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87
BU Score
Excellent

GIF Keyboard

4.7 ✍️ Editor
✍️ BU Analytics Review

GIF Keyboard is an iOS app from Tenor in the Utilities category, currently rated 4.7★ across 1,377,598 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Our BU Score puts it at 87Excellent (strong product-market fit). For a Utilities app, that means strong product-market fit.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

creator

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (1,377,598 ratings)METRIC
+$12,000
Excellent rating (4.7★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
excellent appREVIEW
+$1,500
Mature app (11y old)METRIC
+$1,500
Multilingual (22 languages)METRIC
+$1,500
highly recommendREVIEW
+$1,400
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 240 MB🔞 17+📱 iOS 9.0+🔖 v4.23🔄 updated 1y ago🌐 AR, DA, NL, EN, FI +17📂 Utilities💰 Paid🚀 Launched 2014 (11y old)

📝 About this app

Say more with GIF Keyboard by Tenor. Add tone to your conversation.

With Tenor’s GIF Keyboard for iPhone, iPad and iMessage discover or create the right GIF or video to visually sum up exactly what you’re trying to say, directly from your keyboard. Express the emotion, inside joke, or clever response you want to share.

iMessage App Features:
- Get the same great browse and search experience as GIF Keyboard, including access to your favorites and uploads.
Create Stickers
- Press and hold on any GIF to create a sticker that you can drag and drop onto any text, image or GIF in iMessage.
Capture GIFs
- Create your own GIFs with your front or back camera and personalize them with text, a handwritten note or drawings. Share instantly or save to a Pack.
Packs
- Create packs of your favorite stickers and GIFs that you can easily share with friends and family.
Syncs with GIF Keyboard
- Everything syncs to your Tenor GIF Keyboard so you can take your stickers and GIFs everywhere GIFs are supported.

GIF Keyboard Features:
- Send the right GIF or video to express exactly what’s on your mind, directly from your keyboard!
- Search Tenor’s millions of GIFs and videos to find the one that perfectly fits the moment. You can also search by emoji to see the GIFs related to that emoji..
- Need inspiration? Browse by category like reactions, trending topics, and more.
- Once you find the right GIF or video, simply tap it to automatically copy it to your clipboard, tap the iMessage text box to paste it and watch as it plays inline in your conversation.
- See a GIF you like while browsing on your phone? Save it directly to your GIF Keyboard from Safari with the share button and our share extension. No need to save it to your camera roll because it’s instantly available from your GIF Keyboard!
- Keep the GIFs you love handy -- double tap a GIF to favorite it and customize your GIF Keyboard.
- Works with your favorite messengers and social networks including iMessage, Facebook Messenger, WhatsApp, Facebook and email. Just long-press on a GIF to pull up options to share the GIF, video, link, or save to camera roll.

Tenor’s GIF Keyboard needs “full access” in your iPhone settings. This gives the GIF Keyboard full access to the internet so we’re able to give you the GIF you are searching for and ensure that our library is always updated with the latest and greatest GIFs and videos.

Note: We do not log keystrokes or send them to our servers other than to search by key terms for the perfect GIF. If you have any other questions about full access please email us at privacy@tenor.co.

Tenor was formerly known as Riffsy.

🆕 What's New · v4.23

We've fixed a few minor bugs related to search, ensuring that all formats (GIFs, Stickers, and Memes) are all visible for users. Thanks for using GIF Keyboard!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
GIF Keyboard
Developer
Tenor
Bundle ID
com.riffsy.RiffsyKeyboard
App Store URL
Open in App Store
Category
Utilities
Content rating
17+
Languages
AR, DA, NL, EN, FI, FR, DE, HI, ID, IT, JA, KO, MS, NB, PT, RU, ZH, ES, SV, TH, ZH, TR

Company

Website
Not found
Tagline
Tenor GIF Keyboard - Bring Personality To Your Conversations
Description
Say more with Tenor. Find the perfect Animated GIFs and videos to convey exactly what you mean in every conversation.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$16.9K/mo
Top-grossing rank
Outside top 100 in US Utilities
All-time revenue
Not found
Pricing
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
http://www.tenor.co/view/depressed-spongebob-sad-window-reaction-tired-gif-10253815500718173973
Press / News
Not found

Contacts & Socials

Socials
facebook · twitter
Email
Not found
Phone
Not found
Contact page
Not found
About page
http://www.tenor.co/view/hold-up-let-him-cook-cook-toy-story-woody-gif-27345024
AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "GIF Keyboard" by Tenor does not appear to generate direct revenue through in-app purchases, as indicated by Sensor Tower data. Tenor, the company behind the app, was acquired by Google in March 2018. Prior to the acquisition, Tenor's revenue model involved sponsored GIF campaigns, with brands paying between $100,000 and $500,000 for such campaigns. Publicly available data does not provide a standalone revenue estimate for the iOS app post-acquisition; its value is likely integrated into Google's broader advertising and search ecosystem.
Sources mentioned: Sensor Tower, Inc. Magazine, Verdict, Growjo, Forbes, Axios, Google Play Store, Apple App Store, Google, Tracxn
Recent App Store Reviews49 latest · avg 4.55★ · 81.6% 5★ · 4.1% 1★
5★
40 (82%)
4★
2 (4%)
3★
3 (6%)
2★
2 (4%)
1★
2 (4%)
+1,900 ratings/week
Praise: love ×12 great ×11 awesome ×6 perfect ×2 best ×1Complaints: crash ×1
Top positive
★★★★★ Awesome
Dope…
★★★★★ App
Great App !!!…
Top negative
★☆☆☆☆ Full access??
I can't in good conscious allow you full access to all my data that includes my credit card information or anything else I type. This goes too far and not worth it. So, in order for me to now use your app I have to allow you to see eve…
★☆☆☆☆ Child pornography
Why is there a sticker of a naked baby in a diaper dancing like a stripper and no way to report it? It came up under the search term “sexy” I don’t care if it’s computer generated, it’s still sick.…
📈Ratings growth1,377,598 ratings+10% lifetimeShow 3-year history estimate ▾May 2023Sep 2025May 2026
Tracked (20 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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