Shmoody: Mood & Habit Tracker
70
Quality Score
Strong
Shmoody: Mood & Habit Tracker
High confidence
✍️ bumetric analysis
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Shmoody: Mood & Habit Tracker is an iOS app from Moodworks Inc. in the Health & Fitness category, currently rated 4.8★ across 16,470 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 70: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (120 MB) | +$27K |
| ⚙ Health & Fitness complexity ×1.40 | +$31K |
Total estimate
$110K
👥 Estimated audience size
1.1M
Lifetime downloads (US-equivalent)
Monthly active
250K
Daily active
87K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 50/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
3.6
Product Quality
9.7
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
4.9
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.85★ across 16,470 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (16,470 ratings)METRIC | +$5,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Established app (5y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.28.0
A brand new journaling feature!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Shmoody: Mood & Habit Tracker
- Developer
- Moodworks Inc.
- Bundle ID
- com.yc14ec100daa.www
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 12+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $287/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth16,522 ratings+81% lifetimeShow 3-year history estimate ▾
Tracked (9 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Shmoody: Your Personalized Wellness Companion
Shmoody is your all-in-one self-care and personal growth toolkit, designed to help you navigate tough moments and build uplifting habits over time. We're here to make feeling good feel possible.
Think of us as a space for actionable strategies and uplifting tools to help you feel more balanced, supported, and energized—no matter where you’re starting.
WHAT YOU’LL DISCOVER IN SHMOODY:
Mood Tracker: Reflect and gain insights into your patterns over time.
Instant Boosts: Explore simple actions designed to lift your spirits and energize your day.… View full description on the official store →
Shmoody is your all-in-one self-care and personal growth toolkit, designed to help you navigate tough moments and build uplifting habits over time. We're here to make feeling good feel possible.
Think of us as a space for actionable strategies and uplifting tools to help you feel more balanced, supported, and energized—no matter where you’re starting.
WHAT YOU’LL DISCOVER IN SHMOODY:
Mood Tracker: Reflect and gain insights into your patterns over time.
Instant Boosts: Explore simple actions designed to lift your spirits and energize your day.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 120 MB🔞 12+📱 iOS 15.1+🔖 v3.28.0🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v3.26.0 → v3.27.0
→ 30 days after: reviews +16 high confidence
2026-04
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +44 high confidence
🔎
ASO Keyword Positions
BEST RANK #43Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
habit tracker·#43🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.64804★ | 895 | 4.64804★ this version |
| 🇧🇷 BR | 4.55678★ | 273 | 4.55678★ this version |
| 🇨🇦 CA | 4.70476★ | 1,260 | 4.70476★ this version |
| 🇩🇪 DE | 4.83534★ | 249 | 4.83534★ this version |
| 🇫🇷 FR | 4.66667★ | 123 | 4.66667★ this version |
| 🇬🇧 GB | 4.7668★ | 1,295 | 4.7668★ this version |
| 🇮🇳 IN | 4.95349★ | 43 | 4.95349★ this version |
| 🇯🇵 JP | 4.69564★ | 23 | 4.69564★ this version |
| 🇺🇸 US | 4.8468★ | 16,522 | 4.8468★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Shmoody: Mood & Habit Tracker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Moodworks Inc.
View all →📦 Portfolio summaryINDIE studio
2apps·$401/mocombined
Lead-app heavy — top app contributes 71%
About this analysis
Why high confidence: 16,470 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Shmoody make per month?▴
Based on our ML-calibrated revenue forecast, Shmoody earns approximately $287/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Shmoody?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Shmoody?▴
Shmoody is published by Moodworks Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Shmoody's BU Score?▴
Shmoody has a BU Score of 70/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.