eBay online shopping & selling
87
Quality Score
Excellent
eBay online shopping & selling
by eBay Inc.
High confidence
✍️ Bumetric analysis
“
This iOS application targets the broad online marketplace sector, facilitating both buying and selling of new and used goods. Its direct competitors include other C2C and B2C platforms like Amazon, Etsy, and local classifieds apps. The substantial number of user ratings, coupled with a very high average score, indicates robust user engagement and strong market penetration. This suggests the app is well past its initial growth phase and firmly established as a mature, high-traction platform. For the Shopping category, while this specific app is free, many successful competitors leverage commission-based models on sales, often with tiered seller subscriptions or optional listing enhancements as common upgrade paths, rather than direct app purchases or traditional advertising.
BU Score 87 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$600K
per month
→
12-mo forecast
$635K – $978K
per month
→
24-mo forecast
$759K – $1410K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
505 snapshots on record
Rating
4.8
Reviews
4,969,113 reviews
Forecast Revenue / mo
$600K
Snapshots tracked
505
since Jan 2026
🤖Also on Android
$103/mo · 5.0M ratings · 4.6★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$75K
↳ What it cost to build · not monthly revenue
Likely range $55K – $100K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (405 MB) | +$40K |
| ⚙ Utilities complexity ×0.85 | $-13575 |
Total estimate
$75K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$10.0M
↳ What it would sell for · not monthly revenue
Marketplace range $7.5M – $13.0M · 17× MRR multiple
💸
~133× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Utilities category multiple | -10% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
17× MRR
👥 Estimated audience size
993.5M
Lifetime downloads (US-equivalent)
Monthly active
198.5M
Daily active
39.5M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$600K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$591K – $800K
12 months
$635K – $978K
24 months
$759K – $1.4M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 50/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
3.0
Product Quality
9.6
Revenue Strength
5.8
Monetization Maturity
1.0
Defensibility
3.9
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $240K - $1320K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.82★ across 4,969,113 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $10.8M-$19.2M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (4,969,113 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Multilingual (15 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| priceyREVIEW | −$800 | |
| Established app (7y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v6.273.0
Bug fixes and performance improvements. We are listening! Shake your phone if you experience a problem with the app or want to send us feedback about your experience on eBay.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- eBay online shopping & selling
- Developer
- eBay Inc.
- Bundle ID
- com.ebay.iphone
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 12+
- Languages
- CS, NL, EN, FR, DE, HU, IT, JA, KO, PL, PT, RU, ZH, ES, ZH
Company
- Website
- www.ebay.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $600K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth4,968,695 ratings+1113957% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
It's all here
For over 30 years, eBay has been a leading online shopping destination and the trusted marketplace where millions of buyers and sellers connect every day. Whether you're looking to buy vintage fashion, electronics, shoes, clothes, rare, or hard-to-find items, you can get them on the eBay shopping app.
Discover collectibles, luxury handbags, jewelry, watches, trading cards, home goods, auto parts, refurbished tech, and everyday essentials.… View full description on the official store →
For over 30 years, eBay has been a leading online shopping destination and the trusted marketplace where millions of buyers and sellers connect every day. Whether you're looking to buy vintage fashion, electronics, shoes, clothes, rare, or hard-to-find items, you can get them on the eBay shopping app.
Discover collectibles, luxury handbags, jewelry, watches, trading cards, home goods, auto parts, refurbished tech, and everyday essentials.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 405 MB🔞 12+📱 iOS 18.0+🔖 v6.273.0🔄 updated 0d ago🌐 CS, NL, EN, FR, DE +10📂 Utilities💰 Free
📅
What Worked™ · Development Pipeline
13 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v6.266.0 → v6.269.0
→ 30 days after: reviews −296 high confidence
2026-07
🔧
Shipped update — v6.261.0 → v6.266.0
→ 30 days after: reviews −503 medium · co-occurring
2026-06
📸
Refreshed store screenshots — 9 of 14 updated
→ 30 days after: reviews −207 medium · co-occurring
2026-06
🔧
Shipped update — v6.256.0 → v6.261.0
→ 30 days after: reviews −373 low · multiple changes
2026-05
🔧
Shipped update — v? → v6.256.0
→ 30 days after: rating +0.12★ · reviews +1,221 high confidence
2026-04
⭐
Rating ↑ 1.55 → 4.70 (improved 3.15★)
→ 30 days after: rating +0.12★ · reviews +1,387 high confidence
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.12★ · reviews +1,387 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: rating +3.16★ · reviews +4,967,601 high confidence
2026-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.05★ · reviews +297 medium · co-occurring
2026-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.49★ · reviews +296 low · multiple changes
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.54★ · reviews +273 low · multiple changes
2026-01
⭐
Rating ↓ 2.00 → 1.50 (dropped 0.50★)
→ 30 days after: rating −0.54★ · reviews +263 low · multiple changes
2026-01
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.53★ · reviews +255 low · multiple changes
📸
Store Page History
9 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPad screenshots
Slot 1
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 2
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 3
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 4
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 5
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 6
2 ver.
2 ver.
2026-05-12
2026-06-19
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 2
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 3
2 ver.
2 ver.
2026-05-12
2026-06-19
🔎
ASO Keyword Positions
BEST RANK #6Ranked for 3 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
marketplace·#6🇺🇸thrift·#9🇺🇸amazon shopping·#10🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.72754★ | 750,809 | 4.72754★ this version |
| 🇧🇷 BR | 4.77038★ | 27,532 | 4.77038★ this version |
| 🇨🇦 CA | 4.64954★ | 148,553 | 4.64954★ this version |
| 🇩🇪 DE | 4.69923★ | 1,090,639 | 4.69923★ this version |
| 🇫🇷 FR | 4.66697★ | 186,685 | 4.66697★ this version |
| 🇬🇧 GB | 4.75365★ | 2,260,666 | 4.75365★ this version |
| 🇮🇳 IN | 4.45275★ | 5,206 | 4.45275★ this version |
| 🇯🇵 JP | 4.64299★ | 15,655 | 4.64299★ this version |
| 🇺🇸 US | 4.81674★ | 4,969,144 | 4.81674★ this version |
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for eBay online shopping & selling: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Utilities
About this analysis
Why high confidence: 4,969,113 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
7 answers · auto-generated from this app's public dataHow much does eBay online shopping & selling make per month?▴
Based on our ML-calibrated revenue forecast, eBay online shopping & selling earns approximately $600K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is eBay online shopping & selling profitable?▴
With estimated build cost $75K and monthly revenue $600K, eBay online shopping & selling looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does eBay online shopping & selling have?▴
Estimated audience: ~993.5M lifetime downloads, ~198.5M monthly active users, and ~39.5M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like eBay online shopping & selling?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
How much would eBay online shopping & selling sell for?▴
Estimated acquisition value: $10.0M (marketplace range $7.5M – $13.0M). Calculated as 17× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
Who makes eBay online shopping & selling?▴
eBay online shopping & selling is published by eBay Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is eBay online shopping & selling's BU Score?▴
eBay online shopping & selling has a BU Score of 87/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.