MobiMatter: eSIM Marketplace
78
Quality Score
Strong
MobiMatter: eSIM Marketplace
Medium confidence
✍️ bumetric analysis
“
MobiMatter: eSIM Marketplace is an iOS app from MOBIMATTER LTD in the Travel category, currently rated 4.8★ across 8,418 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 78: Strong (healthy traction). For a Travel app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$679
per month
→
12-mo forecast
$594 – $2141
per month
→
24-mo forecast
$550 – $4954
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$159/mo · 24 ratings · 4.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$70K
↳ What it cost to build · not monthly revenue
Likely range $50K – $95K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~6 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (55 MB) | +$2K |
| ⚙ Travel complexity ×1.30 | +$15K |
Total estimate
$70K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $250K · 17× MRR multiple
💸
~2.9× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
Final multiple
17× MRR
👥 Estimated audience size
925K
Lifetime downloads (US-equivalent)
Monthly active
92K
Daily active
13K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Travel engagement | ~110 installs / rating |
| 🔁 Travel D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.15 |
DAU / MAU
15% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$679/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$578 – $1.4K
12 months
$594 – $2.1K
24 months
$550 – $5.0K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 45/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
5.0
Product Quality
8.6
Revenue Strength
2.8
Monetization Maturity
1.0
Defensibility
3.6
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Marginal — $271 - $1699/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.79★ across 8,418 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $12K-$21K. Portfolio play ($11K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.8★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| Low install base (8,418 ratings)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| support teamREVIEW | +$900 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v10.29.0
Bug fixes and performance improvements
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- MobiMatter: eSIM Marketplace
- Developer
- MOBIMATTER LTD
- Bundle ID
- com.glowfish.mobimatter
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Popular eSIM destinations
- Description
- Buy travel eSIMs from MobiMatter for 200+ destinations. Enjoy instant eSIM delivery and seamless activation for your trips.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $11.2K/mo
- Top-grossing rank
- Outside top 100 in US Travel
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- instagram instagram.com/mobimatter · linkedin linkedin.com/company/mobimatter
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- mobimatter.com/about-us
📈Ratings growth8,418 ratings+47% lifetimeShow 3-year history estimate ▾
Tracked (59 weeks) Pre-tracking estimate (32 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Discover, compare, and stay connected worldwide with MobiMatter!
MobiMatter is the world's ultimate eSIM marketplace, letting you compare and buy travel eSIM plans from 30+ global providers in one place. Mobimatter makes travel connectivity simple with fast, reliable eSIM data in more than 200 destinations.
Skip the hassle of SIM shops and expensive roaming. Search for your destination, select your plan, buy, install & activate your eSIM, and manage everything directly in the app.
What is an eSIM?
An eSIM is a digital SIM built into your phone.… View full description on the official store →
MobiMatter is the world's ultimate eSIM marketplace, letting you compare and buy travel eSIM plans from 30+ global providers in one place. Mobimatter makes travel connectivity simple with fast, reliable eSIM data in more than 200 destinations.
Skip the hassle of SIM shops and expensive roaming. Search for your destination, select your plan, buy, install & activate your eSIM, and manage everything directly in the app.
What is an eSIM?
An eSIM is a digital SIM built into your phone.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 55 MB🔞 4+📱 iOS 15.1+🔖 v10.29.0🔄 updated 0d ago🌐 EN📂 Travel💰 Paid
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 5,000 ratings — social-proof flywheel kicking in
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 2.80 → 4.70 (improved 1.90★)
2026-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
2024-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
2022-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-05
⭐
Rating ↓ 3.40 → 3.00 (dropped 0.40★)
2022-02
⭐
Rating ↑ 3.00 → 3.40 (improved 0.40★)
2022-01
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
2021-12
⭐
Rating ↓ 5.00 → 3.67 (dropped 1.33★)
2020-01
🚀
First tracked snapshot — initial data captured
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for MobiMatter: eSIM Marketplace: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 8,418 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does MobiMatter make per month?▴
Based on our ML-calibrated revenue forecast, MobiMatter earns approximately $11K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like MobiMatter?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes MobiMatter?▴
MobiMatter is published by MOBIMATTER LTD on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is MobiMatter's BU Score?▴
MobiMatter has a BU Score of 78/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.