Mercado Libre: Compras Online
81
Quality Score
Excellent
✍️ bumetric analysis
“
Mercado Libre: Compras Online is an iOS app from MercadoLibre in the Shopping category, currently rated 4.8★ across 353,672 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 81: Excellent (strong product-market fit). For a Shopping app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.5M
per month
→
12-mo forecast
$2.6M – $4.1M
per month
→
24-mo forecast
$3.2M – $5.9M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (354 MB) | +$40K |
| ⚙ Shopping complexity ×1.30 | +$27K |
Total estimate
$120K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$45K
↳ What it would sell for · not monthly revenue
Marketplace range $35K – $50K · 18× MRR multiple
💸
~0.4× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Shopping category multiple | +2% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
35.0M
Lifetime downloads (US-equivalent)
Monthly active
4.2M
Daily active
755K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Shopping engagement | ~100 installs / rating |
| 🔁 Shopping D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.5M – $3.3M
12 months
$2.6M – $4.1M
24 months
$3.2M – $5.9M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 55/100BIG TIERcompetitive but cautiousRevenue Strength
6.4
Product Quality
9.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
4.4
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.78★ across 353,672 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (353,672 ratings)METRIC | +$12,000 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| Mature app (14y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v10.556.1
Mejoramos nuestra aplicación y solucionamos algunos errores para que disfrutes todas las funcionalidades. ¡Descarga la última versión!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Mercado Libre: Compras Online
- Developer
- MercadoLibre
- Bundle ID
- com.3mosquitos.MercadoLibre
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 4+
- Languages
- EN, PT, ES
Company
- Website
- Not found
- Tagline
- MercadoLibre
- Description
- Compre productos con Envío Gratis en el día en Mercado Libre. Encuentre miles de marcas y productos a precios increíbles.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.5K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth353,672 ratings+36% lifetimeShow 3-year history estimate ▾
Tracked (31 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Compra online lo que necesites en Mercado Libre, la tienda líder de Latinoamérica.
Encuentra los mejores cupones, descuentos y ofertas en la tienda online más grande de la región.
Compra online con envío gratis en millones de productos seleccionados y vive la mejor experiencia de shopping desde casa.
TODOS LOS PRODUCTOS Y MARCAS EN UNA SOLA APP
Explora nuestro catálogo online y descubre una variedad inigualable de categorías:
- Ropa y accesorios de moda: renueva tu estilo con las mejores marcas de ropa, calzado, tenis, zapatillas y accesorios.… View full description on the official store →
Encuentra los mejores cupones, descuentos y ofertas en la tienda online más grande de la región.
Compra online con envío gratis en millones de productos seleccionados y vive la mejor experiencia de shopping desde casa.
TODOS LOS PRODUCTOS Y MARCAS EN UNA SOLA APP
Explora nuestro catálogo online y descubre una variedad inigualable de categorías:
- Ropa y accesorios de moda: renueva tu estilo con las mejores marcas de ropa, calzado, tenis, zapatillas y accesorios.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 354 MB🔞 4+📱 iOS 15.0+🔖 v10.556.1🔄 updated 0d ago🌐 EN, PT, ES📂 Shopping💰 Paid
📅
What Worked™ · Development Pipeline
17 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v10.546.4 → v10.556.1
→ 30 days after: revenue +$2.5K/mo · reviews +286 medium · co-occurring
2026-06
📸
Refreshed store screenshots — 6 of 6 updated
→ 30 days after: revenue +$2.5K/mo · reviews +286 medium · co-occurring
2026-06
🔧
Shipped update — v10.534.1 → v10.546.4
→ 30 days after: revenue +$2.5K/mo · reviews +716 low · multiple changes
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: reviews +430 high confidence
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: rating +2.05★ · reviews +345,863 medium · co-occurring
2026-03
⭐
Rating ↑ 2.86 → 4.90 (improved 2.04★)
→ 30 days after: rating +2.05★ · reviews +345,863 medium · co-occurring
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: rating +2.05★ · reviews +345,867 medium · co-occurring
2025-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.07★ · reviews +30 high confidence
2025-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.07★ · reviews +32 high confidence
2024-12
⭐
Rating ↑ 2.55 → 2.98 (improved 0.43★)
→ 30 days after: rating −0.13★ · reviews +41 medium · co-occurring
2024-12
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.13★ · reviews +41 medium · co-occurring
2024-12
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.30★ · reviews +82 low · multiple changes
2024-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating +0.43★ · reviews +41 low · multiple changes
2024-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.43★ · reviews +41 low · multiple changes
2024-11
⭐
Rating ↓ 3.60 → 3.17 (dropped 0.43★)
→ 30 days after: rating +0.43★ · reviews +41 low · multiple changes
2024-11
⭐
Rating ↓ 3.00 → 2.00 (dropped 1.00★)
→ 30 days after: rating +0.43★ · reviews +41 low · multiple changes
2024-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating +0.43★ · reviews +41 low · multiple changes
📸
Store Page History
6 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 2
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 3
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 4
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 5
2 ver.
2 ver.
2026-05-12
2026-06-19
Slot 6
2 ver.
2 ver.
2026-05-12
2026-06-19
🧪
Tech & Domain Intel — mercadolibre.com
- Mail provider
- Google Workspace
- Tech stack
- Microsoft 365 · AWS SES · Anthropic · Apple Pay / Sign in with Apple · Meta (Facebook) Ads · Google Workspace · OpenAI
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 7 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.78381★ | 353,765 | 4.78381★ this version |
| 🇬🇧 GB | 4.85755★ | 3,145 | 4.85755★ this version |
| 🇯🇵 JP | 4.74026★ | 4,878 | 4.74026★ this version |
| 🇨🇦 CA | 4.76417★ | 13,366 | 4.76417★ this version |
| 🇦🇺 AU | 4.80321★ | 4,675 | 4.80321★ this version |
| 🇧🇷 BR | 4.86178★ | 6,133,006 | 4.86178★ this version |
| 🇮🇳 IN | 4.69468★ | 226 | 4.69468★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Mercado Libre: Compras Online: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by MercadoLibre
View all →📦 Portfolio summaryINDIE studio
2apps·$2K/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
About this analysis
Why high confidence: 353,672 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Mercado Libre make per month?▴
Based on our ML-calibrated revenue forecast, Mercado Libre earns approximately $2.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Mercado Libre?▴
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Mercado Libre?▴
Mercado Libre is published by MercadoLibre on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Mercado Libre's BU Score?▴
Mercado Libre has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.