SCRL: Foto Collage Erstellen
83
Quality Score
Excellent
SCRL: Foto Collage Erstellen
High confidence
✍️ bumetric analysis
“
SCRL: Foto Collage Erstellen is an iOS app from Appostrophe AB in the Photo & Video category, currently rated 4.8★ across 105,840 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 83: Excellent (strong product-market fit). For a Photo & Video app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$900K
per month
→
12-mo forecast
$953K – $1467K
per month
→
24-mo forecast
$1.1M – $2.1M
per month
BIG tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$135K
↳ What it cost to build · not monthly revenue
Likely range $100K – $180K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~6 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (142 MB) | +$36K |
| ⚙ Photo & Video complexity ×1.55 | +$48K |
Total estimate
$135K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$400K
↳ What it would sell for · not monthly revenue
Marketplace range $300K – $500K · 18× MRR multiple
💸
~3.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
18× MRR
👥 Estimated audience size
14.5M
Lifetime downloads (US-equivalent)
Monthly active
2.6M
Daily active
780K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$900K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
6 months
$887K – $1.2M
12 months
$953K – $1.5M
24 months
$1.1M – $2.1M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 65/100BIG TIERSUBSCRIPTIONcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.4
Product Quality
8.2
Revenue Strength
6.0
Monetization Maturity
9.5
Defensibility
8.2
Market Position
2.0
Operational Safety
6.5
- 💰 Revenue: Healthy — $360K - $1980K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.83★ across 105,840 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — scam/fraud mentions detected, rating drift -0.87 ★ (recent 50 vs lifetime).
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $16.2M-$28.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (105,840 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| Multilingual (15 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v9.37
— Bug fixes and performance improvements
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- SCRL: Foto Collage Erstellen
- Developer
- Appostrophe AB
- Bundle ID
- com.dopedevelopment.Panels
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 4+
- Languages
- EN, FR, DE, HI, ID, IT, JA, KO, PL, PT, ES, TH, ZH, TR, VI
Company
- Website
- scrl.com
- Tagline
- Careers
- Description
- SCRL is a purpose-built social media design platform, used and loved by millions of creatives.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $1.8M ($1.0M – $2.7M)AI medium
- AI annual estimate
- $22.1M/yr
- ML model estimate / mo
- $21.7K/mo
- Top-grossing rank
- 🇺🇸#16 /100 🇦🇺#16 /100 🇧🇷#17 /100 🇮🇳#17 /100 🇬🇧#20 /100 🇨🇦#21 /100 🇩🇪#36 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "SCRL: Foto Collage Erstellen" is estimated to generate between $1 million and $2.69 million in monthly revenue, with an annual estimate of approximately $22.12 million. Sensor Tower estimated the app's monthly revenue at $1 million as of April 2026. Appostrophe AB, the developer, projected the SCRL app's revenue for 2025 to be SEK 300 million (approximately $32.24 million annually or $2.69 million monthly), and reported SEK 188 million (approximately $20.20 million annually) for 2024.
Sources mentioned: Sensor Tower, Appostrophe AB, Forbes Advisor
⭐Recent App Store Reviews49 latest · avg 3.96★ · 65.3% 5★ · 16.3% 1★
5★32 (65%)
4★2 (4%)
3★4 (8%)
2★3 (6%)
1★8 (16%)
+535 ratings/week
Praise: love ×13 great ×7 best ×4 amazing ×3 awesome ×2Complaints: subscription ×6 refund ×2 scam ×2
Top positive
★★★★★ Love it
Love it for my photography! Putting together a group of images.…
★★★★★ Awesome
Just downloaded this app and I’m loving it so much!…
Top negative
★☆☆☆☆ Fraudulent charging system
Locked my card and this app still took $42 for a subscription I did not want despite my card denying the attempt. Disgusting behavior…
★☆☆☆☆ No free trial
I signed up for what I thought was a free seven day trial. They give you two options, monthly and yearly. But here’s the problem they charge you right away. So instead of waiting for the seven day trial to end you have to pay first. so yo…
📈Ratings growth105,840 ratings+37% lifetimeShow 3-year history estimate ▾
Tracked (28 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank9 countries
🇺🇸US#16 /100
🇦🇺AU#16 /100
🇧🇷BR#17 /100
🇮🇳IN#17 /100
🇬🇧GB#20 /100
🇨🇦CA#21 /100
🇩🇪DE#36 /100
🇫🇷FR#42 /100
🇯🇵JP#86 /100
📊Category Rank Trajectory#16 now · best #15 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Some apps help you post. SCRL helps you create. From structured brand feeds to editorial-style storytelling, SCRL gives you the tools to shape how your social presence is perceived. Whether you're a professional content creator, an artist, or just love sharing your moments, SCRL offers everything you need to make your posts stand out.
