SCRUFF - Gay Dating & Chat
76
Quality Score
Strong
SCRUFF - Gay Dating & Chat
High confidence
✍️ bumetric analysis
“
SCRUFF - Gay Dating & Chat is an iOS app from Perry Street Software, Inc in the Social Networking category, currently rated 4.4★ across 25,350 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 76: Strong (healthy traction). For a Social Networking app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$20.4K
per month
→
12-mo forecast
$21.1K – $44.2K
per month
→
24-mo forecast
$26.1K – $78.4K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$2.1K/mo · 114K ratings · 3.4★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$155K
↳ What it cost to build · not monthly revenue
Likely range $115K – $210K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~8 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (208 MB) | +$40K |
| ⚙ Social Networking complexity ×1.70 | +$63K |
Total estimate
$155K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$325K
↳ What it would sell for · not monthly revenue
Marketplace range $250K – $425K · 16× MRR multiple
💸
~2.1× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 🏷 Social Networking category multiple | +5% |
Final multiple
16× MRR
👥 Estimated audience size
2.2M
Lifetime downloads (US-equivalent)
Monthly active
560K
Daily active
305K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Social Networking engagement | ~90 installs / rating |
| 🔁 Social Networking D30 retention | 25% |
| 📍 DAU / MAU stickiness | 0.55 |
DAU / MAU
54% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$20.4K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$19.4K – $32.3K
12 months
$21.1K – $44.2K
24 months
$26.1K – $78.4K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 52/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
4.9
Product Quality
8.8
Revenue Strength
4.3
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $14K - $30K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.38★ across 25,350 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $367K-$652K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (25,350 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (14 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| too expensiveREVIEW | −$1,000 | |
| support teamREVIEW | +$900 | |
| Good rating (4.4★)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.10.0
We're always improving the app—here are the latest updates:
New Features
- Explore more profiles with Location Search
- Add text & stickers to Moments
- Send your Moments to the new It's Mutual list
- Easily send emoji reactions to Moments
Recent Features… Full release notes →
New Features
- Explore more profiles with Location Search
- Add text & stickers to Moments
- Send your Moments to the new It's Mutual list
- Easily send emoji reactions to Moments
Recent Features… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- SCRUFF - Gay Dating & Chat
- Developer
- Perry Street Software, Inc
- Bundle ID
- com.appspot.scruffapp
- App Store URL
- Open in App Store
- Category
- Social Networking
- Content rating
- 17+
- Languages
- AR, NL, EN, FR, DE, IT, JA, KO, PT, ZH, ES, TH, ZH, VI
Company
- Website
- Not found
- Tagline
- SCRUFF
- Description
- Join our community of 30+ million guys in your neighborhood and around the world.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $20.4K/mo
- Top-grossing rank
- 🇦🇺#14 /100 🇺🇸#15 /100 🇬🇧#15 /100 🇨🇦#19 /100 🇫🇷#23 /100 🇧🇷#27 /100 🇩🇪#64 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth25,350 ratings+22% lifetimeShow 3-year history estimate ▾
Tracked (47 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank8 countries
🇦🇺AU#14 /100
🇺🇸US#15 /100
🇬🇧GB#15 /100
🇨🇦CA#19 /100
🇫🇷FR#23 /100
🇧🇷BR#27 /100
🇩🇪DE#64 /100
🇮🇳IN#97 /100
📊Category Rank Trajectory#14 now · best #12 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
SCRUFF is the top-rated and most reliable app for gay, bi, trans, and queer people to connect with each other.
SCRUFF is an independent, LGBTQ+ owned and operated company, and we use the app that we build. We give users a private and secure experience, a friendly and diverse community, and more features than any other gay dating app. We’re dedicated to protecting our members’ data and improving user experience, so you’ll never see banner ads on SCRUFF, and we won’t sell your data to shady 3rd party companies.
MAKE REAL CONNECTIONS
30+ million users, no spambots… View full description on the official store →
SCRUFF is an independent, LGBTQ+ owned and operated company, and we use the app that we build. We give users a private and secure experience, a friendly and diverse community, and more features than any other gay dating app. We’re dedicated to protecting our members’ data and improving user experience, so you’ll never see banner ads on SCRUFF, and we won’t sell your data to shady 3rd party companies.
MAKE REAL CONNECTIONS
30+ million users, no spambots… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 208 MB🔞 17+📱 iOS 17.0+🔖 v8.10.0🔄 updated 0d ago🌐 AR, NL, EN, FR, DE +9📂 Social Networking💰 Free
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 1.76 → 4.38 (improved 2.62★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 1.75 → 4.40 (improved 2.65★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2023-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2023-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
2022-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-12
⭐
Rating ↓ 3.25 → 2.80 (dropped 0.45★)
2022-12
⭐
Rating ↓ 3.50 → 3.00 (dropped 0.50★)
2022-12
⭐
Rating ↓ 5.00 → 3.50 (dropped 1.50★)
2022-11
🚀
First tracked snapshot — initial data captured
📸
Store Page History
4 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPad screenshots
Slot 1
2 ver.
2 ver.
2026-05-13
2026-05-31
Slot 2
2 ver.
2 ver.
2026-05-13
2026-05-31
Slot 3
2 ver.
2 ver.
2026-05-13
2026-05-31
Slot 5
2 ver.
2 ver.
2026-05-13
2026-05-31
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.33624★ | 2,180 | 4.33624★ this version |
| 🇧🇷 BR | 4.58205★ | 6,350 | 4.58205★ this version |
| 🇨🇦 CA | 4.31138★ | 2,460 | 4.31138★ this version |
| 🇩🇪 DE | 4.3461★ | 1,384 | 4.3461★ this version |
| 🇫🇷 FR | 4.32432★ | 1,332 | 4.32432★ this version |
| 🇬🇧 GB | 4.32801★ | 2,942 | 4.32801★ this version |
| 🇮🇳 IN | 4.22881★ | 118 | 4.22881★ this version |
| 🇯🇵 JP | 4.04667★ | 600 | 4.04667★ this version |
| 🇺🇸 US | 4.37938★ | 25,428 | 4.37938★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for SCRUFF - Gay Dating & Chat: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Perry Street Software, Inc
View all →📦 Portfolio summaryINDIE studio
2apps·$7K/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
Similar apps in Social Networking
About this analysis
Why high confidence: 25,350 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does SCRUFF - Gay Dating & Chat make per month?▴
Based on our ML-calibrated revenue forecast, SCRUFF - Gay Dating & Chat earns approximately $20K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like SCRUFF - Gay Dating & Chat?▴
Browse the full Social Networking category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes SCRUFF - Gay Dating & Chat?▴
SCRUFF - Gay Dating & Chat is published by Perry Street Software, Inc on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is SCRUFF - Gay Dating & Chat's BU Score?▴
SCRUFF - Gay Dating & Chat has a BU Score of 76/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.