OK.ru: Soziales Netzwerk
72
Quality Score
Strong
OK.ru: Soziales Netzwerk
Medium confidence
✍️ bumetric analysis
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OK.ru: Soziales Netzwerk is an iOS app from VK LLC in the Social Networking category, currently rated 4.7★ across 8,100 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 72: Strong (healthy traction). For a Social Networking app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$3.5M
per month
→
12-mo forecast
$3.7M – $5.7M
per month
→
24-mo forecast
$4.4M – $8.2M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$155K
↳ What it cost to build · not monthly revenue
Likely range $115K – $210K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.8y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (395 MB) | +$40K |
| ⚙ Social Networking complexity ×1.70 | +$63K |
Total estimate
$155K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$125K
↳ What it would sell for · not monthly revenue
Marketplace range $100K – $175K · 18× MRR multiple
💸
~0.8× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Social Networking category multiple | +5% |
Final multiple
18× MRR
👥 Estimated audience size
725K
Lifetime downloads (US-equivalent)
Monthly active
180K
Daily active
99K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Social Networking engagement | ~90 installs / rating |
| 🔁 Social Networking D30 retention | 25% |
| 📍 DAU / MAU stickiness | 0.55 |
DAU / MAU
55% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$3.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$3.5M – $4.7M
12 months
$3.7M – $5.7M
24 months
$4.4M – $8.2M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 59/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
7.0
Product Quality
8.5
Revenue Strength
6.5
Monetization Maturity
1.0
Defensibility
7.5
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $1.4M - $7.7M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.72★ across 8,100 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $63.0M-$112.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (8,100 ratings)METRIC | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (15 languages)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v11.56
Get into the holiday spirit with daily gifts! The new "Today" section features a smart feed with your local weather, breaking news, and TV guide.
Don't miss the "Prize Wheel" – spin it every day to win daily rewards from OK and our partners.… Full release notes →
Don't miss the "Prize Wheel" – spin it every day to win daily rewards from OK and our partners.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- OK.ru: Soziales Netzwerk
- Developer
- VK LLC
- Bundle ID
- ru.odnoklassniki.iphone
- App Store URL
- Open in App Store
- Category
- Social Networking
- Content rating
- 12+
- Languages
- HY, AZ, BE, EN, KA, DE, KK, KY, RO, RU, TG, TT, TR, UK, UZ
Company
- Website
- Not found
- Tagline
- Социальная сеть Одноклассники. Общение с друзьями в ОК. Ваше место встречи с одноклассниками
- Description
- Одноклассники.ру это социальная сеть, где вы можете найти своих старых друзей. Общение, онлайн игры, подарки и открытки для друзей. Приходите в ОК, делитесь своими эмоциями с друзьями, коллегами и одноклассниками.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $7.3K/mo
- Top-grossing rank
- 🇩🇪#80 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth8,100 ratings+1728% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇩🇪
DE
Top-grossing rank: #80 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#80 now · best #72 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Odnoklassniki is a social network with millions of users around the world. In OK you can call friends, livestream, send stickers and gifts, find new friends in groups and share moments. Have fun listening to music, watching videos and playing games!
HOBBIES
— New service! Cooking, DIY, gardening, traveling, fishing, fashion, cars and pets - you can find all the most interesting things about your hobby in OK;
— Watch thousands of videos about your favorite topic;
— Haven’t found your hobby? Use the search bar, OK has millions of interesting posts.
MOMENTS… View full description on the official store →
HOBBIES
— New service! Cooking, DIY, gardening, traveling, fishing, fashion, cars and pets - you can find all the most interesting things about your hobby in OK;
— Watch thousands of videos about your favorite topic;
— Haven’t found your hobby? Use the search bar, OK has millions of interesting posts.
MOMENTS… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 395 MB🔞 12+📱 iOS 15.6+🔖 v11.56🔄 updated 0d ago🌐 HY, AZ, BE, EN, KA +10📂 Social Networking💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: paid → free
2026-03
⭐
Rating ↑ 2.44 → 4.70 (improved 2.26★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2014-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2014-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
2014-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
2014-02
⭐
Rating ↑ 1.71 → 2.13 (improved 0.42★)
2014-02
⭐
Rating ↓ 2.67 → 2.25 (dropped 0.42★)
2014-02
⭐
Rating ↓ 3.00 → 2.67 (dropped 0.33★)
2014-02
⭐
Rating ↑ 2.00 → 3.00 (improved 1.00★)
2014-02
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #14Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
social network·#14🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.66667★ | 222 | 4.66667★ this version |
| 🇧🇷 BR | 3.86364★ | 44 | 3.86364★ this version |
| 🇨🇦 CA | 4.70959★ | 730 | 4.70959★ this version |
| 🇩🇪 DE | 4.68811★ | 8,362 | 4.68811★ this version |
| 🇫🇷 FR | 4.67556★ | 712 | 4.67556★ this version |
| 🇬🇧 GB | 4.6685★ | 911 | 4.6685★ this version |
| 🇮🇳 IN | 4.18032★ | 61 | 4.18032★ this version |
| 🇯🇵 JP | 4.51613★ | 93 | 4.51613★ this version |
| 🇺🇸 US | 4.71765★ | 8,500 | 4.71765★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for OK.ru: Soziales Netzwerk: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by VK LLC
View all →📦 Portfolio summaryINDIE studio
15apps·$31K/mocombined
✓ Diversified — top app contributes 34%; risk spread across portfolio
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About this analysis
Why medium confidence: 8,100 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does OK.ru make per month?▴
Based on our ML-calibrated revenue forecast, OK.ru earns approximately $7.3K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like OK.ru?▴
Browse the full Social Networking category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes OK.ru?▴
OK.ru is published by VK LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is OK.ru's BU Score?▴
OK.ru has a BU Score of 72/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.