Splash Jr: PreK & Kindergarten
73
Quality Score
Strong
Splash Jr: PreK & Kindergarten
Medium confidence
✍️ bumetric analysis
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Splash Jr: PreK & Kindergarten is an iOS app from StudyPad, Inc. in the News category, currently rated 4.4★ across 5,167 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 73: Strong (healthy traction). For a News app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$12.3K
per month
→
12-mo forecast
$12.7K – $26.6K
per month
→
24-mo forecast
$15.7K – $47.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~9 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (504 MB) | +$40K |
| ⚙ News complexity ×1.20 | +$18K |
Total estimate
$110K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $250K · 15× MRR multiple
💸
~1.8× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 News category multiple | -5% |
Final multiple
15× MRR
👥 Estimated audience size
620K
Lifetime downloads (US-equivalent)
Monthly active
93K
Daily active
41K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 News engagement | ~120 installs / rating |
| 🔁 News D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
45% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$12.3K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$11.6K – $19.4K
12 months
$12.7K – $26.6K
24 months
$15.7K – $47.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 53/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
6.3
Product Quality
7.9
Revenue Strength
4.1
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $8K - $18K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.41★ across 5,167 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $220K-$392K. Portfolio play ($38K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Low install base (5,167 ratings)METRIC | +$1,500 | |
| Mature app (13y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| priceyREVIEW | −$800 | |
| Good rating (4.4★)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v7.4.11
We’ve made learning even smoother for your little ones!
This update includes performance improvements, minor bug fixes, and new interactive activities to make preschool and kindergarten learning more fun.
This update includes performance improvements, minor bug fixes, and new interactive activities to make preschool and kindergarten learning more fun.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Splash Jr: PreK & Kindergarten
- Developer
- StudyPad, Inc.
- Bundle ID
- com.studypadinc.splashmath.universal.gradek.lite
- App Store URL
- Open in App Store
- Category
- News
- Content rating
- 4+
- Languages
- EN, ES
Company
- Website
- www.splashlearn.com
- Tagline
- SplashLearn: Fun Math & English Program for Preschool to Grade 5
- Description
- SplashLearn is an award-winning learning program loved by over 40 million kids for engaging math and English practice. Aligned with Common Core and various state standards.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $12.3K/mo
- Top-grossing rank
- Outside top 100 in US News
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth5,167 ratings+23% lifetimeShow 3-year history estimate ▾
Tracked (44 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Give your child a confident start to school with SplashLearn – the award-winning learning app for Preschool and Kindergarten kids!
Loved by over 60 million learners and trusted by 1.6 million teachers, SplashLearn helps children build early reading, math, and thinking skills through play-based lessons and engaging games.
Awards and Recognition
• Winner of the Tabby Award for Best Educational App
• Featured as “No. 1 Education App” by Apple
• Winner of the BestAppEver Award for Best Elementary Student App
About SplashLearn
SplashLearn turns structured learning into fun exploration.… View full description on the official store →
Loved by over 60 million learners and trusted by 1.6 million teachers, SplashLearn helps children build early reading, math, and thinking skills through play-based lessons and engaging games.
Awards and Recognition
• Winner of the Tabby Award for Best Educational App
• Featured as “No. 1 Education App” by Apple
• Winner of the BestAppEver Award for Best Elementary Student App
About SplashLearn
SplashLearn turns structured learning into fun exploration.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 504 MB🔞 4+📱 iOS 13.0+🔖 v7.4.11🔄 updated 0d ago🌐 EN, ES📂 News💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2015-10
📈
Crossed 100 ratings — social-proof flywheel kicking in
2014-12
📈
Crossed 50 ratings — social-proof flywheel kicking in
2014-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2014-11
⭐
Rating ↓ 3.67 → 3.29 (dropped 0.38★)
2014-09
⭐
Rating ↓ 4.50 → 3.33 (dropped 1.17★)
2014-08
⭐
Rating ↓ 5.00 → 4.50 (dropped 0.50★)
2014-06
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #2Ranked for 3 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
preschool games·#2🇺🇸kids learning·#19🇺🇸abc tracing·#38🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.25837★ | 209 | 4.25837★ this version |
| 🇧🇷 BR | 4.2★ | 10 | 4.2★ this version |
| 🇨🇦 CA | 4.18121★ | 298 | 4.18121★ this version |
| 🇩🇪 DE | 3★ | 3 | 3★ this version |
| 🇫🇷 FR | 3★ | 4 | 3★ this version |
| 🇬🇧 GB | 4.13333★ | 330 | 4.13333★ this version |
| 🇮🇳 IN | 3.92045★ | 176 | 3.92045★ this version |
| 🇯🇵 JP | 4★ | 2 | 4★ this version |
| 🇺🇸 US | 4.40858★ | 5,174 | 4.40858★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Splash Jr: PreK & Kindergarten: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by StudyPad, Inc.
View all →📦 Portfolio summaryINDIE studio
5apps·$38K/mocombined
Lead-app heavy — top app contributes 65%
About this analysis
Why medium confidence: 5,167 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Splash Jr make per month?▴
Based on our ML-calibrated revenue forecast, Splash Jr earns approximately $12K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Splash Jr?▴
Browse the full News category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Splash Jr?▴
Splash Jr is published by StudyPad, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Splash Jr's BU Score?▴
Splash Jr has a BU Score of 73/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.