Locket Widget
81
Quality Score
Excellent
Locket Widget
High confidence
✍️ bumetric analysis
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Locket Widget is an iOS app from Locket Labs, Inc. in the Social Networking category, currently rated 4.8★ across 512,826 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 81: Excellent (strong product-market fit). For a Social Networking app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$53.7K
per month
→
12-mo forecast
$55.6K – $116.5K
per month
→
24-mo forecast
$68.9K – $206.6K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$155K
↳ What it cost to build · not monthly revenue
Likely range $115K – $210K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.6y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (392 MB) | +$40K |
| ⚙ Social Networking complexity ×1.70 | +$63K |
Total estimate
$155K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$150K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $200K · 19× MRR multiple
💸
~1.0× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Social Networking category multiple | +5% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
19× MRR
👥 Estimated audience size
46.0M
Lifetime downloads (US-equivalent)
Monthly active
11.5M
Daily active
6.3M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Social Networking engagement | ~90 installs / rating |
| 🔁 Social Networking D30 retention | 25% |
| 📍 DAU / MAU stickiness | 0.55 |
DAU / MAU
55% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$53.7K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$51.0K – $85.0K
12 months
$55.6K – $116K
24 months
$68.9K – $206K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 48/100MID TIERunderperforming peersRevenue Strength
4.7
Product Quality
9.5
Market Position
0.3
Growth Velocity
5.0
Defensibility
3.1
Operational Safety
10.0
Founder Strength
4.9
Monetization Maturity
1.0
- 💰 Revenue: Modest — $37K - $80K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 512,826 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $967K-$1.7M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (512,826 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| highly recommendREVIEW | +$1,400 | |
| Established app (4y old)METRIC | +$800 | |
| Localized (7 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.50.1
Your friends are on Locket! Add new friends and explore all-new features like chat reactions, Lockets from your favorite artists, and so much more.
Have questions or feedback? Email us at help@locketcamera.com or on social media @locketcamera.
Have questions or feedback? Email us at help@locketcamera.com or on social media @locketcamera.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Locket Widget
- Developer
- Locket Labs, Inc.
- Bundle ID
- com.locket.Locket
- App Store URL
- Open in App Store
- Category
- Social Networking
- Content rating
- 12+
- Languages
- EN, FR, JA, KO, PT, ES, VI
Company
- Website
- Not found
- Tagline
- 💛 Locket Widget
- Description
- Add your friends to your Home Screen.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $300.0K ($200.0K – $300.0K)AI medium
- AI annual estimate
- $3.6M/yr
- ML model estimate / mo
- $8.3K/mo
- Top-grossing rank
- 🇦🇺#58 /100 🇺🇸#65 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Locket Widget" by Locket Labs, Inc. is estimated to generate approximately $300,000 in monthly revenue as of April/May 2026, based on Sensor Tower data. This figure is supported by reports of over 100,000 paying subscribers for its 'Locket Gold' subscription. An older estimate from May 2024 suggested a monthly recurring revenue of $200,000.
Sources mentioned: Sensor Tower, Reddit, Bitget News, Growjo, AppstoreSpy
⭐Recent App Store Reviews49 latest · avg 4.37★ · 61.2% 5★ · 6.1% 1★
5★30 (61%)
4★14 (29%)
3★1 (2%)
2★1 (2%)
1★3 (6%)
+3,091 ratings/week
Praise: love ×26 great ×8 recommend ×6 best ×5 awesome ×4Complaints: hate ×1 subscription ×1
Top positive
★★★★★ Locket thank you!
It’s perfect for me and my friend s to send each other pictures it’s like Snapchat but even better thank you so much locket.…
★★★★★ Love it!
I love this app! I’ve had no problems with it! I like how it is instagram and Snapchat mixed together but safe! I love it and my parents love it also!!…
Top negative
★☆☆☆☆ IM CONCERNED
I am a 14 year old and I think it’s absolutely RIDICULOUS to have an option saying “pride month” with a gay flag on a CHILDREN’S app. Locket is supposed to be fun and if i’m not mistaken it says that this is a “safe” social media app where …
★☆☆☆☆ I’m so mad
So all of my friends got the filters but me! I really want the filters but I can’t get them, I’m so mad…
📈Ratings growth512,826 ratings+167% lifetimeShow 3-year history estimate ▾
Tracked (19 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇦🇺AU#58 /100
🇺🇸US#65 /100
📊Category Rank Trajectory#58 now · best #57 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline6 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Locket is a widget that shows live photos from your best friends, right to your Home Screen. You and your best friends will see new pictures from each other every time you unlock your phone. It’s a little glimpse of what everyone’s up to throughout the day.
HOW IT WORKS
1. Add the Locket widget to your Home Screen
2. When a friend sends you a photo, it instantly appears on your Locket widget!
3. To share a pic back, tap into the widget, take a pic with the camera, and then hit send! It appears right on your friends’ Home Screens
FOR YOUR CLOSE FRIENDS… View full description on the official store →
HOW IT WORKS
1. Add the Locket widget to your Home Screen
2. When a friend sends you a photo, it instantly appears on your Locket widget!
3. To share a pic back, tap into the widget, take a pic with the camera, and then hit send! It appears right on your friends’ Home Screens
FOR YOUR CLOSE FRIENDS… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 392 MB🔞 12+📱 iOS 15.0+🔖 v2.50.1🔄 updated 0d ago🌐 EN, FR, JA, KO, PT +2📂 Social Networking💰 Paid
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v2.46.1 → v2.47.0
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-02
🚀
First tracked snapshot — initial data captured
2026-02
⭐
Rating ↓ 5.00 → 4.43 (dropped 0.57★)
2026-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Locket Widget: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Social Networking
About this analysis
Why high confidence: 512,826 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Locket Widget make per month?▴
Based on our ML-calibrated revenue forecast, Locket Widget earns approximately $8.3K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Locket Widget?▴
Browse the full Social Networking category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Locket Widget?▴
Locket Widget is published by Locket Labs, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Locket Widget's BU Score?▴
Locket Widget has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.