HP
85
Quality Score
Excellent
HP
High confidence
✍️ bumetric analysis
“
This app carves out a specific niche in device management, directly competing with other hardware manufacturers like Canon, Epson, or Brother that offer their own dedicated companion apps for setup and maintenance. The substantial volume of ratings, exceeding four million, combined with a high average rating, indicates strong user adoption and satisfaction. This suggests the app is well past its initial growth phase and is a mature, established product with a deeply embedded user base. For productivity apps, a common monetization observation is the freemium model often leverages a "hardware-plus-software" upsell. Users are typically accustomed to free basic functionality tied to their device purchase, with premium features or expanded cloud storage offered as an in-app purchase or subscription to enhance the core utility, rather than relying on a high price-per-download.
BU Score 85 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$12.0M
per month
→
12-mo forecast
$12.3M – $16.4M
per month
→
24-mo forecast
$13.7M – $20.6M
per month
MEGA tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$4.1K/mo · 892K ratings · 4.1★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.2y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (408 MB) | +$40K |
| ⚙ Productivity complexity ×1.10 | +$9K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$150K
↳ What it would sell for · not monthly revenue
Marketplace range $100K – $175K · 20× MRR multiple
💸
~1.5× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
20× MRR
👥 Estimated audience size
306.0M
Lifetime downloads (US-equivalent)
Monthly active
91.5M
Daily active
41.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
45% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$12.0M/mo · ML-estimated from 234 triggers
Growth rate
+1.5% MoM · MEGA tier baseline (compound monthly)
6 months
$11.8M – $14.4M
12 months
$12.3M – $16.4M
24 months
$13.7M – $20.6M
Compound growth at +1.5% MoM (tier baseline for MEGA). Range widens with horizon — typical noise band ±10% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 61/100MEGA TIERcompetitive but cautiousRevenue Strength
7.1
Product Quality
9.5
Market Position
2.0
Growth Velocity
5.0
Defensibility
7.5
Operational Safety
10.0
Founder Strength
6.9
Monetization Maturity
1.0
- 💰 Revenue: Strong — $4.8M - $24.0M/mo · MEGA tier · low confidence, trajectory unclear.
- ⭐ Quality: 4.74★ across 4,086,023 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 32-48× monthly = $384.0M-$576.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (4,086,023 ratings)METRIC | +$12,000 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| Multilingual (29 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v26.1.3
HP Smart is now HP app! We redesigned the app for a simpler, more convenient experience. You can now get support for more HP products — not just your printer. This includes HP laptops, desktops, pens, docks, and more.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- HP
- Developer
- HP Inc.
- Bundle ID
- com.hp.printer.control
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- BG, HR, CS, DA, NL, EN, ET, FI, FR, DE, EL, HU, IT, JA, KO, LV, LT, NB, PL, PT, RO, RU, ZH, SK, SL, ES, SV, ZH, TR
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $6.9K/mo
- Top-grossing rank
- Outside top 100 in US Productivity
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "HP" by HP Inc. (formerly "HP Smart") is a utility application designed to manage HP printers and devices, offering features like setup, printing, scanning, and support. Public sources, including Sensor Tower, explicitly state that the app has no in-app purchases, indicating it does not generate direct revenue through the App Store.
Sources mentioned: Sensor Tower, Apple App Store, HP Inc.
📈Ratings growth4,086,023 ratings+26% lifetimeShow 3-year history estimate ▾
Tracked (24 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The go-to app for your HP devices. Set up your new printer, personalize your experience, print, scan, and contact support—all in one place.
Formerly HP Smart, the new HP app[1] offers you more ways to get more from your HP devices.
Easy Setup, Wherever You Are
New device? No problem. Get up and running fast with a guided setup that does the heavy lifting for you. Once you are ready to go, you can manage your HP printer and computer and stay on top of the essentials, like checking your ink levels.
Make the Most of Your Device
Stay informed with top recommendations.… View full description on the official store →
Formerly HP Smart, the new HP app[1] offers you more ways to get more from your HP devices.
Easy Setup, Wherever You Are
New device? No problem. Get up and running fast with a guided setup that does the heavy lifting for you. Once you are ready to go, you can manage your HP printer and computer and stay on top of the essentials, like checking your ink levels.
Make the Most of Your Device
Stay informed with top recommendations.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 408 MB🔞 4+📱 iOS 17.0+🔖 v26.1.3🔄 updated 0d ago🌐 BG, HR, CS, DA, NL +24📂 Productivity💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 2.75 → 4.60 (improved 1.85★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-02
🚀
First tracked snapshot — initial data captured
2026-02
⭐
Rating ↑ 1.00 → 1.80 (improved 0.80★)
2026-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.73629★ | 4,101,981 | 4.73629★ this version |
| 🇬🇧 GB | 4.65184★ | 801,497 | 4.65184★ this version |
| 🇩🇪 DE | 4.6413★ | 530,468 | 4.6413★ this version |
| 🇫🇷 FR | 4.68921★ | 610,359 | 4.68921★ this version |
| 🇯🇵 JP | 4.506★ | 31,170 | 4.506★ this version |
| 🇨🇦 CA | 4.67499★ | 371,342 | 4.67499★ this version |
| 🇦🇺 AU | 4.70099★ | 178,645 | 4.70099★ this version |
| 🇧🇷 BR | 4.85188★ | 408,441 | 4.85188★ this version |
| 🇮🇳 IN | 4.73691★ | 203,227 | 4.73691★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for HP: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by HP Inc.
View all →📦 Portfolio summaryINDIE studio
51apps·$27K/mocombined
✓ Diversified — top app contributes 22%; risk spread across portfolio
Similar apps in Productivity
About this analysis
Why high confidence: 4,086,023 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does HP make per month?▴
Based on our ML-calibrated revenue forecast, HP earns approximately $6.9K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like HP?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes HP?▴
HP is published by HP Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is HP's BU Score?▴
HP has a BU Score of 85/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.