Be Confident in Who You Are
59
Quality Score
Solid
Be Confident in Who You Are
Low confidence
✍️ bumetric analysis
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Be Confident in Who You Are is an iOS app from Electric Eggplant in the Food & Drink category, currently rated 4.1★ across 44 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 59: Solid (established niche player). For a Food & Drink app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.9K
per month
→
12-mo forecast
$2.5K – $9.1K
per month
→
24-mo forecast
$2.3K – $21.1K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$60K
↳ What it cost to build · not monthly revenue
Likely range $45K – $80K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (61 MB) | +$4K |
| ⚙ Food & Drink complexity ×1.10 | +$5K |
Total estimate
$60K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$250K
↳ What it would sell for · not monthly revenue
Marketplace range $200K – $325K · 14× MRR multiple
💸
~4.2× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
14× MRR
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.9K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$2.5K – $5.7K
12 months
$2.5K – $9.1K
24 months
$2.3K – $21.1K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Pre-traction · 40/100INDIE TIERlimited signalGrowth Velocity
5.0
Founder Strength
6.1
Product Quality
3.3
Revenue Strength
3.5
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.0
Operational Safety
7.0
- 💰 Revenue: Modest — $1K - $7K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.07★ across 44 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 3110d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (3110d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $52K-$92K. Portfolio play ($23K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (15y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Good rating (4.1★)METRIC | +$800 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (44 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.0
This update from Apple will improve the functionality of this app. No new features are included.
Now with quizzes! Each of the eight chapters is followed by a short interactive quiz testing what you would do in challenging situations.
Now with quizzes! Each of the eight chapters is followed by a short interactive quiz testing what you would do in challenging situations.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Be Confident in Who You Are
- Developer
- Electric Eggplant
- Bundle ID
- com.electriceggplant.beconfident
- App Store URL
- Open in App Store
- Category
- Food & Drink
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Books
- Description
- Middle School Confidential™ is nationally recognized teen expert and anti-bullying activist Annie Fox, M.Ed.’s book series for 11-14 year olds. A one of a kind fiction/non-fiction hybrid, Middle School Confidential is part full-color graphic novel, Illustrated by Harvey award winner Matt Kindt, and part smart talk life skills. Each book focuses on a common stumbling block on the road to high school and beyond. And in each one, readers follow the adventures of a group of 7th graders who are just trying to navigate through the ever-changing drama taking place in their friendships, their families and, of course, at good old Milldale Middle School. The apps are digital graphic novels based on this award-winning series, published by Electric Eggplant.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $18.5K/mo
- Top-grossing rank
- Outside top 100 in US Food & Drink
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth44 ratings+4300% lifetimeShow 3-year history estimate ▾
Tracked (34 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $2.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Now with quizzes!
• “As you prepare for back to school, don't forget the anxiety...[this app] can help with that.”—iPhone Life
• “My 11-year-old daughter, who starts middle school in the fall...gave the app an enthusiastic ‘pretty cool!!’”—CNET
• “This book is really exceptional. It’s fun, hip and something youth will relate to.”—Digital Storytime
Middle school can be a serious pain with bullies putting you down, blowups threatening friendships, and real doubts about how you measure up.… View full description on the official store →
• “As you prepare for back to school, don't forget the anxiety...[this app] can help with that.”—iPhone Life
• “My 11-year-old daughter, who starts middle school in the fall...gave the app an enthusiastic ‘pretty cool!!’”—CNET
• “This book is really exceptional. It’s fun, hip and something youth will relate to.”—Digital Storytime
Middle school can be a serious pain with bullies putting you down, blowups threatening friendships, and real doubts about how you measure up.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 61 MB🔞 4+📱 iOS 8.0+🔖 v2.0🔄 updated 0d ago🌐 EN📂 Food & Drink💰 Paid
📅
What Worked™ · Development Pipeline
4 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↓ 5.00 → 4.07 (dropped 0.93★)
2026-05
💲
Went paid — introduced $2.99 price point
2011-05
📈
Crossed 10 ratings — social-proof flywheel kicking in
2011-04
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
More by Electric Eggplant
View all →📦 Portfolio summaryINDIE studio
3apps·$23K/mocombined
⚠ Concentrated — top app contributes 80% of combined revenue (single-app dependency)
About this analysis
Why low confidence: only 44 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Be Confident in Who You Are make per month?▴
Based on our ML-calibrated revenue forecast, Be Confident in Who You Are earns approximately $18K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Be Confident in Who You Are?▴
Browse the full Food & Drink category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Be Confident in Who You Are?▴
Be Confident in Who You Are is published by Electric Eggplant on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Be Confident in Who You Are's BU Score?▴
Be Confident in Who You Are has a BU Score of 59/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.