PeoPay
63
Quality Score
Solid
✍️ bumetric analysis
“
PeoPay is an iOS app from Bank Pekao SA in the Finance category, currently rated 4.8★ across 1,257 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 63: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.0M
per month
→
12-mo forecast
$2.1M – $3.3M
per month
→
24-mo forecast
$2.5M – $4.7M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$103/mo · 298K ratings · 4.8★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (235 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$15K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $20K · 20× MRR multiple
💸
~0.1× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
Final multiple
20× MRR
👥 Estimated audience size
75K
Lifetime downloads (US-equivalent)
Monthly active
21K
Daily active
8.4K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.0M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.0M – $2.7M
12 months
$2.1M – $3.3M
24 months
$2.5M – $4.7M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 57/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
5.0
Product Quality
8.6
Revenue Strength
6.3
Monetization Maturity
1.0
Defensibility
7.5
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $800K - $4400K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 1,257 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $36.0M-$64.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (1,257 ratings)METRIC | +$1,500 | |
| Mature app (12y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.116.0.14653
• Zmiany w dolnym menu aplikacji:
w miejscu profilu umieściliśmy dostęp do ofert i wniosków
dostęp do profilu przenieśliśmy w miejsce wylogowania
• Na widżecie Dla Ciebie pozostaje dostęp do bonusów, czyli zniżek i programów lojalnościowych… Full release notes →
w miejscu profilu umieściliśmy dostęp do ofert i wniosków
dostęp do profilu przenieśliśmy w miejsce wylogowania
• Na widżecie Dla Ciebie pozostaje dostęp do bonusów, czyli zniżek i programów lojalnościowych… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- PeoPay
- Developer
- Bank Pekao SA
- Bundle ID
- pl.pekao.pekaosa.peopay
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 12+
- Languages
- EN, PL, UK
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $785/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth1,257 ratings+125600% lifetimeShow 3-year history estimate ▾
Tracked (47 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Z aplikacją PeoPay masz szybki i wygodny dostęp z poziomu smartfona do swojego konta osobistego i firmowego, kart oraz oszczędności. Zyskujesz dostęp do swoich finansów 24/7 – niezależnie od tego, gdzie jesteś. W aplikacji m.in. sprawdzisz saldo i historię konta bankowego, opłacisz rachunki, skorzystasz z BLIKA, a także złożysz online wniosek o kartę kredytową lub pożyczkę gotówkową. Wszystko to bez wychodzenia z domu!
Nie jesteś klientem Pekao? Otwórz konto na selfie w PeoPay lub przez mObywatel albo udaj się do oddziału.
Odkryj z nami zalety bankowości mobilnej!… View full description on the official store →
Nie jesteś klientem Pekao? Otwórz konto na selfie w PeoPay lub przez mObywatel albo udaj się do oddziału.
Odkryj z nami zalety bankowości mobilnej!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 235 MB🔞 12+📱 iOS 16.0.0+🔖 v4.116.0.14653🔄 updated 0d ago🌐 EN, PL, UK📂 Finance💰 Free
📅
What Worked™ · Development Pipeline
15 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v4.114.1.14599 → v4.116.0.14653
→ 30 days after: reviews +27 high confidence
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: reviews +27 high confidence
2026-03
⭐
Rating ↑ 4.46 → 4.80 (improved 0.34★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2024-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
2024-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +7 high confidence
2023-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2023-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.07★ high confidence
2020-12
⭐
Rating ↑ 2.50 → 3.00 (improved 0.50★)
→ 30 days after: rating +0.18★ high confidence
2020-11
⭐
Rating ↑ 2.10 → 2.50 (improved 0.40★)
→ 30 days after: rating +0.50★ high confidence
2020-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.12★ high confidence
2020-02
⭐
Rating ↑ 1.71 → 2.13 (improved 0.42★)
2018-11
⭐
Rating ↑ 1.67 → 2.00 (improved 0.33★)
2018-04
⭐
Rating ↓ 2.00 → 1.50 (dropped 0.50★)
2018-03
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.50★ high confidence
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.71831★ | 71 | 4.71831★ this version |
| 🇧🇷 BR | 5★ | 4 | 5★ this version |
| 🇨🇦 CA | 4.75385★ | 260 | 4.75385★ this version |
| 🇩🇪 DE | 4.74023★ | 1,151 | 4.74023★ this version |
| 🇫🇷 FR | 4.66228★ | 228 | 4.66228★ this version |
| 🇬🇧 GB | 4.73062★ | 1,975 | 4.73062★ this version |
| 🇮🇳 IN | 4.80822★ | 73 | 4.80822★ this version |
| 🇯🇵 JP | 4.4★ | 15 | 4.4★ this version |
| 🇺🇸 US | 4.76245★ | 1,305 | 4.76245★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for PeoPay: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Bank Pekao SA
View all →📦 Portfolio summaryINDIE studio
6apps·$304/mocombined
✓ Diversified — top app contributes 38%; risk spread across portfolio
About this analysis
Why medium confidence: 1,257 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does PeoPay make per month?▴
Based on our ML-calibrated revenue forecast, PeoPay earns approximately $785/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like PeoPay?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes PeoPay?▴
PeoPay is published by Bank Pekao SA on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is PeoPay's BU Score?▴
PeoPay has a BU Score of 63/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.