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HitMeal Calorie & Food Tracker

75
Quality Score
Strong

HitMeal Calorie & Food Tracker

High confidence
4.7 ✍️ Editor
✍️ bumetric analysis

HitMeal Calorie & Food Tracker is an iOS app from AIBY in the Health & Fitness category, currently rated 4.7★ across 48,377 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 75: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$22.9K
per month
12-mo forecast
$23.7K – $49.7K
per month
24-mo forecast
$29.4K – $88.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$100K
What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~2.2y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (106 MB) +$22K
Health & Fitness complexity ×1.40 +$29K
Total estimate $100K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$75K
What it would sell for · not monthly revenue
Marketplace range $50K – $75K · 18× MRR multiple
💸 ~0.8× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
★ rating ≥ 4.4 (solid) +8%
🏷 Health & Fitness category multiple +10%
Final multiple 18× MRR
👥 Estimated audience size
3.4M
Lifetime downloads (US-equivalent)
Monthly active
735K
Daily active
255K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Health & Fitness engagement ~70 installs / rating
🔁 Health & Fitness D30 retention 22%
📍 DAU / MAU stickiness 0.35
DAU / MAU 35% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$22.9K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$21.8K – $36.3K
12 months
$23.7K – $49.7K
24 months
$29.4K – $88.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 54/100MID TIERunderperforming peers
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.8
Product Quality
9.3
Revenue Strength
4.4
Monetization Maturity
1.0
Defensibility
6.3
Market Position
0.3
Operational Safety
10.0
  • 💰 Revenue: Modest — $16K - $34K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.66★ across 48,377 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: dev shipping weekly.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $412K-$734K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (48,377 ratings)METRIC
+$5,500
Paid app ($0.00)METRIC
+$2,800
Excellent rating (4.7★)METRIC
+$2,200
worth every pennyREVIEW
+$2,000
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
cancelledREVIEW
−$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
too expensiveREVIEW
−$1,000
support teamREVIEW
+$900
Established app (5y old)METRIC
+$800
Localized (6 languages)METRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v1.53

Hello there!
A new version is out, bringing you some bug fixes and performance improvements.
We are doing our best for you to fall in love with a healthy lifestyle. Please leave a review to help us achieve this goal.

Eat healthy,
HitMeal team

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
HitMeal Calorie & Food Tracker
Developer
AIBY
Bundle ID
app.nutrition
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
12+
Languages
EN, FR, DE, IT, PT, ES

Company

Website
Not found
Tagline
Empowering people with technology
Description
Based in Florida, AIBY is a co-founding company that builds global tech businesses that specialize in mobile-first products.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$3.7K/mo
Top-grossing rank
🇧🇷#79 /100
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
twitter.com/aibygroup
LinkedIn
linkedin.com/company/aibygroup
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/aibygroup · instagram instagram.com/aibygroup · linkedin linkedin.com/company/aibygroup · medium medium.com/aibygroup · twitter twitter.com/aibygroup
Email
Not found
Phone
Not found
Contact page
Not found
About page
aiby.com/company-details
📈Ratings growth48,618 ratings+82% lifetimeShow 3-year history estimate ▾Jun 2023Jan 2026Jun 2026
Tracked (50 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇧🇷
BR
Top-grossing rank: #79 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#79 now · best #74 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline3 releases tracked
v1.51May 2026v1.52May 2026v1.53Jun 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Want to look good, feel good, and eat well? Want to live in harmony with your mind and body in a climate of confidence and self-love?

With HitMeal, you’ll enjoy achieving these goals!

We offer:
• Calorie counting
Keep track of calories you consume and attune your eating habits to fit your goals.

• Convenient food logging
All you have to do is open your app—its user-friendly, easy-to-use interface will help you quickly integrate new healthy eating habits into your daily life.

• Broad food database
Log literally any food you can think of.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 106 MB🔞 12+📱 iOS 17.0+🔖 v1.53🔄 updated 0d ago🌐 EN, FR, DE, IT, PT +1📂 Health & Fitness💰 Paid
📅

What Worked™ · Development Pipeline

12 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
Rating ↑ 2.49 → 4.66 (improved 2.17★)
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
Rating ↓ 4.50 → 2.49 (dropped 2.01★)
2026-03
Rating ↑ 2.50 → 4.50 (improved 2.00★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2024-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2024-07
📈
Crossed 50 ratings — social-proof flywheel kicking in
2024-05
📈
Crossed 10 ratings — social-proof flywheel kicking in
2024-05
Rating ↑ 1.67 → 2.14 (improved 0.47★)
2024-05
Rating ↓ 2.50 → 2.00 (dropped 0.50★)
2024-05
Rating ↓ 4.00 → 2.50 (dropped 1.50★)
2024-05
🚀
First tracked snapshot — initial data captured
🔎

ASO Keyword Positions

BEST RANK #19
Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
calorie food·#19🇺🇸calorie counter·#34🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for HitMeal Calorie & Food Tracker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by AIBY

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📦 Portfolio summaryINDIE studio
12apps·$21K/mocombined
✓ Diversified — top app contributes 38%; risk spread across portfolio

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 48,377 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does HitMeal Calorie & Food Tracker make per month?
Based on our ML-calibrated revenue forecast, HitMeal Calorie & Food Tracker earns approximately $3.7K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like HitMeal Calorie & Food Tracker?
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes HitMeal Calorie & Food Tracker?
HitMeal Calorie & Food Tracker is published by AIBY on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is HitMeal Calorie & Food Tracker's BU Score?
HitMeal Calorie & Food Tracker has a BU Score of 75/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.