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Habitify: Habit Tracker

75
Quality Score
Strong

Habitify: Habit Tracker

Medium confidence
4.6 ✍️ Editor
✍️ bumetric analysis

Habitify: Habit Tracker is an iOS app from Unstatic Ltd Co in the Health & Fitness category, currently rated 4.6★ across 6,904 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Quality Score is 75: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
12-mo forecast
$5.2K – $10.8K
per month
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$125K
What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~8 months at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (328 MB) +$40K
Health & Fitness complexity ×1.40 +$36K
Total estimate $125K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$275K
What it would sell for · not monthly revenue
Marketplace range $200K – $350K · 18× MRR multiple
💸 ~2.2× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.4 (solid) +8%
🏷 Health & Fitness category multiple +10%
Final multiple 18× MRR
👥 Estimated audience size
480K
Lifetime downloads (US-equivalent)
Monthly active
105K
Daily active
36K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Health & Fitness engagement ~70 installs / rating
🔁 Health & Fitness D30 retention 22%
📍 DAU / MAU stickiness 0.35
DAU / MAU 35% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 50/100MID TIERunderperforming peers
RevenueQualityMarketGrowthMoatSafetyFounderMonetiz.
Revenue Strength
3.7
Product Quality
8.3
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
5.9
Monetization Maturity
1.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.59★ across 6,904 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: dev shipping weekly.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($15K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Excellent rating (4.6★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Low install base (6,904 ratings)METRIC
+$1,500
Mature app (9y old)METRIC
+$1,500
Multilingual (40 languages)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
support teamREVIEW
+$900
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v41.0.0

We are constantly working to make your habit-building journey as smooth and efficient as possible. Here is what we have improved in this latest update:… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Habitify: Habit Tracker
Developer
Unstatic Ltd Co
Bundle ID
co.vuvo.habitify
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
4+
Languages
AF, AR, AZ, CA, HR, CS, DA, NL, EN, FI, FR, DE, EL, HE, HI, HU, ID, IT, JA, KO, MS, MR, NB, FA, PL, PT, RO, RU, SR, ZH, SK, SL, ES, SV, TH, ZH, TR, UK, UZ, VI

Company

Website
Not found
Tagline
Build Better Habits, Build a Better Life
Description
Transform your life with Habitify, the beautiful habit tracking app trusted by 3M+ users. Build lasting habits, track progress, and achieve your goals. Available on iPhone, iPad, Mac, Apple Watch, Windows, Web App, Android, Galaxy Watch, Pixel Watch.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$15.0K/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/habitify · twitter twitter.com/UseHabitify
Email
contact@habitify.me
Phone
Not found
Contact page
Not found
About page
habitify.me/habitify-for-team
📈Ratings growth6,904 ratings+50% lifetimeShow 3-year history estimate ▾Jun 2023Nov 2025Jun 2026
Tracked (51 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline3 releases tracked
v39.0.0May 2026v40.0.0May 2026v41.0.0Jun 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Building a healthy, disciplined life shouldn’t feel overwhelming. From daily habits and occasional schedules to breaking addiction—track them all in one place.

Design your path to wellness with Habitify, whether you're aiming to build healthy habits or quit bad routines. By focusing on lasting small actions that deliver huge life values—like taking a short walk, drinking 32oz of water, or making your morning bed—Habitify is the only goal tracker you need.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 328 MB🔞 4+📱 iOS 16.2+🔖 v41.0.0🔄 updated 0d ago🌐 AF, AR, AZ, CA, HR +35📂 Health & Fitness💰 Paid
📅

What Worked™ · Development Pipeline

13 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
Rating ↑ 3.61 → 4.59 (improved 0.98★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
Rating ↓ 4.72 → 3.60 (dropped 1.12★)
2026-03
Rating ↑ 3.60 → 4.72 (improved 1.12★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2018-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2018-07
📈
Crossed 50 ratings — social-proof flywheel kicking in
2018-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2017-12
Rating ↓ 3.71 → 3.38 (dropped 0.33★)
2017-11
Rating ↓ 4.33 → 3.75 (dropped 0.58★)
2017-10
Rating ↓ 5.00 → 4.50 (dropped 0.50★)
2017-10
🚀
First tracked snapshot — initial data captured
🔎

ASO Keyword Positions

BEST RANK #19
Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
habit tracker·#19🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🧪

Tech & Domain Intel — habitify.me

Mail provider
Google Workspace
Tech stack
Google Workspace · SendGrid
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Habitify: Habit Tracker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Unstatic Ltd Co

View all →
📦 Portfolio summaryINDIE studio
3apps·$15K/mocombined
⚠ Concentrated — top app contributes 96% of combined revenue (single-app dependency)

Similar apps in Health & Fitness

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·Medium confidence

Why medium confidence: 6,904 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Habitify make per month?
Based on our ML-calibrated revenue forecast, Habitify earns approximately $15K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Habitify?
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Habitify?
Habitify is published by Unstatic Ltd Co on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Habitify's BU Score?
Habitify has a BU Score of 75/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.