Intuit Credit Karma
88
Quality Score
Excellent
Intuit Credit Karma
High confidence
✍️ bumetric analysis
“
Intuit Credit Karma dominates the personal finance management niche, directly competing with platforms like Mint and Rocket Money by offering credit monitoring, personalized financial product recommendations, and spending insights. Its exceptionally high rating across millions of reviews, for a free app, strongly indicates mature, sustained user traction and a deeply engaged user base. This signals a well-established product in the growth stage, leveraging a strong brand reputation built over a decade. In the finance category, a common monetization strategy for free apps like this involves lead generation through affiliate partnerships with credit card companies, lenders, and insurance providers, where the app earns a commission for successful user conversions. This approach allows for high user acquisition without direct IAP friction, relying instead on high-volume, targeted recommendations.
BU Score 88 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$2.0M
per month
→
12-mo forecast
$2.1M – $3.3M
per month
→
24-mo forecast
$2.5M – $4.7M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$5.6K/mo · 3.2M ratings · 4.7★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.6y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (222 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$150K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $200K · 21× MRR multiple
💸
~1.0× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
21× MRR
👥 Estimated audience size
456.5M
Lifetime downloads (US-equivalent)
Monthly active
127.5M
Daily active
51.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.0M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.0M – $2.7M
12 months
$2.1M – $3.3M
24 months
$2.5M – $4.7M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
4.9
Product Quality
9.7
Revenue Strength
6.3
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.3
Operational Safety
10.0
- 💰 Revenue: Healthy — $800K - $4400K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.84★ across 7,615,861 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $36.0M-$64.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (7,615,861 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| Mature app (13y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v26.24
Thanks for using Intuit Credit Karma! Our app is regularly updated to make it easier for you to track your financial progress. This version includes a number of performance improvements and squashes a few small pesky bugs.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Intuit Credit Karma
- Developer
- Credit Karma, Inc.
- Bundle ID
- com.creditkarma.mobile
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 17+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Instantly receive your free credit score and credit report card online. Free credit tools to track and optimize your credit score. No credit card needed & no hidden fees
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $7.5K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/CreditKarma · twitter twitter.com/CreditKarma · youtube youtube.com/user/CreditKarma
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- creditkarma.com/about
✨AI Revenue EstimateCONFIDENCE: LOW
Specific revenue data for the iOS app 'Intuit Credit Karma' is not publicly available. The reported revenue figures for Credit Karma are for the entire business segment under Intuit, which includes its website and other platforms, not solely the iOS application. For instance, Credit Karma's quarterly revenue as of March 23, 2026, was $616 million.
Sources mentioned: Sensor Tower, Statista, Vizologi, Rates, Wikipedia, Business Model Exemplar, Dev Technosys, Nimble AppGenie, Growjo, Insurance Journal
⭐Recent App Store Reviews49 latest · avg 2.9★ · 38.8% 5★ · 40.8% 1★
5★19 (39%)
4★0 (0%)
3★7 (14%)
2★3 (6%)
1★20 (41%)
+0 ratings/week
Praise: love ×7 great ×4 best ×2 recommend ×2 amazing ×1Complaints: broken ×1 scam ×1 worst ×1 subscription ×1 refund ×1
Top positive
★★★★★ Information
I love this app. It helps me a lot. Keep up with my debt and also give me options as to how I can fix it and it’s always correct.…
★★★★★ Credit Karma review
The most reliable and simplest way to check your credit score.…
Top negative
★☆☆☆☆ Severely disappointed
They will sell all of your information. Be careful!…
★☆☆☆☆ Credit Karma pay out
I have been getting paid every two weeks and they refuse to increase my pay. They increased it for like a day and I accidentally paid it out but then they lowered it again. I don’t like Credit Karma. I will never trust them.…
📈Ratings growth7,615,861 ratings+18% lifetimeShow 3-year history estimate ▾
Tracked (26 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline5 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Confidently navigate your finances & make progress with Intuit Credit Karma.
SEE YOUR UP-TO-DATE FINANCIAL SUMMARY
-Know exactly where your money is going
-Get alerts when your credit scores change
EASILY COMPARE YOUR OFFERS
-See personalized credit card recommendations & loan offers
-Compare real insurance options
CONNECT YOUR ACCOUNTS & SAVE MONEY
-Track your monthly spending
-Build credit history with bills you already pay with Credit Spark™
-Get more value out of the cards in your wallet with Cards Optimizer
BANK ONLINE
-Open Credit Karma Money Spend & Save accounts*** in the app… View full description on the official store →
SEE YOUR UP-TO-DATE FINANCIAL SUMMARY
-Know exactly where your money is going
-Get alerts when your credit scores change
EASILY COMPARE YOUR OFFERS
-See personalized credit card recommendations & loan offers
-Compare real insurance options
CONNECT YOUR ACCOUNTS & SAVE MONEY
-Track your monthly spending
-Build credit history with bills you already pay with Credit Spark™
-Get more value out of the cards in your wallet with Cards Optimizer
BANK ONLINE
-Open Credit Karma Money Spend & Save accounts*** in the app… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 222 MB🔞 17+📱 iOS 16.0+🔖 v26.24🔄 updated 0d ago🌐 EN📂 Finance💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v26.20
2026-04
⭐
Rating ↑ 3.06 → 4.80 (improved 1.74★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2026-01
🚀
First tracked snapshot — initial data captured
2026-01
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
🔎
ASO Keyword Positions
BEST RANK #2Ranked for 3 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
credit score·#2🇺🇸money manager·#23🇺🇸budget tracker·#35🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Intuit Credit Karma: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Credit Karma, Inc.
View all →📦 Portfolio summaryINDIE studio
3apps·$1K/mocombined
Lead-app heavy — top app contributes 69%
About this analysis
Why high confidence: 7,615,861 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Intuit Credit Karma make per month?▴
Based on our ML-calibrated revenue forecast, Intuit Credit Karma earns approximately $7.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Intuit Credit Karma?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Intuit Credit Karma?▴
Intuit Credit Karma is published by Credit Karma, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Intuit Credit Karma's BU Score?▴
Intuit Credit Karma has a BU Score of 88/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.