B612 AI Photo&Video Editor
77
Quality Score
Strong
B612 AI Photo&Video Editor
High confidence
✍️ bumetric analysis
“
B612 AI Photo&Video Editor is an iOS app from SNOW Corporation in the Photo & Video category, currently rated 4.7★ across 109,586 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 77: Strong (healthy traction). For a Photo & Video app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$900K
per month
→
12-mo forecast
$953K – $1467K
per month
→
24-mo forecast
$1.1M – $2.1M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$8.5K/mo · 7.3M ratings · 4.1★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$140K
↳ What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (275 MB) | +$40K |
| ⚙ Photo & Video complexity ×1.55 | +$49K |
Total estimate
$140K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$25K
↳ What it would sell for · not monthly revenue
Marketplace range $15K – $30K · 17× MRR multiple
💸
~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
17× MRR
👥 Estimated audience size
15.0M
Lifetime downloads (US-equivalent)
Monthly active
2.7M
Daily active
810K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$900K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$887K – $1.2M
12 months
$953K – $1.5M
24 months
$1.1M – $2.1M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 60/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.1
Product Quality
9.3
Revenue Strength
6.0
Monetization Maturity
1.0
Defensibility
7.5
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $360K - $1980K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.65★ across 109,586 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $16.2M-$28.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (109,586 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (11y old)METRIC | +$1,500 | |
| Multilingual (10 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v15.1.5
[Video Layout]
Now you can create layouts with videos too!
Combine photos and videos into one collage.
[Face Plump Lifting]
A lifting effect has been added to Face Plump.
Boost skin elasticity for more radiant look.
[Skin Tone]
Skin Tone feature has been improved!… Full release notes →
Now you can create layouts with videos too!
Combine photos and videos into one collage.
[Face Plump Lifting]
A lifting effect has been added to Face Plump.
Boost skin elasticity for more radiant look.
[Skin Tone]
Skin Tone feature has been improved!… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- B612 AI Photo&Video Editor
- Developer
- SNOW Corporation
- Bundle ID
- com.linecorp.b612
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 4+
- Languages
- EN, HI, ID, JA, KO, ZH, ES, TH, ZH, VI
Company
- Website
- b612.snow.me
- Tagline
- B612
- Description
- Make each memory even more special.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $700.0K ($400.0K – $1.0M)AI medium
- AI annual estimate
- $8.4M/yr
- ML model estimate / mo
- $1.3K/mo
- Top-grossing rank
- 🇮🇳#24 /100 🇯🇵#33 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/b612.global · instagram instagram.com/official.b612 · twitter twitter.com/B612_global
- Not found
- Phone
- Not found
- Contact page
- b612.snow.me/help/termsOfUse?lang=en
- About page
- Not found
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "B612 AI Photo&Video Editor" by SNOW Corporation is estimated to generate between $400,000 and $1,000,000 in monthly revenue, leading to an annual estimate of $8.4 million. The lower bound is based on Sensor Tower's estimate for US iOS revenue, while the higher end considers its global popularity within SNOW Corporation's total app revenue.
Sources mentioned: Sensor Tower
📈Ratings growth109,586 ratings+20% lifetimeShow 3-year history estimate ▾
Tracked (54 weeks) Pre-tracking estimate (33 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇮🇳IN#24 /100
🇯🇵JP#33 /100
📊Category Rank Trajectory#24 now · best #23 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
B612 is the best all-in-one camera & photo/video editing app. We offer various free features and tools to make every moment more special.
Meet trendy effects, filters, and stickers that are updated every day!
=== Main features ===
*Create your own filters*
- Create a one-of-a-kind filter and share it with friends
- No problem even if it's your first time creating a filter. Filters are easily completed with just a few touches.
- Meet the creative and diverse filters of B612 creators.
*Smarter CAMERA*
Apply real-time filters and beauty to capture every moment as your pic of the day.… View full description on the official store →
Meet trendy effects, filters, and stickers that are updated every day!
=== Main features ===
*Create your own filters*
- Create a one-of-a-kind filter and share it with friends
- No problem even if it's your first time creating a filter. Filters are easily completed with just a few touches.
- Meet the creative and diverse filters of B612 creators.
*Smarter CAMERA*
Apply real-time filters and beauty to capture every moment as your pic of the day.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 275 MB🔞 4+📱 iOS 16.0+🔖 v15.1.5🔄 updated 0d ago🌐 EN, HI, ID, JA, KO +5📂 Photo & Video💰 Paid
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: paid → free
2026-03
⭐
Rating ↑ 3.67 → 4.60 (improved 0.93★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2022-08
📈
Crossed 100 ratings — social-proof flywheel kicking in
2022-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2022-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-02
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
2022-02
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #4Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
selfie camera·#4🇺🇸filters·#14🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.65353★ | 6,953 | 4.65353★ this version |
| 🇧🇷 BR | 4.69726★ | 8,027 | 4.69726★ this version |
| 🇨🇦 CA | 4.64813★ | 6,977 | 4.64813★ this version |
| 🇩🇪 DE | 4.56041★ | 4,568 | 4.56041★ this version |
| 🇫🇷 FR | 4.5851★ | 2,215 | 4.5851★ this version |
| 🇬🇧 GB | 4.59281★ | 9,983 | 4.59281★ this version |
| 🇮🇳 IN | 4.50509★ | 47,234 | 4.50509★ this version |
| 🇯🇵 JP | 4.38835★ | 64,070 | 4.38835★ this version |
| 🇺🇸 US | 4.64781★ | 109,590 | 4.64781★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for B612 AI Photo&Video Editor: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by SNOW Corporation
View all →📦 Portfolio summaryINDIE studio
11apps·$39K/mocombined
✓ Diversified — top app contributes 26%; risk spread across portfolio
Similar apps in Photo & Video
About this analysis
Why high confidence: 109,586 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does B612 AI Photo&Video Editor make per month?▴
Based on our ML-calibrated revenue forecast, B612 AI Photo&Video Editor earns approximately $1.3K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like B612 AI Photo&Video Editor?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes B612 AI Photo&Video Editor?▴
B612 AI Photo&Video Editor is published by SNOW Corporation on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is B612 AI Photo&Video Editor's BU Score?▴
B612 AI Photo&Video Editor has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.