Funko
42
Quality Score
Emerging
Funko
Medium confidence
✍️ bumetric analysis
“
Funko is an iOS app from Funko in the Shopping category, currently rated 2.8★ across 486 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 42: Emerging (early traction worth watching). For a Shopping app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$1.1K/mo · 18K ratings · 2.6★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$65K
↳ What it cost to build · not monthly revenue
Likely range $50K – $90K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (53 MB) | +$1K |
| ⚙ Shopping complexity ×1.30 | +$15K |
Total estimate
$65K
👥 Estimated audience size
48K
Lifetime downloads (US-equivalent)
Monthly active
5.8K
Daily active
1.0K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
17% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 42/100MID TIERunderperforming peersRevenue Strength
3.7
Product Quality
3.9
Market Position
2.0
Growth Velocity
5.0
Defensibility
5.7
Operational Safety
8.0
Founder Strength
4.1
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 2.81★ across 486 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Below-average rating (2.8★)METRIC | −$1,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (486 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.2.0
This release includes changes to improved app stability, performance, and device compatibility.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Funko
- Developer
- Funko
- Bundle ID
- org.reactjs.native.Popspedia
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 9+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Home page
- Description
- Funko designs and sells unique pop culture collectibles, accessories, and toys.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $322/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/originalfunko · instagram instagram.com/funko · tiktok tiktok.com/@originalfunko?lang=en · twitter twitter.com/OriginalFunko · youtube youtube.com/channel/UCiBxZWamaDdlemlj…
- Not found
- Phone
- Not found
- Contact page
- funko.com/Contact-Funko-Customer-Care…
- About page
- funko.com/fandoms/animation-cartoons/…
⭐Recent App Store Reviews49 latest · avg 1.61★ · 6.1% 5★ · 71.4% 1★
5★3 (6%)
4★2 (4%)
3★3 (6%)
2★6 (12%)
1★35 (71%)
+4 ratings/week
Praise: great ×7 awesome ×1 fantastic ×1Complaints: terrible ×4 broken ×4 bug ×3 crash ×3 worst ×1
Top positive
★★★★★ Awesome
I like to use this app to collect and label my Funko pops…
★★★★★ Great app
Great app…
Top negative
★☆☆☆☆ Still terrible
Again, a couple years later and it seems like it takes 6+ months to fix issues. Collection features constantly refreshes and does not allow you to scroll through your collection. When it refreshes, it starts you back at the beginning. Total…
★☆☆☆☆ Does not work
It kicks you out of your account and won’t let you log back in and always has some sort of an issue. Can’t even create a new account either. App is trash!…
📈Ratings growth486 ratings+36% lifetimeShow 3-year history estimate ▾
Tracked (49 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Funko – Collect, Track & Shop!
Say hello to your brand-new, fully upgraded Funko app experience! Discover, track, and shop over 27,000 official Funko collectibles—all in one place! Whether you're hunting grails or organizing your collection, the Funko app is your ultimate collecting companion. These new features will take your Funko journey to the next level!
New Features:
• Explore the Catalog – Search, scan, and discover new releases and vaulted items, added daily.
• Track Your Collection – Add items, track values, and sync across devices and Funko.com.… View full description on the official store →
Say hello to your brand-new, fully upgraded Funko app experience! Discover, track, and shop over 27,000 official Funko collectibles—all in one place! Whether you're hunting grails or organizing your collection, the Funko app is your ultimate collecting companion. These new features will take your Funko journey to the next level!
New Features:
• Explore the Catalog – Search, scan, and discover new releases and vaulted items, added daily.
• Track Your Collection – Add items, track values, and sync across devices and Funko.com.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 53 MB🔞 9+📱 iOS 15.1+🔖 v8.2.0🔄 updated 0d ago🌐 EN📂 Shopping💰 Free
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 1.88 → 2.81 (improved 0.93★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 1.88 → 2.60 (improved 0.72★)
2023-08
📈
Crossed 100 ratings — social-proof flywheel kicking in
2023-07
📈
Crossed 50 ratings — social-proof flywheel kicking in
2023-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2023-05
🚀
First tracked snapshot — initial data captured
2023-05
⭐
Rating ↓ 2.00 → 1.67 (dropped 0.33★)
🌍
Multi-Country Performance
Available in 7 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 2.78517★ | 526 | 2.78517★ this version |
| 🇬🇧 GB | 2.91837★ | 49 | 2.91837★ this version |
| 🇩🇪 DE | 2.47619★ | 21 | 2.47619★ this version |
| 🇫🇷 FR | 2.66667★ | 18 | 2.66667★ this version |
| 🇯🇵 JP | 5★ | 2 | 5★ this version |
| 🇨🇦 CA | 2.2564★ | 39 | 2.2564★ this version |
| 🇮🇳 IN | 1★ | 1 | 1★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Funko: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Funko
View all →📦 Portfolio summaryINDIE studio
2apps·$1K/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
About this analysis
Why medium confidence: 486 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Funko make per month?▴
Based on our ML-calibrated revenue forecast, Funko earns approximately $321/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Funko?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Funko?▴
Funko is published by Funko on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Funko's BU Score?▴
Funko has a BU Score of 42/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.