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Episode - Choose Your Story

81
Quality Score
Excellent

Episode - Choose Your Story

High confidence
4.3 ✍️ Editor
✍️ bumetric analysis

This interactive story platform targets users seeking personalized narrative experiences, directly competing with apps like Choices and Chapters. Its substantial user rating, reflecting millions of individual inputs, signals robust and sustained traction, placing it firmly in a mature growth stage rather than early adoption. The consistent updates, even years post-release, further support this. For simulation games with a free monetization model like this, a common monetization strategy involves premium choices or "gems" that unlock exclusive story paths, outfits, or accelerate wait times. While the app is free to download, a significant portion of its revenue likely stems from these in-app purchases, often priced to encourage impulse buys for immediate gratification within the narrative.

BU Score 81 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
12-mo forecast
$741K – $1141K
per month
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
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Typical impact: +2-5× organic installs
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$185K
What it cost to build · not monthly revenue
Likely range $140K – $250K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~2.2y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
💎 In-app purchase plumbing +$9K
Simulation complexity ×2.00 +$59K
🌐 Cross-platform reach (iOS + Android) +$65K
Total estimate $185K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$200K
What it would sell for · not monthly revenue
Marketplace range $150K – $250K · 27× MRR multiple
💸 ~1.1× build cost (break-even+)

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
💎 IAP / freemium model base 28× MRR
🏷 Simulation category multiple -10%
Mature user base (1M+ ratings) +8%
Final multiple 27× MRR
👥 Estimated audience size
601.0M
Lifetime downloads (US-equivalent)
Monthly active
90.0M
Daily active
27.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Simulation engagement ~140 installs / rating
🔁 Simulation D30 retention 15%
📍 DAU / MAU stickiness 0.30
DAU / MAU 30% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
Medium confidence · 55%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Simulation
📦 Tiny game bundle → Native 2D engine
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Mixed signals · 60/100BIG TIERcompetitive but cautious
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
4.9
Product Quality
8.5
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
8.5
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.27★ across 4,294,227 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (4,294,227 ratings)METRIC
+$12,000
Mature app (12y old)METRIC
+$1,500
Good rating (4.3★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Episode - Choose Your Story
Developer
Episode Interactive
Bundle ID
com.episodeinteractive.android.catalog
App Store URL
Open in App Store
Category
Simulation
Content rating
Not found
Languages
Not found

Company

Website
pocketgems.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$7.0K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
$0.25 - $99.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth4,294,227 ratings+23% lifetimeShow 3-year history estimate ▾Jul 2023Feb 2025Jul 2026
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🚀Version Release Timeline2 releases tracked
v26.80May 2026v26.93Jun 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Episode lets you LIVE your stories with love, romance, adventure, and drama. Wouldn’t it be amazing if YOU were a character in your favorite story? Episode lets you do just that with over 150,000 gripping stories, where you make choices that matter.

With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!

How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v26.93🔄 updated 0d ago📂 Simulation💰 Free📺 Ad-supported💎 IAP $0.25 - $99.99 per item
📅

What Worked™ · Development Pipeline

2 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v26.80 → v26.93
→ 30 days after: reviews +2,827 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +2,827 high confidence
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Episode - Choose Your Story: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Episode Interactive

View all →
📦 Portfolio summaryINDIE studio
2apps·$7K/mocombined
⚠ Concentrated — top app contributes 96% of combined revenue (single-app dependency)

Similar apps in Simulation

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 4,294,227 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Episode - Choose Your Story make per month?
Based on our ML-calibrated revenue forecast, Episode - Choose Your Story earns approximately $7.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Episode - Choose Your Story?
Browse the full Simulation category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Episode - Choose Your Story?
Episode - Choose Your Story is published by Episode Interactive on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Episode - Choose Your Story's BU Score?
Episode - Choose Your Story has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.