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Grain – Video Preset Maker

48
Quality Score
Emerging

Grain – Video Preset Maker

Low confidence
3.9 ✍️ Editor
✍️ bumetric analysis

Grain – Video Preset Maker is an iOS app from Moment Inc. in the Photo & Video category, currently rated 3.9★ across 77 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Quality Score is 48: Emerging (early traction worth watching). For a Photo & Video app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$736
per month
12-mo forecast
$643 – $2319
per month
24-mo forecast
$596 – $5366
per month
INDIE tierSUBSCRIPTION
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$140K
What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (264 MB) +$40K
Photo & Video complexity ×1.55 +$49K
Total estimate $140K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$10K
What it would sell for · not monthly revenue
Marketplace range $5K – $10K · 13× MRR multiple
💸 ~0.1× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating 3.5-4.0 (mixed) -8%
Small user base (<1K ratings) -8%
Final multiple 13× MRR
🔬

How we forecast this revenue

LOW CONFIDENCE
Baseline
$736/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
Headwinds: rating drift may slow acquisition
6 months
$627 – $1.5K
12 months
$643 – $2.3K
24 months
$596 – $5.4K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Early-stage solo · 43/100INDIE TIERSUBSCRIPTIONexpected for tier
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.6
Product Quality
1.6
Revenue Strength
2.9
Monetization Maturity
9.5
Defensibility
7.2
Market Position
2.0
Operational Safety
0.0
  • 💰 Revenue: Marginal — $294 - $1840/mo · INDIE tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 3.88★ across 77 reviews — weak — significant quality concerns.
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: ⚠ last update 1520d ago — possibly dormant.
  • ⚠️ Risk: High — 15% subscription complaints, bug mentions above category norm, rating drift -1.28 ★ (recent 50 vs lifetime).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 12-22× monthly = $8K-$16K. Portfolio play ($83K/mo combined) commands premium. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Paid app ($0.00)METRIC
+$2,800
bugsREVIEW
−$1,800
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
Established app (4y old)METRIC
+$800
Single-language (English only)METRIC
−$400
Pre-traction phase (77 ratings)METRIC
−$300
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v1.1.4

New!
+ Adjust LUT intensity. We heard you, filmmakers – tap into imported LUTs for an adjustment slider.
+ Export options from gallery. Now you can also export videos, LUTs and overlays directly from the look gallery.… Full release notes →

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Grain – Video Preset Maker
Developer
Moment Inc.
Bundle ID
com.shopmoment.grain
App Store URL
Open in App Store
Category
Photo & Video
Content rating
4+
Languages
EN

Company

Website
Not found
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$736/mo
Top-grossing rank
Outside top 100 in US Photo & Video
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth77 ratings+862% lifetimeShow 3-year history estimate ▾Aug 2021May 2024Jun 2026
Tracked (20 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $4.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Introducing Grain by Moment.

Make pro-grade video presets in minutes...all on your iPhone and iPad. It’s as simple as editing a photo, using your fingers to dial in the texture, color, grain, light leaks, borders, and overlays you want. Import, create, and export right back into your favorite editing app.

Follow us @grain.app on Instagram for tips and tricks and tag #grainapp to share what you make!

Make Templates Your Own – Grain comes with ready-made looks made by filmmakers, each with its own set of color adjustments, effect layers, and overlays.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 264 MB🔞 4+📱 iOS 14.5+🔖 v1.1.4🔄 updated 0d ago🌐 EN📂 Photo & Video💰 Free
📅

What Worked™ · Development Pipeline

7 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
Rating ↑ 1.00 → 3.88 (improved 2.88★)
2026-05
📈
Crossed 10 ratings — social-proof flywheel kicking in
2026-05
💲
Went paid — introduced $4.99 price point
2026-03
Rating ↓ 2.57 → 1.00 (dropped 1.57★)
2021-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2021-08
🚀
First tracked snapshot — initial data captured
2021-08
Rating ↓ 5.00 → 4.00 (dropped 1.00★)
🗣

Voice of Customer

Based on 62 reviews across 7 markets
● 74% positive  ·  ● 10% neutral  ·  ● 16% negative  ·  Rating drift: -1.28★ (declining — recent 50: 2.6★ vs lifetime: 3.88★)
Sentiment by country (−1 to +1)
🇩🇪 DE
+0.81
🇺🇸 US
+0.63
🇨🇦 CA
+0.49
🇫🇷 FR
+0.35
🇧🇷 BR
+0.17
🇮🇳 IN
+0.14
🇬🇧 GB
+0.13
Top praise themes
color grading ×5 ipad ×6 finally ×4 lut ×4 thank ×4 now ×3 photos ×3 own ×3
Top complaint themes
subscription ×8 ready ×6 screen ×6 after ×5 try ×5 free ×5 import ×5 version ×5
Risk signals
Subscription complaints: 15% Bug mentions: 16%
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU3★63★ this version
🇧🇷 BR3.5★43.5★ this version
🇨🇦 CA3.4★103.4★ this version
🇩🇪 DE2.6★102.6★ this version
🇫🇷 FR4★84★ this version
🇬🇧 GB3.57143★73.57143★ this version
🇮🇳 IN3.69565★233.69565★ this version
🇯🇵 JP4.83333★64.83333★ this version
🇺🇸 US3.87179★783.87179★ this version
🔔

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📝 Description

95
BU Score · Transcendent

More by Moment Inc.

View all →
📦 Portfolio summaryINDIE studio
4apps·$83K/mocombined
✓ Diversified — top app contributes 46%; risk spread across portfolio

Similar apps in Photo & Video

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·Low confidence

Why low confidence: only 77 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Grain – Video Preset Maker make per month?
Based on our ML-calibrated revenue forecast, Grain – Video Preset Maker earns approximately $736/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Grain – Video Preset Maker?
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Grain – Video Preset Maker?
Grain – Video Preset Maker is published by Moment Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Grain – Video Preset Maker's BU Score?
Grain – Video Preset Maker has a BU Score of 48/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.