Meta AI
77
Quality Score
Strong
Meta AI
High confidence
✍️ bumetric analysis
“
Meta AI is an iOS app from Meta Platforms, Inc. in the Productivity category, currently rated 4.7★ across 126,789 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 77: Strong (healthy traction). For a Productivity app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.5M
per month
→
12-mo forecast
$1.6M – $2.4M
per month
→
24-mo forecast
$1.9M – $3.5M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~11 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (326 MB) | +$40K |
| ⚙ Productivity complexity ×1.10 | +$9K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$175K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $225K · 18× MRR multiple
💸
~1.8× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
9.5M
Lifetime downloads (US-equivalent)
Monthly active
2.9M
Daily active
1.2M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.5M – $2.0M
12 months
$1.6M – $2.4M
24 months
$1.9M – $3.5M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 59/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.7
Product Quality
9.3
Revenue Strength
6.2
Monetization Maturity
1.0
Defensibility
6.2
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.66★ across 111,797 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $27.0M-$48.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (126,789 ratings)METRIC | +$12,000 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| Multilingual (39 languages)METRIC | +$1,500 | |
| Established app (4y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v276.0.0
Meta AI has a new look and new capabilities.
• A smarter Meta AI experience on AI glasses with Muse Spark
• Faster, more natural voice mode with support for 13 languages
• Live AI for real-time answers about anything you're looking at… Full release notes →
• A smarter Meta AI experience on AI glasses with Muse Spark
• Faster, more natural voice mode with support for 13 languages
• Live AI for real-time answers about anything you're looking at… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Meta AI
- Developer
- Meta Platforms, Inc.
- Bundle ID
- com.facebook.stellaapp
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 12+
- Languages
- AR, BN, BG, HR, CS, DA, NL, EN, FI, FR, DE, EL, GU, HE, HI, HU, ID, IT, JA, KN, KO, MS, MR, NB, PL, PT, RO, ZH, SK, ES, SV, TL, TA, TE, TH, ZH, TR, UR, VI
Company
- Website
- ai.meta.com
- Tagline
- AI at Meta: Meta AI Products, Models and Research | AI at Meta
- Description
- Meta is building personal superintelligence for everyone. Explore Meta AI, our latest model Muse Spark, AI research, and tools like Vibes for AI video creation.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $9.2K/mo
- Top-grossing rank
- Outside top 100 in US Productivity
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth126,789 ratings+98% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Meta AI is your personal AI assistant—connected to the world, but rooted in yours. Get answers, recommendations, and inspiration you can actually use.
• Richer responses: Meta AI taps into what people are sharing and talking about across Instagram, Facebook, and Threads.
• Shop smarter: Describe what you're looking for or snap a photo to find inspiration. Meta AI picks up on the creators you follow and the brands you love to surface recommendations that reflect your style.
• Discover local spots: Ask for restaurant recommendations, things to do, or where to go this weekend.… View full description on the official store →
• Richer responses: Meta AI taps into what people are sharing and talking about across Instagram, Facebook, and Threads.
• Shop smarter: Describe what you're looking for or snap a photo to find inspiration. Meta AI picks up on the creators you follow and the brands you love to surface recommendations that reflect your style.
• Discover local spots: Ask for restaurant recommendations, things to do, or where to go this weekend.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 326 MB🔞 12+📱 iOS 17.2+🔖 v276.0.0🔄 updated 0d ago🌐 AR, BN, BG, HR, CS +34📂 Productivity💰 Paid
📅
What Worked™ · Development Pipeline
3 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 100,000 ratings — social-proof flywheel kicking in
2026-04
🔧
Shipped update — v? → v270.0.0
2026-04
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.52925★ | 4,769 | 4.52925★ this version |
| 🇧🇷 BR | 4.72064★ | 17,379 | 4.72064★ this version |
| 🇨🇦 CA | 4.57678★ | 11,070 | 4.57678★ this version |
| 🇩🇪 DE | 4.3998★ | 3,957 | 4.3998★ this version |
| 🇫🇷 FR | 4.48257★ | 6,254 | 4.48257★ this version |
| 🇬🇧 GB | 4.49348★ | 6,979 | 4.49348★ this version |
| 🇮🇳 IN | 4.47702★ | 18,167 | 4.47702★ this version |
| 🇯🇵 JP | 4.27737★ | 548 | 4.27737★ this version |
| 🇺🇸 US | 4.65857★ | 125,729 | 4.65857★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Meta AI: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Meta Platforms, Inc.
View all →📦 Portfolio summaryMID studio
16apps·$138K/mocombined
✓ Diversified — top app contributes 24%; risk spread across portfolio
Similar apps in Productivity
About this analysis
Why high confidence: 126,789 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Meta AI make per month?▴
Based on our ML-calibrated revenue forecast, Meta AI earns approximately $9.2K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Meta AI?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Meta AI?▴
Meta AI is published by Meta Platforms, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Meta AI's BU Score?▴
Meta AI has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.