Sleep Cycle - Schlaftracker
74
Quality Score
Strong
Sleep Cycle - Schlaftracker
High confidence
✍️ bumetric analysis
“
Sleep Cycle - Schlaftracker is an iOS app from Sleep Cycle AB in the Health & Fitness category, currently rated 4.7★ across 23,586 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 74: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$17.7K
per month
→
12-mo forecast
$18.3K – $38.3K
per month
→
24-mo forecast
$22.7K – $68.0K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$2.6K/mo · 215K ratings · 4.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (452 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 18× MRR multiple
💸
~0.8× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
18× MRR
👥 Estimated audience size
1.6M
Lifetime downloads (US-equivalent)
Monthly active
360K
Daily active
125K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$17.7K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$16.8K – $28.0K
12 months
$18.3K – $38.3K
24 months
$22.7K – $68.0K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 53/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
4.9
Product Quality
9.3
Revenue Strength
4.2
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $12K - $26K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.67★ across 23,586 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $318K-$565K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 14 of 14 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (23,586 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| Multilingual (14 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| priceyREVIEW | −$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v6.26.21
Bug fixes and improvements.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Sleep Cycle - Schlaftracker
- Developer
- Sleep Cycle AB
- Bundle ID
- com.lexwarelabs.goodmorning
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- NL, EN, FR, DE, IT, JA, KO, PT, RU, ZH, ES, SV, ZH, TR
Company
- Website
- Not found
- Tagline
- Sleep Cycle — Try Free for 60 Days
- Description
- Track and improve your sleep with Sleep Cycle. The app uses sound analysis, 3 billion sleep sessions, and 15 years of science to help millions sleep better.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $850.0K ($700.0K – $1.0M)AI medium
- AI annual estimate
- $10.2M/yr
- ML model estimate / mo
- $5.2K/mo
- Top-grossing rank
- 🇯🇵#14 /100 🇦🇺#26 /100 🇧🇷#26 /100 🇫🇷#41 /100 🇬🇧#44 /100 🇩🇪#45 /100 🇨🇦#55 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Sleep Cycle - Schlaftracker" is estimated to generate between $700,000 and $1,000,000 in monthly revenue, with a central estimate of $850,000, leading to an annual revenue of approximately $10.2 million.
Sources mentioned: Sensor Tower, Adapty, MarketScreener, Sleep Cycle Investor Relations
📈Ratings growth23,586 ratings+28% lifetimeShow 3-year history estimate ▾
Tracked (36 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank9 countries
🇯🇵JP#14 /100
🇦🇺AU#26 /100
🇧🇷BR#26 /100
🇫🇷FR#41 /100
🇬🇧GB#44 /100
🇩🇪DE#45 /100
🇨🇦CA#55 /100
🇺🇸US#57 /100
🇮🇳IN#71 /100
📊Category Rank Trajectory#14 now · best #13 · worst #98
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Built on science, Sleep Cycle uses sound analysis to track and improve sleep for over 3 million users worldwide. Our AI sleep coach, sleep tracker and Smart Alarm clock app help users to identify potential sleep issues, gain valuable insights into their sleep patterns and build a healthier sleep routine.
Sleep Cycle is the world’s no.1 sleep app with more than 40 million downloads. Track your rest, wake refreshed, and build lifelong sleep habits.
AWARDS & RECOGNITIONS… View full description on the official store →
Sleep Cycle is the world’s no.1 sleep app with more than 40 million downloads. Track your rest, wake refreshed, and build lifelong sleep habits.
AWARDS & RECOGNITIONS… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 452 MB🔞 4+📱 iOS 16.2+🔖 v6.26.21🔄 updated 0d ago🌐 NL, EN, FR, DE, IT +9📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
⭐
Rating ↑ 2.82 → 4.67 (improved 1.85★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 2.82 → 4.50 (improved 1.68★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-07
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-07
⭐
Rating ↑ 1.75 → 2.20 (improved 0.45★)
2025-07
⭐
Rating ↓ 2.00 → 1.67 (dropped 0.33★)
2025-07
⭐
Rating ↑ 1.00 → 2.00 (improved 1.00★)
2025-07
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #3Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
sleep tracker·#3🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.64848★ | 3,098 | 4.64848★ this version |
| 🇧🇷 BR | 4.84324★ | 5,129 | 4.84324★ this version |
| 🇨🇦 CA | 4.5793★ | 3,304 | 4.5793★ this version |
| 🇩🇪 DE | 4.53475★ | 4,647 | 4.53475★ this version |
| 🇫🇷 FR | 4.6518★ | 5,158 | 4.6518★ this version |
| 🇬🇧 GB | 4.67361★ | 6,376 | 4.67361★ this version |
| 🇮🇳 IN | 4.60494★ | 324 | 4.60494★ this version |
| 🇯🇵 JP | 4.42816★ | 7,920 | 4.42816★ this version |
| 🇺🇸 US | 4.67448★ | 24,638 | 4.67448★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Sleep Cycle - Schlaftracker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Sleep Cycle AB
View all →📦 Portfolio summaryINDIE studio
2apps·$7K/mocombined
Lead-app heavy — top app contributes 66%
About this analysis
Why high confidence: 23,586 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Sleep Cycle - Schlaftracker make per month?▴
Based on our ML-calibrated revenue forecast, Sleep Cycle - Schlaftracker earns approximately $5.2K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Sleep Cycle - Schlaftracker?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Sleep Cycle - Schlaftracker?▴
Sleep Cycle - Schlaftracker is published by Sleep Cycle AB on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Sleep Cycle - Schlaftracker's BU Score?▴
Sleep Cycle - Schlaftracker has a BU Score of 74/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.