• EXCEPTIONAL PHOTO COLLAGE MAKER
Create stunning photo collages with full control over layout, spacing, and visual balance. Move between freeform and structured layouts depending on your workflow - from simple grid collages to complex, layered compositions.… View full description on the official store →
• EXCEPTIONAL PHOTO COLLAGE MAKER
Create stunning photo collages with full control over layout, spacing, and visual balance. Move between freeform and structured layouts depending on your workflow - from simple grid collages to complex, layered compositions.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 142 MB🔞 4+📱 iOS 16.0+🔖 v9.37🔄 updated 0d ago🌐 EN, FR, DE, HI, ID +10📂 Photo & Video💰 Paid
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 100,000 ratings — social-proof flywheel kicking in
2026-05
🔄
Monetization changed: paid → free
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 4.31 → 4.70 (improved 0.39★)
2025-10
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-09
🚀
First tracked snapshot — initial data captured
2025-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
🔎
ASO Keyword Positions
BEST RANK #4Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
collage maker·#4🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🗣
Voice of Customer
Based on 896 reviews across 9 markets● 70% positive · ● 18% neutral · ● 12% negative · Rating drift: -0.87★ (declining — recent 50: 3.96★ vs lifetime: 4.83★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇮🇳 IN
+0.67
🇺🇸 US
+0.56
🇨🇦 CA
+0.55
🇦🇺 AU
+0.46
🇬🇧 GB
+0.38
🇫🇷 FR
+0.30
🇯🇵 JP
+0.23
🇩🇪 DE
+0.21
🇧🇷 BR
+0.08
Top praise themes
social media ×16 super easy ×16 free version ×15 muito bom ×14 user friendly ×13 highly recommend ×9 instagram posts ×9 free templates ×8
Top complaint themes
free trial ×26 doesn work ×9 customer service ×7 trial charged ×7 signed free ×6 user friendly ×6 social media ×4 immediately after ×4
Risk signals
Refund mentions: 1.6% Subscription complaints: 4% Fraud / scam mentions: 1.2%
🧪
Tech & Domain Intel — scrl.com
- Mail provider
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.73037★ | 7,273 | 4.73037★ this version |
| 🇧🇷 BR | 4.87667★ | 54,611 | 4.87667★ this version |
| 🇨🇦 CA | 4.7859★ | 9,262 | 4.7859★ this version |
| 🇩🇪 DE | 4.70761★ | 3,745 | 4.70761★ this version |
| 🇫🇷 FR | 4.7949★ | 4,042 | 4.7949★ this version |
| 🇬🇧 GB | 4.73935★ | 8,571 | 4.73935★ this version |
| 🇮🇳 IN | 4.65753★ | 43,324 | 4.65753★ this version |
| 🇯🇵 JP | 4.69219★ | 2,063 | 4.69219★ this version |
| 🇺🇸 US | 4.83376★ | 107,238 | 4.83376★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for SCRL: Foto Collage Erstellen: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Appostrophe AB
View all →📦 Portfolio summaryINDIE studio
3apps·$47K/mocombined
✓ Diversified — top app contributes 45%; risk spread across portfolio
Similar apps in Photo & Video
About this analysis
Why high confidence: 105,840 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does SCRL make per month?▴
Based on our ML-calibrated revenue forecast, SCRL earns approximately $21K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like SCRL?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes SCRL?▴
SCRL is published by Appostrophe AB on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is SCRL's BU Score?▴
SCRL has a BU Score of 83/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.