Friendly Plus Social Browser
71
Quality Score
Strong
Friendly Plus Social Browser
Medium confidence
✍️ bumetric analysis
“
Friendly Plus Social Browser is an iOS app from Friendly, Inc. in the Social Networking category, currently rated 4.3★ across 4,367 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 71: Strong (healthy traction). For a Social Networking app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.0K
per month
→
12-mo forecast
$8.7K – $31.5K
per month
→
24-mo forecast
$8.1K – $72.9K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$1.9K/mo · 69K ratings · 3.6★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$85K
↳ What it cost to build · not monthly revenue
Likely range $65K – $115K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Social Networking complexity ×1.70 | +$35K |
Total estimate
$85K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$350K
↳ What it would sell for · not monthly revenue
Marketplace range $250K – $450K · 16× MRR multiple
💸
~4.1× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 🏷 Social Networking category multiple | +5% |
Final multiple
16× MRR
👥 Estimated audience size
390K
Lifetime downloads (US-equivalent)
Monthly active
97K
Daily active
53K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Social Networking engagement | ~90 installs / rating |
| 🔁 Social Networking D30 retention | 25% |
| 📍 DAU / MAU stickiness | 0.55 |
DAU / MAU
55% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$8.5K – $19.9K
12 months
$8.7K – $31.5K
24 months
$8.1K – $72.9K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 45/100INDIE TIERexpected for tierRevenue Strength
4.0
Product Quality
7.7
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
7.0
Founder Strength
5.4
Monetization Maturity
1.0
- 💰 Revenue: Modest — $4K - $15K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.29★ across 4,367 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 792d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (792d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $180K-$320K. Portfolio play ($23K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.99)METRIC | +$2,800 | |
| premiumREVIEW | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (4,367 ratings)METRIC | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (12 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| Good rating (4.3★)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v8.9.41
Various bug fixes and performance improvements.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Friendly Plus Social Browser
- Developer
- Friendly, Inc.
- Bundle ID
- com.oecoway.friendly
- App Store URL
- Open in App Store
- Category
- Social Networking
- Content rating
- 17+
- Languages
- CS, NL, EN, FR, DE, HU, IT, PT, RU, ES, ZH, TR
Company
- Website
- friendly.io
- Tagline
- Friendly, Simple Apps for iOS and Android
- Description
- Friendly App Studio makes simple, and carefully crafted iPhone, iPad, Mac and Android apps
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $21.8K/mo
- Top-grossing rank
- Outside top 100 in US Social Networking
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth4,367 ratings+2% lifetimeShow 3-year history estimate ▾
Tracked (52 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
With Friendly, you only need one app for all your social needs. Access your Facebook, Messenger, Instagram, Twitter, LinkedIn, Reddit and other social accounts in one powerful browser app.
Friendly Plus Social Browser is the premium version of Friendly Social. It includes all of Friendly's advanced features.
One App for all your social accounts
- Save space on your device
- Preserve your battery
- Save Data Usage
- Easily switch between multiple accounts
Take Control of your privacy
- Friendly Privacy Shield (blocks social, advertising and content trackers)… View full description on the official store →
Friendly Plus Social Browser is the premium version of Friendly Social. It includes all of Friendly's advanced features.
One App for all your social accounts
- Save space on your device
- Preserve your battery
- Save Data Usage
- Easily switch between multiple accounts
Take Control of your privacy
- Friendly Privacy Shield (blocks social, advertising and content trackers)… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 49 MB🔞 17+📱 iOS 14.0+🔖 v8.9.41🔄 updated 0d ago🌐 CS, NL, EN, FR, DE +7📂 Social Networking💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-03
⭐
Rating ↑ 2.35 → 4.29 (improved 1.94★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
💲
Went paid — introduced $0.99 price point
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2020-04
📈
Crossed 100 ratings — social-proof flywheel kicking in
2019-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
2019-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2019-06
⭐
Rating ↑ 2.80 → 3.17 (improved 0.37★)
2019-05
⭐
Rating ↑ 2.33 → 2.75 (improved 0.42★)
2019-05
⭐
Rating ↓ 3.00 → 2.33 (dropped 0.67★)
2019-05
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
2019-05
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — friendly.io
- Mail provider
- Google Workspace
- Tech stack
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Friendly Plus Social Browser: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Friendly, Inc.
View all →📦 Portfolio summaryINDIE studio
2apps·$23K/mocombined
⚠ Concentrated — top app contributes 92% of combined revenue (single-app dependency)
Similar apps in Social Networking
About this analysis
Why medium confidence: 4,367 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Friendly Plus Social Browser make per month?▴
Based on our ML-calibrated revenue forecast, Friendly Plus Social Browser earns approximately $21K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Friendly Plus Social Browser?▴
Browse the full Social Networking category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Friendly Plus Social Browser?▴
Friendly Plus Social Browser is published by Friendly, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Friendly Plus Social Browser's BU Score?▴
Friendly Plus Social Browser has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.