proven GLP-1 meds with the tools and support to lose weight and keep it off – long after the meds.

- If eligible, access trusted GLP-1s like Ozempic®², Wegovy®, Zepbound®³ or Mounjaro®³
- Or choose Noom GLP-1Rx with SmartDose, a personalized dosing system designed for a smoother, more effective GLP-1 experience
- Meds shipped to your door in 7 days,⁴ if prescribed⁵
- Microdose GLP-1 options available, designed to deliver effective results and minimize side effects
- 100% online access to doctors & health coaches
- GLP-1 Companion Program with Muscle Defense™ to lose fat, protect muscle, & build healthy habits
- Users lose 48% more weight in 6 months vs. GLP-1s alone⁶

Plans start at $69 a month.⁷




¹ Based on annual auto-renewing plan for $209 USD. All prices are prior to any applicable sales tax or discounts. In 4 weeks the typical Noom user can expect to lose 1-2 lbs per week. Noom results involve maintaining a healthy diet and exercise changes. Individual results may vary

² Ozempic is not FDA approved to treat obesity or for weight loss

³ Eli Lilly and Company has not authorized this content. Not all customers will medically qualify for prescription medications. Pricing based on 2.5 mg Zepbound vials and injector pens starting dose. Pricing will vary based on dosage

⁴ Medication delivery in 7 days is only available for compounded medications. Not all customers will medically qualify for prescription medications. Compounded medications are produced in an FDA-registered facility but not reviewed by the FDA for safety, efficacy or quality

⁵ Medications require consultation and prescription by clinician through Noom platform. Not all customers will qualify for prescription

⁶ Based on a retrospective study of self-reported data of pounds lost for active versus passive users who were offered the Noom program when being prescribed an early stage GLP-1

⁷ Pricing based on the 1st month subscription fee only and does not include the cost of medications

For CCPA: "Do Not Sell" Policy for California Residents, see https://www.noom.com/ccpa-do-not-sell/

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Noom: Weight Loss & Health
Developer
Noom, Inc.
Bundle ID
com.wsl.noom
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
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Languages
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Company

Website
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Tagline
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Description
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Founded
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HQ / Address
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Employees
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Logo
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Revenue

Verified revenue / mo
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AI revenue estimate / mo
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AI annual estimate
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ML model estimate / mo
$2.9K/mo
Top-grossing rank
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All-time revenue
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Pricing
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Founder

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X / Twitter
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LinkedIn
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GitHub
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Funding

Total raised
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Crunchbase
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AngelList
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Press & Links

Articles found
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Blog
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Press / News
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Contacts & Socials

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Contact page
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About page
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Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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