Sleep Better Fan ~ White Noise
71
Quality Score
Strong
Sleep Better Fan ~ White Noise
Medium confidence
✍️ bumetric analysis
“
Sleep Better Fan ~ White Noise is an iOS app from Franz Bruckhoff in the Health & Fitness category, currently rated 4.6★ across 1,063 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 71: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$7.0K
per month
→
12-mo forecast
$7.2K – $15.1K
per month
→
24-mo forecast
$8.9K – $26.8K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$70K
↳ What it cost to build · not monthly revenue
Likely range $50K – $95K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Health & Fitness complexity ×1.40 | +$20K |
Total estimate
$70K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$500K
↳ What it would sell for · not monthly revenue
Marketplace range $375K – $700K · 18× MRR multiple
💸
~7.1× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
18× MRR
👥 Estimated audience size
74K
Lifetime downloads (US-equivalent)
Monthly active
16K
Daily active
5.6K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$7.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$6.6K – $11.0K
12 months
$7.2K – $15.1K
24 months
$8.9K – $26.8K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 50/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
6.7
Product Quality
8.3
Revenue Strength
3.8
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
7.0
- 💰 Revenue: Modest — $4K - $10K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.6★ across 1,063 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 2263d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (2263d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $125K-$222K. Portfolio play ($97K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (1,063 ratings)METRIC | +$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v3.0.4
Welcome to Sleepy Fan 3, now called Sleep Better Fan!
+ NEW: Optimized for iPhone X, XR, XS, XS Max, 11, 11 Pro, 11 Pro Max & iPad Pro!
Thank you for using Sleep Better Fan.… Full release notes →
+ NEW: Optimized for iPhone X, XR, XS, XS Max, 11, 11 Pro, 11 Pro Max & iPad Pro!
Thank you for using Sleep Better Fan.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Sleep Better Fan ~ White Noise
- Developer
- Franz Bruckhoff
- Bundle ID
- Not found
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $28.2K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth1,063 ratings+1561% lifetimeShow 3-year history estimate ▾
Tracked (55 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $3.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Can't sleep? Need a fan? Get Sleep Better Fan, a powerful, customizable fan that masks unwanted noise so you can get some restful sleep.
Join millions of people around the world who fall asleep to fan noise. Recreate the sound of a real fan with Sleep Better Fan and use the powerful noise shape mixer to blend in additional white, pink or brown noise to your liking.
Sleep Better Fan helps you mask unwanted noise such as city traffic, loud neighbours or hotel guests, snoring and much more.
Get Sleep Better Fan now, sleep great tonight!… View full description on the official store →
Join millions of people around the world who fall asleep to fan noise. Recreate the sound of a real fan with Sleep Better Fan and use the powerful noise shape mixer to blend in additional white, pink or brown noise to your liking.
Sleep Better Fan helps you mask unwanted noise such as city traffic, loud neighbours or hotel guests, snoring and much more.
Get Sleep Better Fan now, sleep great tonight!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 18 MB🔞 4+📱 iOS 8.0+🔖 v3.0.4🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $3.99 price point
2026-03
⭐
Rating ↑ 4.25 → 4.60 (improved 0.35★)
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2018-06
📈
Crossed 100 ratings — social-proof flywheel kicking in
2015-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
2014-07
⭐
Rating ↓ 3.60 → 3.17 (dropped 0.43★)
2014-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2014-07
⭐
Rating ↑ 3.00 → 3.67 (improved 0.67★)
2014-07
⭐
Rating ↓ 5.00 → 3.00 (dropped 2.00★)
2014-07
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.85185★ | 27 | 4.85185★ this version |
| 🇧🇷 BR | 4.8★ | 5 | 4.8★ this version |
| 🇨🇦 CA | 4.7125★ | 80 | 4.7125★ this version |
| 🇩🇪 DE | 4.57895★ | 19 | 4.57895★ this version |
| 🇫🇷 FR | 5★ | 4 | 5★ this version |
| 🇬🇧 GB | 4.74074★ | 27 | 4.74074★ this version |
| 🇮🇳 IN | 5★ | 1 | 5★ this version |
| 🇯🇵 JP | 4.8★ | 10 | 4.8★ this version |
| 🇺🇸 US | 4.83865★ | 1,097 | 4.83865★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Sleep Better Fan ~ White Noise: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Franz Bruckhoff
View all →📦 Portfolio summaryINDIE studio
5apps·$97K/mocombined
✓ Diversified — top app contributes 31%; risk spread across portfolio
About this analysis
Why medium confidence: 1,063 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Sleep Better Fan ~ White Noise make per month?▴
Based on our ML-calibrated revenue forecast, Sleep Better Fan ~ White Noise earns approximately $28K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Sleep Better Fan ~ White Noise?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Sleep Better Fan ~ White Noise?▴
Sleep Better Fan ~ White Noise is published by Franz Bruckhoff on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Sleep Better Fan ~ White Noise's BU Score?▴
Sleep Better Fan ~ White Noise has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.